Kristina Andrä-Independent Consultant
Check rate
Experience
Independent Consultant
Kristina Andrä Consulting
- Consulting on the implementation of analytics topics
- Definition of tracking standards
- Definition of data layer structure
- Definition of solution design / mapping of variables and events
- Definition of KPIs
- Creation of tracking specifications
- Testing of tracking implementations
- Data visualization, reporting
- Documentation
- Workshops on A/B testing
Web Analytics Consultant
Accenture
- Web analytics consulting in the automotive industry
- Creation of tracking concepts
- Support for DEV teams with implementation and testing
- KPI definition and data visualization
- Implementation of tracking standards
Customer Success Manager
AT Internet
- Building a new department for proactive consulting
- Creating tool usage analyses to identify projects and upsell opportunities
- Applying knowledge of the digital ecosystem (e.g. A/B testing, TMS)
- Organizing customer events (e.g. roundtables)
- Pre-sales support: RFI, RFP, presentations and product demos
- Presenting new product developments and roadmap
- Strengthening customer loyalty and reducing churn and account management
Digital Analytics Consultant
AT Internet
- Reactive technical support
- Creating needs analyses and tagging plans
- Managing customer projects onsite in all project phases: requirements gathering, implementation, testing, training, handover
New Business Analyst
Accenture
- Qualifying leads
- Remote support for the local marketing team
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Information Technology, and Automotive.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Business Intelligence, Information Technology, Customer Service, Marketing, Sales, and Project Management.
Skills
Web Analytics Tools
- At Internet Analytics Suite
- Google Analytics
- Adobe Analytics
Tag Management Tools
- Tealium
- Adobe Dtm/Launch
Benchmarking Tools
- Similarweb
- Decodeapps
A/B Testing Tools
- Optimizely
- Ab Tasty
- Adobe Target
Data Visualization Tools
- Tableau
- Power Bi
- Spss
Advertising Tools
- Facebook Ads
- Adwords
- Doubleclick Search
- Doubleclick Dcm
- Google Plas
- Google360
Microsoft Tools
- Office
- Teams
- Planner
- Sharepoint
- Visio
Other Tools
- Curt Cms
- Gds Ticketing System
- Pictures
- Google Cases
- Google Docs/Drive
- Redmine
- Siebel Crm
- Jira
- Confluence
Languages
Education
Central European University Business School
MBA with Merit, focus on: Marketing, Accounting, Legal Political and Policy Environment, Information Technology Management, · Executive MBA · Budapest, Hungary · GPA: 3.59, equivalent in the German grading system: 1.5
Frankfurt University of Applied Sciences
Bachelor of Arts, focus on: Business Informatics, Marketing, Production Management and Logistics, Human Resources and · Economics · Frankfurt, Germany · Overall grade: 2.1
Anna Essinger Gymnasium
Abitur · Ulm, Germany · Overall grade: 2.1
Certifications & licenses
New Business Analyst
Accenture – Dublin, Ireland
AT Internet Admin Cert
AT Internet User Cert
Google 360 Completion
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Kristina is based in Bernau am Chiemsee, Germany and prefers 100% remote projects.
Kristina speaks the following languages: German (Native), English (Advanced), Spanish (Advanced), Portuguese (Advanced).
Kristina has at least 11 years of experience. During this time, Kristina has worked in at least 5 different roles and for 3 different companies. The average length of individual experience is 2 years and 2 months. Note that Kristina may not have shared all experience and actually has more experience.
Based on recent experience, Kristina would be well-suited for roles such as: Independent Consultant, Web Analytics Consultant, Customer Success Manager.
Kristina's most recent position is Independent Consultant at Kristina Andrä Consulting.
In recent years, Kristina has worked for Kristina Andrä Consulting.
Kristina is most experienced in industries like Professional Services, Information Technology, and Automotive.
Kristina is most experienced in business areas like Business Intelligence, Information Technology, and Marketing. Kristina also has some experience in Customer Service, Sales, and Project Management.
Kristina has recently worked in industries like Professional Services.
Kristina has recently worked in business areas like Business Intelligence.
Kristina holds a Master in Executive MBA from Central European University Business School and a Bachelor in Economics from Frankfurt University of Applied Sciences.
Kristina has 4 certificates. Among them, these include: New Business Analyst, AT Internet Admin Cert, and AT Internet User Cert.
The availability of Kristina needs to be confirmed.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 6 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Similar freelancers
Discover other experts with similar qualifications and experience
Roxana Bieber
Susanne Meier-Steen
Ronald Foerster
Maxime Péricat
Torsten Feix
Timo Daedrich
Paulo Andrade
Philip Scheibl
Patrick Von der gönna
Alexander Hammel
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a Independent Consultant
Michael Bader
Markus Kümpel
Ebru Ataman
William Nguyen
Thomas Meyer
Artur Schmalz
Jennifer Kiunke
Johanna Neumaier
Christian Schulz
Utku Erol
Nearby freelancers
Professionals working in or nearby Bernau am Chiemsee, Germany
Wolfgang Orgler
Marco Steidel
Christian Florschütz
Bruno Petrovic
Martin Hermann
Kristina Suchan
Ales Loncar
Holger Maier
Peter Fleischer
Johannes Hohenthaner
