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Kamila Meister - Marketing Manager & Consultant
Experience
Aug 2020 - Present
5 years 8 monthsHamburg, Germany
Marketing Manager & Consultant
Die Meisterei
Position Summary
Marketing Manager & Consultant at Die Meisterei
Industries
Advertising
Media and Entertainment
Business Areas
Marketing
- Development of global brand films for a YouTube series with a focus on sustainable energy solutions
- Support of market research studies to optimize communication strategies, content, and formats
- Consulting and refining brand positioning and communication approaches for startups
- Development of communication materials along the customer journey for online and offline touchpoints
Jan 2015 - Dec 2016
2 yearsMunich, Germany
Senior Global Marketing Manager Siemens
BSH Hausgeräte GmbH
Position Summary
Senior Global Marketing Manager Siemens at BSH Hausgeräte GmbH
Industries
Manufacturing
Business Areas
Marketing
Strategy
- Designing and executing global 360° communication campaigns for the IoT connected appliances sector
- Repositioning Siemens home appliances customer service
- Defining new mid- and long-term strategic brand areas
- Advisory contact for the implementation of brand campaigns in Europe, China and Asia Pacific
Jan 2012 - Dec 2014
3 yearsMunich, Germany
Senior Team Manager & Senior Marketing Manager
McDonald’s Deutschland Inc.
Position Summary
Senior Team Manager & Senior Marketing Manager at McDonald’s Deutschland Inc.
Industries
Food and Beverage
Business Areas
Marketing
Product Development
Strategy
- Responsible for the strategic planning and national roll-out of "Food Events" and "Desserts"
- Market research–supported new product development
- Analysis of business potential and price positioning
- Development and execution of national communication campaigns for all touchpoints (ATL, BTL, in-store)
- Strategic evaluation of innovative promotion and product concepts
Jan 2008 - Dec 2012
5 yearsNeuss, Germany
Brand Manager & Junior Brand Manager
Johnson & Johnson GmbH
Position Summary
Brand Manager & Junior Brand Manager at Johnson & Johnson GmbH
Industries
Cosmetics
Business Areas
Business Intelligence
Marketing
Strategy
- Brand management for the brands bebe, Compeed, Regaine in the DACH region, including business planning and budget management
- Targeting a new audience through the development of a new sub-brand
- Analysis of business potential and price positioning
- Development and execution of national communication campaigns for all touchpoints (ATL, BTL, in-store)
- Strategic evaluation of innovative promotions and
- Strategic development and support of expanding Compeed distribution from pharmacies to drugstores in Germany
- Development of 360-degree communication campaigns
- Leading market research projects on brand equity, consumer insights, and touchpoints
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Advertising, Media and Entertainment, Cosmetics, Food and Beverage, and Manufacturing.
Advertising
Media and Entertainment
Cosmetics
Food and Beverage
Manufacturing
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Strategy, Business Intelligence, and Product Development.
Marketing
Strategy
Business Intelligence
Product Development
Languages
German
NativeEnglish
AdvancedSpanish
ElementaryEducation
Oct 2003 - Jun 2006
Hochschule Karlsruhe
Bachelor of Business Administration, International Management · International Management · Karlsruhe, Germany · 2,0
Jun 2003 - Present
Lahntalschule Biedenkopf
Abitur · Biedenkopf, Germany · 1,8
Aug 2000 - May 2001
Nettleton High School
High School Diploma · Jonesboro, United States
Certifications & licenses
Mastering Digital Marketing: SEO, Product Management Confectionery, SEM, Social Media and Beyond
Nestlé Erzeugnisse GmbH, Frankfurt A.M.
Marketing In A Digital World
University Of Illinois At Urbana-Champaign via coursera
Statistics
Experience
Total positions 4
Experience in Advertising 5.5 y
Avg length 3 y 10 m
Longest experience 5 y 7 m
Global Experience
Countries worked in 1 (Germany)
Primary country Germany
Expertise
Recent roles Marketing Manager & Consultant, Senior Global Marketing Manager Siemens, Senior Team Manager & Senior Marketing Manager
Main industries Advertising, Media and Entertainment, Cosmetics
Main business areas Marketing, Strategy, Business Intelligence
Qualifications
Highest degree Bachelor
Certifications earned 2
Profile
Created
Last Update
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Frequently asked questions
Do you have questions? Here you can find further information.
Where is Kamila based?
Kamila is based in Hamburg, Germany.
What languages does Kamila speak?
Kamila speaks the following languages: German (Native), English (Advanced), Spanish (Elementary).
How many years of experience does Kamila have?
Kamila has at least 15 years of experience. During this time, Kamila has worked in at least 4 different roles and for 4 different companies. The average length of individual experience is 4 years and 8 months. Note that Kamila may not have shared all experience and actually has more experience.
What roles would Kamila be best suited for?
Based on recent experience, Kamila would be well-suited for roles such as: Marketing Manager & Consultant, Senior Global Marketing Manager Siemens, Senior Team Manager & Senior Marketing Manager.
What is Kamila's latest experience?
Kamila's most recent position is Marketing Manager & Consultant at Die Meisterei.
What companies has Kamila worked for in recent years?
In recent years, Kamila has worked for Die Meisterei.
Which industries is Kamila most experienced in?
Kamila is most experienced in industries like Advertising, Media and Entertainment, and Cosmetics. Kamila also has some experience in Food and Beverage and Manufacturing.
Which business areas is Kamila most experienced in?
Kamila is most experienced in business areas like Marketing, Strategy, and Business Intelligence. Kamila also has some experience in Product Development.
Which industries has Kamila worked in recently?
Kamila has recently worked in industries like Advertising and Media and Entertainment.
Which business areas has Kamila worked in recently?
Kamila has recently worked in business areas like Marketing.
What is Kamila's education?
Kamila holds a Bachelor in International Management from Hochschule Karlsruhe.
Does Kamila have any certificates?
Kamila has 2 certificates. These include: Mastering Digital Marketing: SEO, Product Management Confectionery, SEM, Social Media and Beyond and Marketing In A Digital World.
What is the availability of Kamila?
Kamila is immediately available for suitable projects.
What is the rate of Kamila?
Kamila's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
How to hire Kamila?
To hire Kamila, click the Meet button on the profile to request a meeting and discuss your project needs.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
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Market avg: 768-928 €
Market avg: 768-928 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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