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Antonie Glaser-Strategy & Marketing Manager

Antonie Glaser - Strategy & Marketing Manager - profile avatar
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Amsterdam, Netherlands

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Experience

Jan 2018 - Present

Strategy & Marketing Manager

Freelance Consultant

Expertise details
Position Summary
Strategy & Marketing Manager at Freelance Consultant
Industries
Fashion
Food and Beverage
Retail
Business Areas
Marketing
Project Management
Strategy
  • Interim management: marketing leadership, C-level, project management with focus on value creation and change management
  • Brand management, campaign development and control from market research to media controlling for ROI optimization
  • Motivating, assessing, and building marketing teams
  • Business development: growth management, innovation processes, and country expansion (eCommerce, FMCG & fashion)
  • Successful projects for clients such as s.Oliver, Ricola Switzerland AG, CFP Germany GmbH, Schweppes, Daimler AG, Allnatura, Max Kiene, Ponnath Family Group, Gorilla Sports, Versicherungskammer Bayern, etc.
  • Industries: FMCG, e-commerce, fashion, industry, and services
  • 100% rebooking rate
Jan 2015 - Dec 2017
Amsterdam, Netherlands

Marketing Manager BiFi

Jack Links LSI

Expertise details
Position Summary
Marketing Manager BiFi at Jack Links LSI
Industries
Food and Beverage
Business Areas
Finance
Marketing
Product Development
  • P&L responsibility for the 72 M EUR highest-revenue BiFi brand
  • Repositioning of the master brand and all product brands
  • Portfolio renovation with the launch of 10+ profitable new products
  • Achieved profitable growth of approximately 11% per annum
Jan 2014 - Dec 2015

Marketing Manager Central & Eastern Europe

Interface B.V.

Expertise details
Position Summary
Marketing Manager Central & Eastern Europe at Interface B.V.
Industries
Manufacturing
Business Areas
Marketing
  • Product launch campaigns in 13 countries
  • Significant increase in brand awareness among the target group
  • Achieved revenue growth of +14% per annum
Jan 2012 - Dec 2014
Steinhöring, Germany

Head of Marketing

BLV GmbH

Expertise details
Position Summary
Head of Marketing at BLV GmbH
Industries
Media and Entertainment
Business Areas
Marketing
  • Established efficient marketing with defined KPIs
  • Regained profitability at BLV
Jan 2012 - Dec 2014
Amsterdam, Netherlands

Marketing Manager

USHIO

Expertise details
Position Summary
Marketing Manager at USHIO
Industries
Manufacturing
Business Areas
Marketing
  • Built and implemented the B2B marketing and communications strategy
Jan 2007 - Dec 2012
Warstein, Germany

Brand Marketing & Sponsoring Manager

Warsteiner

Expertise details
Position Summary
Brand Marketing & Sponsoring Manager at Warsteiner
Industries
Food and Beverage
Business Areas
Marketing
  • Exceeded business cases in the low/no-alcohol portfolio
  • Led Warsteiner to the #2 beer position among the young target group in Germany
Jan 2003 - Dec 2005
Stuttgart, Germany

International Event Marketing

Daimler AG

Expertise details
Position Summary
International Event Marketing at Daimler AG
Industries
Automotive
Business Areas
Marketing
  • Managed A-events, cooperation marketing and sponsoring

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Food and Beverage, Fashion, Retail, Manufacturing, Media and Entertainment, and Automotive.

Food and Beverage
Fashion
Retail
Manufacturing
Media and Entertainment
Automotive
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Strategy, Finance, and Product Development.

Marketing
Project Management
Strategy
Finance
Product Development
Profile match chart

Summary

Marketing powerhouse with excellent analytical skills and a hands-on mentality. I especially thrive in interdisciplinary roles with high expectations. Clients value my entrepreneurial mindset, extensive network, and ability to engage all stakeholders.

Languages

German
Native
Dutch
Advanced

Education

Oct 2003 - Jun 2006

University of Applied Sciences Würzburg

Diploma in Business Administration (FH) · Business Administration – Marketing & Change Management · Würzburg, Germany

Oct 1999 - Jun 2002

University of Tübingen

International Economics with a focus on Latin America · Tübingen, Germany

Statistics

Experience

Total positions 7
Experience in Food and Beverage 17.5 y
Avg length 4 y
Longest experience 8 y 4 m

Global Experience

Countries worked in 2 (Germany, Netherlands)
Primary country Germany

Expertise

Recent roles Strategy & Marketing Manager, Marketing Manager BiFi, Marketing Manager Central & Eastern Europe
Main industries Food and Beverage, Fashion, Retail
Main business areas Marketing, Project Management, Strategy

Qualifications

Highest degree Bachelor

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Antonie based?

Antonie is based in Amsterdam, Netherlands.

What languages does Antonie speak?

Antonie speaks the following languages: German (Native), Dutch (Advanced).

How many years of experience does Antonie have?

Antonie has at least 22 years of experience. During this time, Antonie has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 3 years and 2 months. Note that Antonie may not have shared all experience and actually has more experience.

What roles would Antonie be best suited for?

Based on recent experience, Antonie would be well-suited for roles such as: Strategy & Marketing Manager, Marketing Manager BiFi, Marketing Manager Central & Eastern Europe.

What is Antonie's latest experience?

Antonie's most recent position is Strategy & Marketing Manager at Freelance Consultant.

What companies has Antonie worked for in recent years?

In recent years, Antonie has worked for Freelance Consultant.

Which industries is Antonie most experienced in?

Antonie is most experienced in industries like Food and Beverage, Fashion, and Retail. Antonie also has some experience in Manufacturing, Media and Entertainment, and Automotive.

Which business areas is Antonie most experienced in?

Antonie is most experienced in business areas like Marketing, Project Management, and Strategy. Antonie also has some experience in Finance and Product Development.

Which industries has Antonie worked in recently?

Antonie has recently worked in industries like Fashion, Food and Beverage, and Retail.

Which business areas has Antonie worked in recently?

Antonie has recently worked in business areas like Marketing, Project Management, and Strategy.

What is Antonie's education?

Antonie holds a Bachelor in Business Administration – Marketing & Change Management from University of Applied Sciences Würzburg and a Bachelor in International Economics with a focus on Latin America from University of Tübingen.

What is the availability of Antonie?

Antonie will be available part-time from May 2026.

What is the rate of Antonie?

Antonie's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Antonie?

To hire Antonie, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Rate comparison chart
Market avg: 888-1048 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.