Mailchimp Expert in Berlin
to improve campaigns with fast, precise AI matchingHire experts who build targeted email journeys, connect Mailchimp with business systems and improve campaign operations. FRATCH matches you quickly with vetted, available freelancers whose skills fit your project and working style.
Meet FRATCH Experts in Berlin, who have recently used Mailchimp
Anastasia S.
Last position:
Marketing Project Management & Content (Freelance) at Vattenfall
Excerpt:
- Further development of the content marketing strategy, increasing SEO website traffic via the heat pump info hub (blog) by over 300%
- Project responsibility for the website/content area and management of external agencies and service providers
- Concept and implementation of a lead nurturing strategy with an email sequence incl. lead magnet
- Setting up data tracking and reporting for the SEO area
David P.
Last position:
AI Generalist / Social Media Content Creator at Mercor
- Training LLMs with annotation to write and design content in various areas: business, financial, novel, humor, theater.
- Built + 150 campaigns on a TikTok account, reaching +50K followers and 1,2 M likes to promote the book 'Silence, Manants' through audience building and positioning.
Christoph P.
Last position:
Head of Marketing & Comms at Caspar Health (GOREHA GmbH)
- Led marketing and corporate communications team (8 FTE) with budget and team responsibility to 250+ clinic customers and 150K patients, managing all aspects of marketing, brand messaging and public relations
- Led development of multi-channel demand gen and partner marketing with Sales and CSM (LinkedIn, webinars, email, field marketing, medical briefings in orthopedics, neurology, long-covid, oncology), achieving +180% leads, +120% webinar signups, +35% MQL conversion
- Architected new PLG/app marketing playbook with Product and Data to streamline and leverage product launches, achieving +150% 5-star app reviews from patients and +10 NPS
- Launched ingredient branding strategy, securing two major clinic chain partnerships and patient testimonials. Led proactive PR media and KOL campaigns (+20% sentiment)
- Introduced MarTech AI for marketing automation and campaign efficiency (SFDC, ActiveCampaign, Plausible, Figma), aligned with Legal on GDPR, PDSG, ISO:27001 compliance
Anusha B.
Last position:
Performance Marketing Analyst at Alavya Homes
eCommerce platform for home décor and furnishings, serving European customers.
- Drove 35% QoQ sales growth by optimizing Google & Meta Ads and improving ROI tracking with GA4 and Looker Studio; increased conversions by 47% through CRO and email automation.
- Boosted organic traffic by 300% and top-3 SERP rankings by 130% through SEO audits, keyword clustering, and content optimization.
Technologies used: Google Ads, Meta Ads Manager, Shopify, GA4, Looker Studio, Google Tag Manager, SEO, Email & SMS Automation, TikTok Ads, Influencer Marketing
Markus M.
Last position:
Zoho One Low Code Software Architect at IFH Köln GmbH
- Low code development (Zoho One)
- RPA
- Software architecture
- Requirement management
- Process analysis and optimization
- APIs
Roxana B.
Last position:
Omnichannel Strategy Lead & Transformation Management at emetriq GmbH
- Developed and optimized holistic full-funnel marketing strategies
- Analyzed and assessed existing tracking and attribution models
- Developed recommendations to improve data flow and tool integration
- Derived insights from performance data
- Prepared management reports and developed strategic recommendations for the C-level
- Developed an integrated, data-driven approach to managing digital marketing and communications activities
Bertrand R.
Last position:
Interim IAM Product Owner (Identity Management) at REWE digital GmbH
- Establishing Identity & Directory Management as a new (split-off) team & product within the IAM cluster.
- Leading the “Identity & Directory Management” product (8 people) as Product Owner.
- Concept for ‘Digital Identities’, i.e. IDs with n users/accounts and strategy for a modernized product offering.
- Upgrading APIs, migrating to a containerized infrastructure, rolling out international markets & standardized solutions across the REWE enterprise group.
- Tech: OpenText™ (NetIQ) eDirectory & Identity Manager, LDAP, SAP HR/HCM, Docker/Kubernetes/Podman, REST APIs, Microsoft Active Directory & Entra ID, postgresDB, Keycloak, Ansible, Cyberark (PAM), Apache Kafka, Jira, Confluence, Miro.
Janina P.
Last position:
AI and Automation at A-Leecon GmbH
- Introduction to AI and Automation
- The Automation Project
- Make.com Foundations
- Automation Basics: Data Management
- Document Workflows, Troubleshoot, and Automate Reports
- Digression: Data as the Foundation of AI Systems
- Implementing AI Solutions in Practice
- Digression: Large Language Models (LLMs)
Darren C.
Last position:
Global Communications Senior Manager at Beckers Group
- Collaborated with the marketing team on highlighting sustainable innovation, such as EcoVadis Gold rating, Science Based Targets initiative and sustainability report, increasing LinkedIn engagement by over 150% and customer interest within two months
- Developed and maintained the news publication process, including the introduction of AI and specification of its use
- Coordinated with colleagues across 18 countries in the EU, USA and China markets
David S.
Last position:
Co-Founder at Hire On Fire
- The shortage of skilled workers affects many companies in the DACH region.
- HireOnFire has made it its mission to move the employee search of medium-sized companies away from traditional job portals and toward social media channels and search engines.
- With a mix of social recruiting and performance marketing, we reach target groups where they spend their time.
Elaine H.
Last position:
Marketing Consultant at Self-employed
- Developing tailored marketing strategies and short-term marketing solutions
- Leading digital campaigns and content initiatives that drive engagement, visibility and sales
- Managing social media and brand storytelling with measurable impact
- Producing and speaking at events to connect brands with their audiences in meaningful ways
Diego B.
Last position:
Senior Marketing Manager at CheckCars24 GmbH
- Further development of the CheckCars24 brand and its online business to increase reach, sales, and brand image.
- Structural and content expansion of the online presence.
- Conversion-oriented development to increase leads.
- Conceptual support in the graphic and technical redesign.
- Model-specific conception of cross-channel advertising campaigns.
- Managing a six-figure monthly budget in Google Ads.
- Creation of campaign-specific landing pages and newsletters.
- Opening new channels for lead generation.
- Establishing and expanding the partnership with Hertha BSC.
- Designing and planning online and offline PR activities.
- Designing and producing print and digital marketing materials.
- Organizing and executing brand presentations at trade shows and other events.
Nathanaël B.
Last position:
Development of Progressive Web Apps at Independent
- Glide certified expert and ambassador. Development of MVPs and prototypes.
- Client apps: simple CRM, real estate app, artist portfolio, calculators, portals.
Stefan B.
Last position:
Head of Performance Marketing at Adviqo AG
Tim G.
Last position:
Digital Marketing Freelancer at portNeo AG
- Consulting on marketing automation and strategy
- Implementing HubSpot Marketing for a German vehicle manufacturer
Discover over 15,000 top freelancers
Statistics of experts using Mailchimp
Aggregated from the professional profiles of matched freelancers.
Experience
15 years (Germany: 16 years)
Position duration
3.1 years (Germany: 3.3 years)
Positions per freelancer
10 (Germany: 11)
Top business areas
Marketing, Information Technology, Project Management
Top industries
Information Technology, Retail, Advertising
Certification focus areas
Information Technology, Marketing, Project Management
Bachelor's degree or higher
100% (Germany: 87%)
Master's degree or higher
50% (Germany: 39%)
Certifications per freelancer
1 (Germany: 2)
Most common languages
German, English, French
Speak two or more languages
100%
Based on our profile pool as of 29 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Berlin are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Berlin using Mailchimp
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 29 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Mailchimp experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (73%)
- Retail (73%)
- Advertising (60%)
- Automotive (53%)
- Media and Entertainment (53%)
- Professional Services (47%)
- Banking and Finance (40%)
- Healthcare (33%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
Campaigns and customer journeys
Mailchimp is a marketing automation service for creating, sending and measuring email campaigns. Companies use it for newsletters, product updates, lead nurturing, customer onboarding and re-engagement. Its audience tools support targeted communication based on contact data, activity and consent.
Ecosystem and integrations
Mailchimp connects campaign work with websites, online stores, CRM systems and analytics tools. Strong specialists understand the Mailchimp editor, audience management, tags, segments, templates, automations and reporting, as well as integrations through native connectors, APIs and webhooks. Intuit Mailchimp is the current product name after its acquisition by Intuit.
Typical deliverables
- Reusable email templates and brand-consistent content blocks
- Automated welcome, nurture and post-purchase journeys
- Audience segmentation, preference centres and consent workflows
- Signup forms, landing pages and lead capture connections
- Campaign reporting with actionable recommendations
When companies bring in specialists
Companies often seek freelance Mailchimp expertise during a migration, a lifecycle marketing redesign or a period of rapid campaign growth. Specialists can clean and structure audiences, rebuild automations, connect data sources and document processes. Berlin teams may benefit from professionals who can work remotely or on site and coordinate clearly across German- and English-speaking stakeholders.
Skills that matter
The best professionals combine hands-on Mailchimp knowledge with email strategy, copy workflows, deliverability awareness and data discipline. They know how to protect sender reputation, manage unsubscribes and permissions, test templates across devices and interpret engagement data without treating every metric as a complete answer. Familiarity with CRM processes and ecommerce events adds value.
Choosing the right professional
Look for relevant examples involving your audience model, sales cycle and integration needs rather than generic campaign samples. Ask how the specialist handles data imports, consent records, automation logic, template governance and handover. A strong freelancer explains trade-offs, keeps naming and documentation consistent, tests before launch and leaves your team able to manage Mailchimp confidently.
Frequently asked questions
Everything clients usually want to know about Mailchimp, in one place.
Mailchimp is used for newsletters, promotional campaigns, automated customer journeys, lead nurturing and ecommerce follow-up. A specialist can also set up signup forms, audience segments, templates and reporting around those activities.
Mailchimp is often chosen for accessible email marketing and a broad set of campaign tools. HubSpot may suit companies seeking a larger connected CRM suite, while Klaviyo is often considered for data-rich ecommerce messaging; the right choice depends on workflows, integrations and audience complexity.
A strong Mailchimp freelancer may also bring email copywriting, lifecycle marketing, deliverability, HTML email, CRM processes and analytics skills. Experience with ecommerce platforms, consent management and APIs is useful when campaigns depend on customer or purchase data.
Mailchimp work can be straightforward when the scope is limited to templates or a small newsletter programme. Complex migrations, conditional journeys, data cleanup and integrations call for a specialist who has handled comparable systems and can document decisions clearly.
Mailchimp projects are usually well suited to remote collaboration because campaign assets, settings and reviews are handled online. Berlin companies should agree on working hours, feedback routines and whether German, English or both are needed for internal and customer-facing content.
Before moving data into Mailchimp, a specialist should review field structure, duplicate records, consent status, suppression lists and the source of each contact. They should also map tags and segments, test imports safely and confirm that automations will not send unintended messages.
A quality Mailchimp implementation has clear audience rules, reliable automations, responsive templates, controlled permissions and useful reporting. Ask for a walkthrough, test plan and handover documentation, then check whether the specialist can explain both the setup and the reasoning behind it.
Intuit Mailchimp is the current official product name, while Mailchimp remains the name most teams use in daily conversation. The service continues to provide email marketing, automation, audience management and related campaign tools, so project requirements should focus on the needed functions and integrations.
The average hourly rate of freelancers in Berlin, Germany who have used Mailchimp in their recent projects is 99 €, which corresponds to a daily rate of about 789 € based on an 8-hour working day.
Of the freelancers in Berlin, Germany who have used Mailchimp in their recent projects, 100% hold at least a Bachelor's degree and 50% hold at least a Master's degree.
On average, freelancers in Berlin, Germany who have used Mailchimp in their recent projects have 15 years of professional experience, with a single engagement typically lasting around 3.1 years.
The most common languages among freelancers in Berlin, Germany who have used Mailchimp in their recent projects are German (100%), English (100%), and French (47%).
The most common industries among freelancers in Berlin, Germany who have used Mailchimp in their recent projects are Information Technology (73%), Retail (73%), and Advertising (60%).
The most common business areas among freelancers in Berlin, Germany who have used Mailchimp in their recent projects are Marketing (93%), Information Technology (60%), and Project Management (60%).
Main locations of FRATCH Experts, who have recently used Mailchimp
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Hamburg 
Munich 
Cologne Request a free demo
Get in touch with the FRATCH team and we will get back to you within 4 hours.
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Philipp Thomaschewski
FRATCH CEO
