Semrush Experts in Munich
matched in minutes by AIHire experts who turn Semrush data into stronger keyword strategies, technical SEO improvements and content plans. FRATCH connects you quickly with vetted, available freelancers whose experience fits your goals.
Meet FRATCH Experts in Munich, who have recently used Semrush
Marcus B.
Last position:
Java and Quarkus Expert at Large German energy service provider
- Modernization of a large-scale Java enterprise application*
The project is modernizing a complex enterprise application that has grown over many years. The existing Spring-based legacy system runs on Java 8, OSGi, and Eclipse RCP and is being gradually migrated to a modern, maintainable architecture with Java 25 and Quarkus.
Marcus works on analysis, architecture, refactoring, and implementation. One focus is on untangling historically grown structures and dependencies and on building a clean, sustainable Java and Quarkus technology stack.
Tools & technologies: Java 8, Java 25, Quarkus, Hibernate ORM with Panache, EclipseLink, OSGi, Eclipse RCP, Maven, JUnit, Mockito, REST, JSON, Git, Eclipse IDE, IntelliJ IDEA Ultimate, Jira, Confluence
Sandra P.
Last position:
Global Marketing, Director at WithSecure
Member of the Revenue Operations Leadership Team
- Lead a global 13-person marketing organization across brand, demand generation, digital, and partner marketing, with responsibility for a €5M budget and international growth programs.
- Define market positioning, value propositions, and messaging for complex cybersecurity and AI-enabled software, translating technical capabilities into clear customer, partner, and commercial value.
- Generated €45M in annual pipeline through integrated demand generation, ABM, and partner programs aligned with priority ICPs and revenue targets.
- Doubled marketing ROI within 12 months by reallocating investment, strengthening performance governance, and introducing AI-enabled workflows.
- Established RevOps-aligned planning and shared performance frameworks with Sales, improving funnel transparency, prioritization, and commercial accountability.
- Delivered double-digit revenue growth among strategic partners through MDF-supported and campaign-in-a-box growth initiatives in a newly launched partner relationship management tool.
- Introduced AI-supported content, lead-nurturing, and workflow automation using Claude, ChatGPT, and n8n, reducing marketing turnaround times by 30%.
- Represented WithSecure in European cybersecurity policy and industry forums, contributing to positioning papers and executive-level stakeholder engagement.
MarĂa B.
Last position:
Senior Digital Account Manager at Mediaplus Performance
- Specialized agency within the Serviceplan Group, focusing on digital performance marketing and search engine marketing (SEM).
- Management and continuous optimization of SEA projects for Hornbach, Carglass, Gabor, and Infineon as an external consultant.
- Provided strategic consulting to agency clients on their SEA campaigns, identifying weaknesses and recommending improvement measures, significantly contributing to client success and retention.
- Increased Hornbach’s account efficiency by 25% through refined audience segmentation and the development of highly targeted ad campaigns. Additionally, implemented AI-driven campaign formats, further boosting conversion rates.
- Improved Carglass’ ROI by 30% by optimizing keywords and ad copy, as well as adjusting bidding strategies.
- Enhanced Gabor’s CTR by 20% by redefining target audiences, developing new landing pages, and driving international expansion.
- Reduced Infineon’s campaign costs by 15% by identifying and eliminating inefficient keywords and implementing new bidding strategies.
Pasun Z.
Last position:
Marketing Manager E-Commerce EU-W at LEDVANCE GmbH
- Support and optimization of all marketplaces in the advertising area, with a focus on Amazon, eBay & Otto, and other smaller marketplaces
- Budget and revenue responsibility for the advertising area
- Reached ad revenue of around €13 million with about €2.5 million ad spend in 2.5 years
- Integration and implementation of ad technologies for the best possible management of all relevant ad measures
- Integration of Amazon Marketing Stream and Amazon Marketing Cloud for better control of intraday and audience data
- Expertise in Search Engine Advertising
Petar P.
Last position:
Senior SEO Specialist at Holidu GmbH
Technical SEO for a travel-tech company with 18 domains and 8 brands in Germany, France, Spain and other markets.
- Indexing strategy for 200,000 accommodation detail pages, including canonical and hreflang architecture across all domains
- Responsible for the SEO side of M&A migrations: revenue forecast before the deal, redirect mapping, quality assurance after launch
- White-label SEO for partner websites and multibrand differentiation between the brands
- Built a control system for technical SEO stability, monitoring indexing, status codes and configurations
- Scalable content modules for SEO landing pages and homepages
- Structured data strategy for visibility in generative search systems (AI Overviews, ChatGPT Search, Perplexity)
- Managed based on revenue metrics: organic revenue, contribution margin, clicks in Search Console
Tools: Search Console, GA4, Looker, Screaming Frog, Sistrix, Semrush, Jira, Confluence
Robin B.
Last position:
Trade Delegate for the Digital Economy at Bavarian Ministry of Economic Affairs
- Ministry delegation trip to Kenya and Rwanda
Discover over 15,000 top freelancers
Statistics of experts using Semrush
Aggregated from the professional profiles of matched freelancers.
Experience
18 years (Germany: 16 years)
Position duration
3.2 years (Germany: 2.8 years)
Positions per freelancer
10
Top business areas
Marketing, Strategy, Sales
Top industries
Information Technology, Media and Entertainment, Advertising
Certification focus areas
Marketing, Business Intelligence, Information Technology
Bachelor's degree or higher
100% (Germany: 94%)
Master's degree or higher
83% (Germany: 59%)
Certifications per freelancer
1 (Germany: 2)
Most common languages
German, English, Spanish
Speak two or more languages
100%
Based on our profile pool as of 26 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Munich are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Munich using Semrush
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 26 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Semrush experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (67%)
- Media and Entertainment (67%)
- Advertising (50%)
- Automotive (50%)
- Education (50%)
- Manufacturing (50%)
- Tourism (50%)
- Fashion (33%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
Semrush for Search Growth
Semrush is a digital marketing platform for researching search demand, monitoring visibility and improving organic and paid campaigns. Companies use it to uncover keyword opportunities, evaluate competitors, audit websites and connect content decisions to measurable search goals.
Core Research Work
Semrush specialists turn broad marketing questions into focused research. They build keyword groups, map topics to landing pages, assess search intent and review competitor rankings. The work can support local visibility, international campaigns, ecommerce categories and editorial planning.
Audits and Tooling
The platform combines Site Audit, Position Tracking, Keyword Overview, Keyword Magic Tool, Backlink Analytics, On Page SEO Checker and Content Marketing tools. Strong professionals know how to validate platform findings with Google Search Console, Google Analytics, crawl data, spreadsheets and content management systems.
When to Bring Expertise
Companies often need outside support when search data is available but decisions remain unclear. Freelance specialists can help when:
- A new website needs a technical and keyword baseline
- Organic traffic has stalled or lost visibility
- Content teams need a practical topic and briefing system
- Markets, competitors or domains must be compared consistently
Munich Collaboration
Munich companies in software, manufacturing, commerce, travel and professional services can use Semrush to align regional and international search work. Remote collaboration suits recurring reporting and strategy, while on-site workshops can help marketing, product and content teams agree on priorities. German and English communication may both matter for local and global programs.
What Good Looks Like
A capable Semrush expert explains what the data can and cannot prove. They separate technical issues from content opportunities, define useful segments, document assumptions and connect recommendations to business intent. Quality shows in clear prioritization, reproducible reports and advice that teams can act on without treating every platform alert as urgent.
Frequently asked questions
Key details about Semrush, drawn from the questions we get asked most.
Semrush is used for keyword research, competitor analysis, technical website audits, rank tracking, backlink research and content planning. A specialist can combine these functions into a search strategy rather than delivering disconnected reports.
Semrush offers a broad workspace spanning SEO, paid search, content and competitive research. Ahrefs is often weighed for backlink and search analysis, while Google Search Console provides first-party data for a specific site; the right choice depends on the evidence and workflow a project needs.
A strong Semrush freelancer usually understands technical SEO, search intent, information architecture, content briefs and analytics. Experience with Google Search Console, Google Analytics, crawling tools and spreadsheets helps turn findings into reliable recommendations.
Semrush work can be simple for a focused keyword review but becomes more demanding when it covers several markets, domains or business units. Choose a professional who has handled a comparable scope and can show how research led to clear decisions, not just attractive dashboards.
Semrush projects are usually well suited to remote collaboration because research, audits and reporting are digital. Munich-based teams may still prefer on-site workshops for stakeholder alignment, while German and English language ability can help when local campaigns connect to international markets.
Ask a Semrush specialist to explain data sources, assumptions, prioritization and limitations. Good deliverables connect keywords and technical findings to pages, audiences and business objectives, with recommendations that another team member can verify and use.
Semrush supports location-focused keyword research, competitor comparisons and tracking across markets. The specialist should define the relevant country, language, device and search intent settings, then distinguish local demand from broader international opportunities.
SEMrush is the former styling many people still use when searching for the current Semrush product. Professionals working with it should be comfortable with the platform’s current terminology and able to explain how its reports fit alongside first-party analytics and other SEO tools.
The average hourly rate of freelancers in Munich, Germany who have used Semrush in their recent projects is 112 €, which corresponds to a daily rate of about 895 € based on an 8-hour working day.
Of the freelancers in Munich, Germany who have used Semrush in their recent projects, 100% hold at least a Bachelor's degree and 83% hold at least a Master's degree.
On average, freelancers in Munich, Germany who have used Semrush in their recent projects have 18 years of professional experience, with a single engagement typically lasting around 3.2 years.
The most common languages among freelancers in Munich, Germany who have used Semrush in their recent projects are German (100%), English (100%), and Spanish (67%).
The most common industries among freelancers in Munich, Germany who have used Semrush in their recent projects are Information Technology (67%), Media and Entertainment (67%), and Advertising (50%).
The most common business areas among freelancers in Munich, Germany who have used Semrush in their recent projects are Marketing (100%), Strategy (67%), and Sales (50%).
Main locations of FRATCH Experts, who have recently used Semrush
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin Hamburg 
Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg 
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Philipp Thomaschewski
FRATCH CEO
