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Kai Wulff-Director E-Business

Kai Wulff
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Munich, Germany

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Experience

Jan 2018 - Dec 2023
Germany

Director E-Business

Augsburger Aktienbank

Position Summary
Director E-Business at Augsburger Aktienbank
Industries
Banking and Finance
Business Areas
Marketing
Product Development
Strategy
Explore E-Commerce Managers in Germany Learn more
  • Building and expanding the strategic positioning of the business unit
  • Building and expanding the B2C area in E-Business
  • Brand Building
  • Social Media Strategies
  • Product Development
  • Development and launch of new marketing strategies
Jan 2010 - Dec 2018
Germany

Self-employed Consultant

Self-employed Consultant

Position Summary
Self-employed Consultant at Self-employed Consultant
Industries
Professional Services
Business Areas
Business Intelligence
Marketing
  • Brand Performance
  • Growth
  • Planning
  • Customer Intelligence
  • Customer Loyalty
  • E-Commerce
  • Projects for Bristol-Myers Squibb, LEGO, Nürnberger Versicherung, B.A.H, Bauer Privatbank, Bankhaus Jungholz, IHK, Langenscheidt, Schufa, G2K, rheingold market research
Jan 2001 - Dec 2010
Germany

Member of Board

BNP Paribas, Cortal Consors SA

Position Summary
Member of Board at BNP Paribas, Cortal Consors SA
Industries
Banking and Finance
Business Areas
Marketing
Product Development
Strategy
  • Managing 35 employees
  • Responsibility for a seven-figure marketing budget
  • Corporate strategy
  • Marketing (all channels)
  • Dialog marketing
  • CRM
  • Brand Management (national and international)
  • Product Development
  • Business Intelligence
  • E-Business
  • Leading the cross-border merger in 2003
Jan 2000 - Dec 2001
Germany

Head of Marketing

Direktanlagebank München / Comcon AG

Position Summary
Head of Marketing at Direktanlagebank München / Comcon AG
Industries
Banking and Finance
Business Areas
Marketing
Explore Heads of Marketing in Germany Learn more
  • Leading the marketing activities of Direktanlagebank München
  • Marketing responsibility for the subsidiary Comcon AG
  • Supporting the merger with G+J Business Channel AG
Jan 1999 - Dec 2000
Germany

Member of Management

Grafix Werbeagentur GmbH

Position Summary
Member of Management at Grafix Werbeagentur GmbH
Industries
Advertising
Business Areas
Marketing
  • Supporting clients such as Bounty, ChocoCrossis, TUI, SUZUKI, Kabel 1, 3er Küchen, FTI, Bosch, Siemens, Pelikan, Lego, Smarties, Kinowelt, AVM, Qantas, VOX
Jan 1996 - Dec 1999
Germany

Unitleiter / Etatdirektor

Kochan & Partner Werbeagentur GmbH

Position Summary
Unitleiter / Etatdirektor at Kochan & Partner Werbeagentur GmbH
Industries
Advertising
Business Areas
Marketing
Explore Business Unit Managers in Germany Learn more
Explore General Managers in Germany Learn more
  • Support for clients such as Erdinger Weißbräu, Studiosus Reisen, Stadt Regensburg, Travel Overland, ACCOR, Debitel
Jan 1995 - Dec 1996
Germany

Self-employed Consultant

Self-employed Consultant

Position Summary
Self-employed Consultant at Self-employed Consultant
Industries
Banking and Finance
Food and Beverage
Media and Entertainment
Business Areas
Marketing
Strategy
  • Consulting for agencies and direct clients
  • Projects for Kabel 1, Danone, H&M, Bifi, Allianz, OXMOX, Hypovereinsbank
Jan 1990 - Dec 1995
Germany

Unitleiter / Etatdirektor

Syntax Werbeagentur GmbH

Position Summary
Unitleiter / Etatdirektor at Syntax Werbeagentur GmbH
Industries
Advertising
Business Areas
Marketing
Explore Business Unit Managers in Germany Learn more
Explore General Managers in Germany Learn more
  • Support for clients such as Studiosus Reisen, Van Heyden, EU, REHAU, ENIT
Jan 1985 - Dec 1989
Germany

Marketing Manager

H&M Werbegesellschaft mbH

Position Summary
Marketing Manager at H&M Werbegesellschaft mbH
Industries
Food and Beverage
Retail
Business Areas
Marketing
Explore Marketing Managers in Germany Learn more
  • Trade marketing for Metro, Suma, retail, food

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Banking and Finance, Advertising, Professional Services, Food and Beverage, Retail, and Media and Entertainment.

Banking and Finance
Advertising
Professional Services
Food and Beverage
Retail
Media and Entertainment
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Strategy, Product Development, and Business Intelligence.

Marketing
Strategy
Product Development
Business Intelligence
Profile match chart

Skills

  • Brand Strategy, Planning, Brand Building, Brand Performance
  • E-Business, Performance Marketing, Digital Marketing
  • Growth, Sales B2b And B2c, Customer-Centric Focus
  • Business Intelligence, Customer Loyalty, Data-Driven Decision Making
  • Leadership And Team Management, Financial Acumen
  • Stakeholder Management, Negotiation Skills, Innovation And Creativity

Languages

German
Native
English
Advanced

Education

Oct 1989 - Jun 1992

European University Hamburg

Bachelor of Science, Bachelor of Arts in Business, no degree · Business · Hamburg, Germany

Oct 1981 - Jun 1984

Buschke Marketing GmbH

Training as an advertising salesperson incl. BAW Munich · Advertising Salesperson

Oct 1968 - Jun 1980

Rotbuchen School, Michaeli Grammar School

School education, graduation from Michaeli Grammar School · Munich, Germany

Certifications & licenses

Private pilot license PPL C

Class I

Class III

Statistics

Experience

Total positions 9
Experience in Banking and Finance 19 y
Avg length 5 y
Longest experience 9 y 11 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Director E-Business, Self-employed Consultant, Member of Board
Main industries Banking and Finance, Advertising, Professional Services
Main business areas Marketing, Strategy, Product Development

Qualifications

Highest degree Bachelor
Certifications earned 3

Profile

Created
Last Update

Frequently asked questions

Have questions? Find more information here.

Kai is based in Munich, Germany.

Kai speaks the following languages: German (Native), English (Advanced).

Kai has at least 39 years of experience. During this time, Kai has worked in at least 7 different roles and for 8 different companies. The average length of individual experience is 4 years and 4 months. Note that Kai may not have shared all experience and actually has more experience.

Based on recent experience, Kai would be well-suited for roles such as: Director E-Business, Self-employed Consultant, Member of Board.

Kai's most recent position is Director E-Business at Augsburger Aktienbank.

In recent years, Kai has worked for Augsburger Aktienbank.

Kai is most experienced in industries like Banking and Finance, Advertising, and Professional Services. Kai also has some experience in Food and Beverage, Retail, and Media and Entertainment.

Kai is most experienced in business areas like Marketing, Strategy, and Product Development. Kai also has some experience in Business Intelligence.

Kai has recently worked in industries like Banking and Finance.

Kai has recently worked in business areas like Marketing, Product Development, and Strategy.

Kai holds a Bachelor in Business from European University Hamburg and a Bachelor in Advertising Salesperson from Buschke Marketing GmbH.

Kai has 3 certificates. These include: Private pilot license PPL C, Class I, and Class III.

Kai is immediately available full-time for suitable projects.

Kai's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

To hire Kai, click the Meet button on the profile to request a meeting and discuss your project needs.

Daily Rate Distribution

0 2 4 6 8
<€640 €640-720 €720-800 €800+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Rate comparison chart
Daily rate avg. 781 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000
750
500
250
Rate comparison chart
Median rate 800 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.