Antonie G.-Strategy & Marketing Manager

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Experience
Strategy & Marketing Manager
Freiberufliche Beraterin
- Interim management: marketing leadership, C-level, project management with focus on value creation and change management
- Brand management, campaign development and control from MaFo to media controlling for ROI optimization
- Motivation, assessment and building marketing organizations
- Business development: growth management, innovation processes and country expansion (eCommerce, FMCG & Fashion)
- Successful for clients such as s.Oliver, Ricola Schweiz AG, CFP Deutschland GmbH, Schweppes, Daimler AG, Allnatura, Max Kiene, Ponnath Family Group, Gorilla Sports, Versicherungskammer Bayern etc.
- Industries: FMCG, e-commerce, fashion, industry and services
- Rebooking rate of 100%
Marketing Manager BiFi
Jack Links LSI
- P&L responsibility for the 72 M EUR highest-revenue BiFi brand
- Repositioning of the master brand and all product brands
- Portfolio renovation with launch of 10+ profitable new products
- Achieved profitable growth of approximately 11% per annum
Marketing Manager Central & Eastern Europe
Interface B.V.
- Product launch campaigns in 13 countries
- Significant increase in brand awareness in the target group
- Achieved revenue growth of +14% per annum
Head of Marketing
BLV GmbH
- Established efficient marketing with KPI definition
- Regained profitability at BLV
Marketing Manager
USHIO
- Built and implemented the B2B marketing and communications strategy
Brand Marketing & Sponsoring Manager
Warsteiner
- Exceeded business cases in the low/no-alcohol portfolio
- Led Warsteiner to the #2 beer position among the young target group in Germany
International Event Marketing
Daimler AG
- Managed A-events, cooperation marketing and sponsoring
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Food and Beverage, Fashion, Retail, Manufacturing, Media and Entertainment, and Automotive.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Strategy, Finance, and Product Development.
Summary
Marketing powerhouse with excellent analytical skills and a hands-on mindset. I feel especially comfortable in interdisciplinary roles with high expectations. Clients value my entrepreneurial mindset, excellent network and ability to involve all stakeholders.
Languages
Education
Fachhochschule Würzburg
Diplom-Betriebswirt (FH) · Business Administration – Marketing & Change Management · Würzburg, Germany
Universität Tübingen
International Economics with a focus on Latin America · Tübingen, Germany
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
Antonie is based in Amsterdam, Netherlands.
Antonie speaks the following languages: German (Native), Dutch (Advanced).
Antonie has at least 23 years of experience. During this time, Antonie has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 3 years and 3 months. Note that Antonie may not have shared all experience and actually has more experience.
Based on recent experience, Antonie would be well-suited for roles such as: Strategy & Marketing Manager, Marketing Manager BiFi, Marketing Manager Central & Eastern Europe.
Antonie's most recent position is Strategy & Marketing Manager at Freiberufliche Beraterin.
In recent years, Antonie has worked for Freiberufliche Beraterin.
Antonie is most experienced in industries like Food and Beverage, Fashion, and Retail. Antonie also has some experience in Manufacturing, Media and Entertainment, and Automotive.
Antonie is most experienced in business areas like Marketing, Project Management, and Strategy. Antonie also has some experience in Finance and Product Development.
Antonie has recently worked in industries like Fashion, Food and Beverage, and Retail.
Antonie has recently worked in business areas like Marketing, Project Management, and Strategy.
Antonie holds a Bachelor in Business Administration – Marketing & Change Management from Fachhochschule Würzburg and a Bachelor in International Economics with a focus on Latin America from Universität Tübingen.
Antonie is immediately available part-time for suitable projects.
Daily rate distribution
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Average rates for similar positions
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The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 29 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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