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Stephan Lassonczyk-Content & SEO Manager

Stephan Lassonczyk - Content & SEO Manager - profile avatar
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Munich, Germany

Check rate

Experience

Jan 2023 - Dec 2024

Content & SEO Manager

Telefónica, DerTour, Klett

Position Summary
Content & SEO Manager at Telefónica, DerTour, Klett
Industries
Education
Telecommunication
Tourism
Business Areas
Marketing
  • Content migrations (AEM, Contentstack), SEO optimization
  • Editorial planning, image selection, implementation of digital content
  • Reporting, Jira and Confluence usage
Jan 2022 - Dec 2022

Content Migration Project Lead

Ergo Travel Insurance

Position Summary
Content Migration Project Lead at Ergo Travel Insurance
Industries
Insurance
Business Areas
Information Technology
Project Management
  • Led migration in Adobe AEM
  • Created resource and schedule plans
  • Quality assurance and team coordination across multiple disciplines
  • Close collaboration with internal departments and service providers
Mar 2021 - Aug 2022

Content Manager & Project Manager

RaySono

Position Summary
Content Manager & Project Manager at RaySono
Industries
Automotive
Banking and Finance
Food and Beverage
Business Areas
Marketing
Project Management
  • Responsible for campaign implementation and CMS content (AEM)
  • Campaign management for McDonald’s (digital campaigns, AEM)
  • Content and project control for BMW Financial Services
  • Coordination with stakeholders, timings & resource management
Jan 2021 - Dec 2022

Content Manager

Viessmann, Infineon, Biontech

Position Summary
Content Manager at Viessmann, Infineon, Biontech
Industries
Biotechnology
Energy
Information Technology
Business Areas
Marketing
  • SEO preparation, structuring and migration of web content
  • Advising editors and content teams
  • CMS: AEM, Open CMS, SharePoint
Jan 2017 - Dec 2018

Content Manager for BMW Dealer Websites

Iris Germany

Position Summary
Content Manager for BMW Dealer Websites at Iris Germany
Industries
Automotive
Business Areas
Information Technology
Marketing
Quality Assurance
  • Maintenance and support of BMW/MINI dealer sites (Open CMS)
  • Quality checks, CMS maintenance and client consultations
Jan 2016 - Dec 2017

Online Project Manager / Campaigning

Sky Deutschland

Position Summary
Online Project Manager / Campaigning at Sky Deutschland
Industries
Media and Entertainment
Business Areas
Marketing
Project Management
  • Managed the relaunch of business.sky.de
  • Planned and managed digital content for various Sky platforms
  • Project coordination, OpenText CMS & SEO

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Automotive, Education, Telecommunication, Tourism, Biotechnology, and Energy.

Automotive
Education
Telecommunication
Tourism
Biotechnology
Energy
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Information Technology, and Quality Assurance.

Marketing
Project Management
Information Technology
Quality Assurance
Profile match chart

Summary

Experienced freelance project manager and content expert specializing in digital campaigns, content migration and SEO optimization. Many years of experience in planning, coordinating and implementing projects in corporate structures. Expert in working with agencies, internal stakeholders and international teams. Excellent knowledge of CMS systems such as Adobe Experience Manager (AEM), Open CMS, Contentstack, FirstSpirit and SharePoint.

Skills

  • Cms (Selection): Aem, Firstspirit, Open Cms, Contentstack, Typo3, Sitecore, Sharepoint
  • Project Management: Jira, Confluence, Ms Office, Sharepoint
  • Image & Video Editing: Photoshop, Camtasia, Davinci Resolve
  • Marketing & Seo: Google Analytics, Sistrix, Screaming Frog, Evalanche

Languages

German
Native
English
Advanced

Certifications & licenses

IBM Micro-Degree "Foundations of Artificial Intelligence"

IBM

Media Law & Image Rights

Prof. Dr. Gero Himmelsbach

SEO Seminar 121Watt

121Watt

Team Leadership

Lecturio GmbH

Statistics

Experience

Total positions 6
Experience in Automotive 3.5 y
Avg length 1 y 8 m
Longest experience 1 y 11 m

Expertise

Recent roles Content & SEO Manager, Content Migration Project Lead, Content Manager & Project Manager
Main industries Automotive, Education, Telecommunication
Main business areas Marketing, Project Management, Information Technology

Qualifications

Certifications earned 4

Profile

Created
Last Update
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Frequently asked questions

Have questions? Find more information here.

Stephan is based in Munich, Germany.
Stephan speaks the following languages: German (Native), English (Advanced).
Stephan has at least 7 years of experience. During this time, Stephan has worked in at least 6 different roles and for 6 different companies. The average length of individual experience is 1 year and 2 months. Note that Stephan may not have shared all experience and actually has more experience.
Based on recent experience, Stephan would be well-suited for roles such as: Content & SEO Manager, Content Migration Project Lead, Content Manager & Project Manager.
Stephan's most recent position is Content & SEO Manager at Telefónica, DerTour, Klett.
In recent years, Stephan has worked for Telefónica, DerTour, Klett, Ergo Travel Insurance, RaySono, Viessmann, Infineon, and Biontech.
Stephan is most experienced in industries like Automotive, Education, and Telecommunication. Stephan also has some experience in Tourism, Biotechnology, and Energy.
Stephan is most experienced in business areas like Marketing, Project Management, and Information Technology. Stephan also has some experience in Quality Assurance.
Stephan has recently worked in industries like Education, Telecommunication, and Tourism.
Stephan has recently worked in business areas like Marketing, Project Management, and Information Technology.
Stephan has 4 certificates. Among them, these include: IBM Micro-Degree "Foundations of Artificial Intelligence", Media Law & Image Rights, and SEO Seminar 121Watt.
Stephan is immediately available full-time for suitable projects.
Stephan's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
To hire Stephan, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Rate comparison chart
Market avg: 1000-1160 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.