Adobe Experience Manager Experts in Germany
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Meet FRATCH Experts in Germany, who have recently used Adobe Experience Manager
Chris Wolf
Last position:
Senior Strategy Advisor, Transformation Lead – program realignment with target picture, governance, and priority steering at Sparkassen-Finanzgruppe | S-Communication Services
In-house consulting provider and driver of transformation within the group, multi-stakeholder environment and C-level.
Realignment and stabilization of a cross-functional transformation and scaling program within the group. Sharpening the target picture, priorities, and set of measures, as well as building reliable governance, planning, and steering structures. Structuring roles, responsibilities, and strategic initiatives while including AI and IT automation ideas.
Designed program realignment and project portfolio management
Developed strategy model and target picture for IT projects
Structured portfolio, roadmap, and priorities
Established governance and regular meetings
Worked out operating model for flagship projects
Assessed AI and automation ideas
Clarified roles and responsibilities
Implemented change measures
Developed, moderated, and evaluated workshops
Transformed 17 initiatives into a steering model
Increased transparency and decision-making ability
Strengthened commitment in steering
Sharpened the operating model structurally
Integrated three top-5 institutes
Involved over 80% of stakeholders
Governance
Portfolio steering (PPM)
Change management
Artificial intelligence
Workflow automation
AI use case assessment
Confluence
Jira
Stakeholder management
Franz Bauer
Last position:
Product Development (AI) at Own initiative
AI telephone assistant platform
Claude Code, Google AI Studio, Python, LLM / Voice-AI, PostgreSQL
- Conception and hands-on development of an AI-supported telephone assistant platform (voice AI / LLM) – from idea and architecture to MVP/product.
- Built agentic workflows and full automations with Claude Code and Google AI Studio.
- Also delivered AI-supported work in client engagements: used Claude Code for governance documentation, requirement drafts, and automations.
Thomas Polanski
Last position:
Project Manager & Product Owner – M&A Integration at voxa c/o IC Music and Apparel GmbH
- Project management of the legal and system-side integration of Taschenkaufhaus into the Voxa group: conversion of all contracts, accounts, and system access rights on the defined cutover date
- Migration from Microsoft Dynamics NAV 2009 to 2013: analysis of all existing interfaces, redefinition of processes, and coordinated go-live without interrupting operations
- Integration of the complaints and returns process into MS Dynamics NAV 2013; major process simplification through standardization
- Introduction of a new POS system (Shopify POS) in all stores: requirements analysis, configuration, rollout, and employee training
- Use of n8n automation workflows for data reconciliation between marketplaces and ERP; manual processes significantly reduced
Stefan Brutscher
Last position:
Evaluation and selection of an endpoint management platform at Liebherr
Evaluation and selection of a new endpoint management platform for an environment with around 50,000 clients. Support for a manufacturing company in evaluating a future endpoint management platform as a possible replacement for the existing client management solution. Conducting a structured software selection process including proof of concept as well as preparing the decision basis for the Enterprise Architecture Board (EAM). Defining the technical requirements and evaluation criteria and creating a short list of possible solutions (Tanium, Baramundi, Microsoft Intune / MECM). Planning and supporting the technical proof of concept as well as evaluating the architecture and operations aspects of the different platforms. In addition, evaluating tools for migrating existing software packages from the Ivanti DSM environment. Comparing and testing IDERI Move and PACE for the automated transfer of the existing package structure to the new platform, with the goal of significantly reducing migration effort. Support in selecting the required Tanium modules as well as preparing the decision documents for the Enterprise Architecture Board.
Tools: Tanium, Baramundi, Microsoft Intune, Microsoft MECM, Ivanti DSM, IDERI Move, Pace, Windows 10, Windows 11, Windows Server. VDI
Carolin Kirchfeld
Last position:
Campaign Management CRM Loyalty at REWE Markt GmbH
Planning and delivery of cross-target group CRM and loyalty campaigns for the REWE Bonus Program across digital and offline channels. Coordination of cross-functional stakeholders and analysis of campaign performance to specifically improve customer engagement, new customer acquisition, and customer retention.
Ebru Ataman
Last position:
Product Operations Manager, Media Operations & Growth, Global Marketing at Zalando SE
- End-to-end responsibility for the successful implementation and continuous optimization of Mediatool for strategic media planning (offline & online).
- Development and management of efficient onboarding, configuration, and support processes for international stakeholder teams.
- Leadership of API integrations to connect external systems (e.g., for result tracking and performance measurement).
- Advising departments on tool usage and development, including workshop design, training, and knowledge transfer.
- Establishment and maintenance of comprehensive PMO tracking for all tasks, milestones, and deliverables.
- Prioritization and documentation of requirements, change requests, and bugs in Jira, with transparent communication via Confluence.
- Systematic evaluation of user feedback to derive data-driven optimization measures.
- Responsibility for the monthly Mediatool communication newsletter, including content creation for users and leadership.
Stephan Giuliari
Last position:
Senior Backend Software Developer at Mercedes-Benz Tech Innovations
- Further development and operation of a central backend service providing vehicle inventory for international Mercedes-Benz online stores
- Enhancement of a vehicle reservation service as part of the checkout process
- Design and implementation of a highly scalable end-to-end test architecture focused on maintainability, reusability, and a high number of automated test cases
- Development of a multi-layered test infrastructure with a clear separation of test logic and access layers
- Development of an initialization and caching architecture to significantly speed up local and CI/CD-based test runs
- Development of an AI-driven review architecture for automated evaluation and quality assurance of end-to-end tests
- Development of a dashboard to consolidate vehicle context across multiple backend systems, including AI-generated summaries and condensed case analyses
- Integration and further development of connections to various reservation systems via Apache Kafka and REST
- Design of new microservices and support in architectural decisions
- Risk analysis and planning of microservice migrations
- Technologies: Java, Spring, Spring Boot, Gradle, Maven, Apache Kafka, REST, OpenAPI, Swagger, GitHub, Confluence, CI/CD, Microservices, AI, LLMs
Dr Daniel Steinberg
Last position:
Director of Partner & Alliances, AI Use Cases, EMEA at Teradata Deutschland GmbH / Teradata Corporation EMEA
- Define EMEA ISV Go-to-Market strategy to push indirect SaaS sales
- Solve customer problems with AI embedding into new use cases and solutions
- Build partner ecosystem and sell partner solutions to drive platform consumption
- Enable cross-functional teams on AI use cases implementation
- Manage a cross-functional team of 7 FTE
- Built EMEA partner originated pipeline from scratch with 70 mn€ TCV and 20 mn€ ARR growth sales with cloud-based and hybrid solutions
- Increased co-sell rate from 20% to 40% and co-delivery rate from 25% to over 50%
Julia Weinmann
Last position:
External Campaign Manager CRM & Email Marketing Natüür at Natüür
- Strategic rebuild and initial integration of the B2B CRM as the basis for a scalable and sustainably automated lead management process
- Building and optimizing CRM processes and CRM campaign management לאורך the entire customer lifecycle
- Developing, planning, and implementing lead generation strategies for trade fairs, roadshows, partner sites, and other relevant B2B touchpoints
- Designing and modeling differentiated customer journeys and workflows for different target groups, touchpoints, and phases of the customer lifecycle
- Designing first-touch and branding flows to systematically move new contacts into automated CRM journeys
- Building lead nurturing processes for automated qualification, activation, and further development of leads until they are ready for sales
- Designing and implementing marketing automations to reduce manual processes and scale the delivery of relevant content
- Developing and optimizing automated lifecycle campaigns based on user behavior, interactions, interests, and lead status
- Campaign management for email marketing and B2B communication, including editorial newsletters, trigger and automation emails, as well as ad hoc campaigns
- Responsibility for newsletter sign-ups as well as optimization of the underlying processes and consent journeys
- Consent management and optimization of opt-in processes as the basis for compliant and scalable CRM communication
- Planning and implementation of ad hoc campaigns including A/B testing as well as continuous optimization of content, sending logic, and conversion
- Analysis and evaluation of CRM performance and derivation of specific measures to increase engagement, lead quality, and conversion
- CRM strategy consulting and workflow modeling with a focus on automation, scalability, and a consistent customer experience
- Technical setup and structuring of data instances as well as coordination and support of data migrations
- Optimization of data and system processes as the basis for automated and target-group-specific CRM communication
- Internal and external stakeholder management as well as coordination of interfaces and external agencies
- Technical project management from strategic concept development through implementation to analysis and continuous optimization
Harald Schraut
Last position:
IT Product Owner – eCommerce – Mechanical Engineering at Self-employed
- Responsible for further developing the web shop with focus on stability, security, and scalability
- Support the business in creating and evaluating requirements
- Technology: SAP Commerce Cloud, Adobe Experience Manager CMS (AEM), Solr Search, Adyen Payment Service Provider
- Tools: Confluence, Jira, Miro, ServiceNow
Christina Altvater
Last position:
Freelancer at Self-employed
- Self-employed and freelance projects and IT services
- Concept development and UX design / web design / graphic design
- Creative, innovative, responsive and accessible design for websites and landing pages
- Development of designs / websites and landing pages with WordPress as well as WordPress Multisite installations and applications
- Maintenance and support of WordPress websites
- WordPress page builders: Elementor, WP Bakery, Gutenberg and others depending on the theme and project requirements
- Multilingual websites - WordPress - WPML plugin
- Performance optimization
- SEO analysis, technical SEO and SEO on-page optimization
- SEO audits, SEO analysis and evaluation, SEO keyword finding
- Software skills: Adobe Creative Cloud, Photoshop, InDesign, Illustrator, Adobe XD, Office and other tools
Marc Zenker
Last position:
Founder & Managing Director / Interim CIO & Transformation Executive at Collective Minds GmbH
- Built Collective Minds as an AI-first company, embedding AI into operating model, delivery and client solutions.
- Built and lead an international offshore delivery organization of 25 professionals, complemented by senior specialists in Germany.
- Act as Interim CDO for ALWITRA, supporting the company-wide digitalization agenda across ERP, CRM, enterprise knowledge, AI, data and operating model.
- Advise managing directors, CIOs and IT leaders on transformation strategy, target operating models, governance, prioritization and execution.
- Own program structures, budgets, staffing, vendor coordination, risks and executive stakeholder communication.
- Develop scalable technology and delivery models across AI, CRM, IAM, integration and manufacturing-related initiatives.
Stephan Lassonczyk
Last position:
Content & SEO Manager at Telefónica, DerTour, Klett
- Content migrations (AEM, Contentstack), SEO optimization
- Editorial planning, image selection, and delivery of digital content
- Reporting, Jira and Confluence use
Martin Puskajler
Last position:
Product Owner at Freelance
- Objective: Create a machine-readable dataset for aid applications that aligns with the new specialized procedure
- Rollout of the solution to first user groups
- Established a user feedback loop
- Released versions 1.0 and 1.1 based on first user feedback and improvements
Tom Witkovsky
Last position:
Interim Customer Experience Manager, Indirect Sales Systems at badenova Energie GmbH
- Modeling customer journeys and touchpoints for indirect sales partners
- Modeling and optimizing clearing processes
- Prioritizing and cleaning up the backlog of existing applications for sales partners
- Optimizing billing and service processes for sales partners
- Requirements management for replacing and rebuilding the system based on a no/low-code platform
- Supporting the implementation of a group-wide customer experience management system
- Managing external service and implementation partners
Discover over 15,000 top freelancers
Statistics of experts using Adobe Experience Manager
Aggregated from the professional profiles of matched freelancers.
Experience
20 years
Position duration
1.9 years
Positions per freelancer
14
Top business areas
Information Technology, Product Development, Project Management
Top industries
Information Technology, Retail, Manufacturing
Certification focus areas
Information Technology, Project Management, Product Development
Bachelor's degree or higher
93%
Master's degree or higher
40%
Doctorate
5%
Certifications per freelancer
3
Most common languages
English, German, Spanish
Speak two or more languages
96%
Based on our profile pool as of 30 Aug 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Germany using Adobe Experience Manager
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
About the technology
AEM in practice
Adobe Experience Manager, often called AEM, is used to manage content-heavy websites, landing pages, portals, and digital asset libraries. It suits companies that need controlled publishing, reusable components, and structured authoring across many pages or brands.
Core capabilities
A strong AEM setup usually covers:
- Sites for page and template management
- Assets for images, videos, and brand files
- Workflows for review, approval, and publishing
- Components and templates for consistent page building
- Integrations with search, analytics, commerce, and identity systems
Ecosystem and skills
AEM specialists work with the Adobe stack and the wider web delivery layer around it. They know content models, permissions, dispatcher caching, Sling, OSGi, and integration patterns for APIs and external systems.
When companies hire help
Freelance expertise is often needed for launches, redesigns, migrations from legacy CMS tools, or rescue work on slow and fragile implementations. Companies also bring in specialists when authors need cleaner workflows, better component design, or support for multilingual content across teams in Germany.
What strong experts deliver
Good AEM professionals think in content operations, not only in code. They can shape authoring experiences, reduce release risk, tune performance, and keep content structures maintainable as the site grows.
Signs you need AEM expertise
- Your authors struggle with slow or confusing publishing steps
- Templates and components are hard to reuse
- Caching, deployment, or permissions are causing issues
- Migrations or upgrades have stalled
- You need help aligning content, assets, and integrations in one system
Frequently asked questions
Quick answers to the questions that come up most around Adobe Experience Manager.
Adobe Experience Manager is used to run websites, portals, campaign pages, and digital asset management in one content system. Companies choose it when many teams need structured publishing, reusable components, and controlled approval flows.
AEM is the common short name for Adobe Experience Manager. People also use the full product name and, in some discussions, simply say "Adobe Experience Manager" when they refer to the platform and its content tools.
Adobe Experience Manager is usually chosen for larger content operations, stronger governance, and deeper integration with Adobe tools. Compared with simpler CMS options, it often needs more careful setup, but it gives more control over templates, assets, and publishing workflows.
A strong Adobe Experience Manager specialist usually understands content modeling, permissions, workflows, APIs, and front-end delivery. Helpful adjacent skills include Java, Sling, OSGi, Dispatcher caching, and integration work with search, analytics, identity, or commerce systems.
AEM projects benefit from a freelancer who has seen real publishing setups, not just sandbox work. If your scope includes migration, component refactoring, multilingual sites, or complex approvals, you want someone who can explain trade-offs clearly and work without heavy hand-holding.
Yes, Adobe Experience Manager work can be done effectively remote, especially for implementation, content architecture, and support tasks. In Germany, mixed setups are common: remote for build and review, on-site time for workshops with content, marketing, and technical stakeholders.
Look for clear thinking about templates, components, authoring flow, and deployment safety in Adobe Experience Manager. Good specialists also talk about maintainability, dispatcher rules, content reuse, and how they prevent fragile page structures from spreading.
Bring in a Adobe Experience Manager expert when work is blocked by migration risk, performance issues, unclear governance, or a release deadline. Freelance help is also useful when your internal team knows the business well but needs specialist support on the platform itself.
The average hourly rate of freelancers in Germany who have used Adobe Experience Manager in their recent projects is 96 €, which corresponds to a daily rate of about 766 € based on an 8-hour working day.
Of the freelancers in Germany who have used Adobe Experience Manager in their recent projects, 93% hold at least a Bachelor's degree, 40% hold at least a Master's degree, and 5% hold a doctorate.
On average, freelancers in Germany who have used Adobe Experience Manager in their recent projects have 20 years of professional experience, with a single engagement typically lasting around 1.9 years.
The most common languages among freelancers in Germany who have used Adobe Experience Manager in their recent projects are English (99%), German (97%), and Spanish (24%).
The most common industries among freelancers in Germany who have used Adobe Experience Manager in their recent projects are Information Technology (81%), Retail (57%), and Manufacturing (54%).
The most common business areas among freelancers in Germany who have used Adobe Experience Manager in their recent projects are Information Technology (91%), Product Development (84%), and Project Management (76%).
Main locations of FRATCH Experts, who have recently used Adobe Experience Manager
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin 
Munich 
Frankfurt Request a free demo
Get in touch with the FRATCH team and we will get back to you within 4 hours.
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Philipp Thomaschewski
FRATCH CEO
