Daniel W.-AI Strategy and Implementation · Business Cases · M&A and Commercial Due Diligence
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Experience
External Business Case Lead
Beurer GmbH
- Ongoing mandate: advisory and business case development for digital services, from the profitability model through to KPI definition for the rollout.
Interim Advisor, Software Delivery and Quality Assurance
Municipal energy and infrastructure utility (confidential)
- Established development and testing practices (CI/CD, automated checks, branch protection) for an internal data product.
- Introduction of AI-assisted development with Claude: working agreements, review and release rules, quality requirements and user training.
Multi-Agent Lead Generation System
Gamify Now
- From roughly 20 to more than 100 leads per week within six weeks, around €75,000 of additional monthly pipeline.
Project Lead, AI-Driven Sales System
Smart Robotics
- Designed and implemented an automated sales system through to live operation; more than 100 qualified leads per week.
Commercial Due Diligence, Buy-Side
OMMAX – Digital Strategy & Transaction Advisory
- PE buy-side, D2C EdTech: owned the business model and customer chapters – USPs, pricing, value chain, GTM funnel, CAC by channel and the drivers of CAC inflation, key-person dependency, customer survey design.
- Strategic buyer, B2B e-learning: own workstream on the business model including product and content assessment, AI use cases and competitive benchmarking; executive summary and client read-out.
- Market model "Young Talent" DACH 2020–2030: built independently across five segments (employer branding, job advertising, social recruiting, e-learning, talent management), TAM/SAM/SOM, expert calls, handover-ready model for the client.
- PE-backed add-on, public transport ticketing software: business model and customer analysis workstreams, eight customer interviews with transport operators, NPS and key purchase criteria, business plan validated against budget data.
Co-Founder & CEO
ShopVibes
- Built the company from idea to product, defined and executed go-to-market, 50+ enterprise customers across Europe, funding round with institutional investors, cross-functional team.
Project Manager Business Development (Strategy, M&A)
HolidayCheck Group AG
- Led an M&A buy-side project; led the group strategy review for the supervisory board; led an efficiency project on the largest marketing budget; cross-functional teams of up to ten people.
Entrepreneur in Residence, Head of Category Management
ePetWorld GmbH
Business Development Manager
Snow & Alps Tourism GmbH
Corporate & Investment Banking (M&A)
UniCredit
- Buy-side and sell-side mandates in manufacturing, medical technology and consumer goods; pitch materials, market and competitor analysis; valuations using trading and transaction comparables, DCF and LBO models.
Corporate Finance Advisory – M&A
Deloitte
Private Wealth & Portfolio Management
Merrill Lynch
Corporate Finance Advisory – Valuations / Audit
KPMG
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Tourism, Healthcare, Information Technology, Education, Retail, and Banking and Finance.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Sales, Product Development, Investments and M&A, Strategy, and Finance.
Summary
- AI strategy and implementation for mid-sized companies: from use cases and business case to live operation. AI agents and process automation (n8n, Microsoft 365), AI-driven sales and lead generation systems. Smart Robotics: more than 100 qualified leads per week. Gamify Now: from roughly 20 to more than 100 leads per week within six weeks.
- Current mandates: external business case lead for digital services at a health technology manufacturer, from the profitability model to KPI definition for the rollout; interim advisor for development and testing practices at a municipal energy and infrastructure utility.
- Commercial due diligence and M&A on buy-side and sell-side for private equity and corporate clients (OMMAX, UniCredit, Deloitte): market models, unit economics, business cases built bottom-up and validated top-down.
- Founder's view: co-founder and CEO of an AI-based B2B SaaS company for five years (50+ enterprise customers, institutional funding round). Led the group strategy review for the supervisory board at HolidayCheck Group.
- Looking for: AI transformation, AI project and interim roles, business case and M&A mandates. Remote from Munich, on-site in DACH as the project requires. German native, English fluent.
Skills
- Ai Strategy And Roadmaps
- Ai Use Case Identification And Prioritisation
- Ai Implementation And Rollout (Pilot To Operation)
- Generative Ai / Llms (Claude, Openai)
- Ai Agents And Process Automation
- N8n
- Microsoft 365 / Copilot
- Change Management And User Enablement
- Workshop Facilitation With Business Units And Management
- Project Management And Interim Leadership
- Business Case Modelling
- Go-To-Market And Product Launch
- Commercial Due Diligence
- M&A (Buy-Side And Sell-Side)
- Financial Modelling (Dcf, Comps, Lbo)
- Unit Economics / Cac
- Market Sizing / Tam-Sam-Som
- Expert And Customer Interviews
- Value Creation / Post-Merger
- Excel, Powerpoint, Thinkcell
Languages
Education
TUM School of Management
Master of Business Administration · Business Administration · Munich, Germany
UC Berkeley, Haas School of Business
MBA · Berkeley, United States
Munich Business School
BA · International Business · Munich, Germany
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Daniel is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.
Daniel speaks the following languages: German (Native), English (Advanced), French (Elementary).
Daniel has at least 15 years of experience. During this time, Daniel has worked in at least 13 different roles and for 13 different companies. The average length of individual experience is 1 year and 2 months. Note that Daniel may not have shared all experience and actually has more experience.
Based on recent experience, Daniel would be well-suited for roles such as: External Business Case Lead, Interim Advisor, Software Delivery and Quality Assurance, Multi-Agent Lead Generation System.
Daniel's most recent position is External Business Case Lead at Beurer GmbH.
In recent years, Daniel has worked for Beurer GmbH, Municipal energy and infrastructure utility (confidential), Gamify Now, Smart Robotics, and OMMAX – Digital Strategy & Transaction Advisory.
Daniel is most experienced in industries like Tourism, Healthcare, and Information Technology. Daniel also has some experience in Education, Banking and Finance, and Manufacturing.
Daniel is most experienced in business areas like Marketing, Sales, and Product Development. Daniel also has some experience in Investments and M&A, Strategy, and Finance.
Daniel has recently worked in industries like Information Technology, Education, and Healthcare.
Daniel has recently worked in business areas like Marketing, Product Development, and Sales.
Daniel holds a Master in Business Administration from TUM School of Management, a Master from UC Berkeley, Haas School of Business, a Bachelor in International Business from Munich Business School and a Bachelor from INSEEC Business School, Grande École Paris.
Daniel is immediately available full-time for suitable projects.
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