Alexander Klaus-Freelancer Brand & Marketing Consulting
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Experience
Freelancer Brand & Marketing Consulting
Brand Management Service
- Freelance Brand/Marketing Manager for companies and agencies
- Project & account management
- Account direction & team leadership for Brand & Corporate Identity
- Packaging Design
- Brand development
- Communication campaigns
- Business development
- Sales marketing
- Brand activation
- Agency management
Director Client Service
Delikatessen Agentur für Marken und Design GmbH
- Account director for FMCG brand identity & packaging projects
- New business development
- Lead pitches for brand identity & activation
- Team leadership of designers, copywriters and print producers
Manager Marketing Consulting Brand Activation & Shopper Marketing
Pahnke Markenmacherei GmbH
Senior Brand Consultant
Pahnke Markenmacherei GmbH
- Team leadership (technical and disciplinary)
- Development of brand strategy and FMCG brand management with focus on brand activation within 360-degree campaigns
- Account and project management
- Packaging design
- Shopper marketing
- Trade marketing
- POS marketing
- Product launches
- Budget responsibility for Storck Germany (Toffifee, Nimm 2, Knoppers, Mamba, Bunte Welt, RIESEN)
Senior Brand Consultant
Landor Associates GmbH
- Strategic and operational management of international branding and design projects in the FMCG sector
- Clients: Procter & Gamble, SABMiller, Hochland Group, Adelholzener Alpenquellen, Bayer Dermatology, Rotkäppchen-Mumm, Lavazza, Volvic, Campbell’s Germany, Milka, Jacobs, Milupa, Aptamil
Client Manager
Landor Associates GmbH
- Strategic and operational management of international branding and design projects in the FMCG sector
- Clients: Procter & Gamble, SABMiller, Hochland Group, Adelholzener Alpenquellen, Bayer Dermatology, Rotkäppchen-Mumm, Lavazza, Volvic, Campbell's Germany, Milka, Jacobs, Milupa, Aptamil
Project Coordinator
Landor Associates GmbH
- Strategic and operational management of international branding and design projects in the FMCG sector
- Clients: Procter & Gamble, SABMiller, Hochland Group, Adelholzener Alpenquellen, Bayer Dermatology, Rotkäppchen-Mumm, Lavazza, Volvic, Campbell's Germany, Milka, Jacobs, Milupa, Aptamil
International Cooperations Manager
ewo srl
- Marketing and sales through international partnerships with architects, lighting planners, designers and developers
- Account Management
- Business Development
- International Marketing
- Market Research
- Brand and Product Communication
Brand Consulting Intern
MetaDesign AG
Export Management Intern
FORUS GmbH
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Advertising, Professional Services, Food and Beverage, Cosmetics, and Construction.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Strategy, Sales, Product Development, and Business Intelligence.
Skills
Strategic Marketing & Brand Management
Fmcg Background
Packaging Design
Brand Activation
Shopper Marketing
B2b & B2c
International Experience
Team Leadership
Creativity
Project Management
Sense Of Responsibility
Strong Conceptual Skills
Industry Knowledge: Fmcg
Industry Knowledge: Energy
Industry Knowledge: Design And Advertising Agencies
Industry Knowledge: Lighting Industry
Industry Knowledge: Cloud Services
Industry Knowledge: Banking And Financial Services
Microsoft Office
Sap
Pitch
Slack
Notion
Jira
Confluence
Languages
Education
Lund University School Of Economics & Management
Master of Science, International Marketing & Brand Management · International Marketing & Brand Management · Lund, Sweden
Jönköping International Business School
Bachelor of Science, Business Administration · Business Administration · Jönköping, Sweden
Europa-Universität Viadrina
Bachelor of Science, International Business Administration · International Business Administration · Frankfurt an der Oder, Germany
Certifications & licenses
Trilogie Leadership Program Time Out Session
Pahnke Markenmacherei
Swedish language certificate (Level B2)
Europa-Universität Viadrina
Project Management Certificate
Jönköping International Business School
AP International English Language Examination
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Alexander is based in Hamburg, Germany and can operate in on-site, hybrid, and remote work models.
Alexander speaks the following languages: German (Native), English (Advanced), Swedish (Intermediate), Italian (Elementary).
Alexander has at least 17 years of experience. During this time, Alexander has worked in at least 9 different roles and for 7 different companies. The average length of individual experience is 2 years and 9 months. Note that Alexander may not have shared all experience and actually has more experience.
Based on recent experience, Alexander would be well-suited for roles such as: Freelancer Brand & Marketing Consulting, Director Client Service, Manager Marketing Consulting Brand Activation & Shopper Marketing.
Alexander's most recent position is Freelancer Brand & Marketing Consulting at Brand Management Service.
In recent years, Alexander has worked for Brand Management Service and Delikatessen Agentur für Marken und Design GmbH.
Alexander is most experienced in industries like Advertising, Food and Beverage, and Professional Services. Alexander also has some experience in Cosmetics and Construction.
Alexander is most experienced in business areas like Marketing, Project Management, and Strategy. Alexander also has some experience in Sales, Product Development, and Business Intelligence.
Alexander has recently worked in industries like Professional Services and Advertising.
Alexander has recently worked in business areas like Marketing, Project Management, and Strategy.
Alexander holds a Master in International Marketing & Brand Management from Lund University School Of Economics & Management, a Bachelor in Business Administration from Jönköping International Business School and a Bachelor in International Business Administration from Europa-Universität Viadrina.
Alexander has 4 certificates. Among them, these include: Trilogie Leadership Program Time Out Session, Swedish language certificate (Level B2), and Project Management Certificate.
Alexander is immediately available part-time for suitable projects.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 26 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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