Frontify Experts in Germany
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Meet FRATCH Experts in Germany, who have recently used Frontify
Michael H.
Last position:
Interim Head of IT / Transformation Manager at A German medium-sized industrial distributor, B2B e-commerce
Agile Transformation: introducing agile principles and transforming traditional IT departments into Scrum and Kanban teams
IT Operating Model: redesigning the IT organization and introducing modern delivery structures and roles
Flight Levels: building up Flight Levels practices within IT to align strategy, coordination and operational execution
Leadership & Coaching: recruiting Agile Coaches and coaching Scrum Masters and IT leaders
ERP Operations: acting as Interim Product Owner for the existing ERP landscape and ensuring business continuity
ERP Transformation: reorganizing and supporting the ERP migration as a Project Manager; Phase 1 (financial accounting) live since October 2025
Operational Core (ERP): establishing dedicated teams for ERP Support, Feature Development, and ERP Migration
Modern Workplace: initiating the transition towards a Microsoft 365-based cloud workplace environment
Integration: establishing a dedicated team to drive integration and connectivity initiatives
Warehouse Operations: building a cross-functional team to support logistics and warehouse-related capabilities
Maintenance & Operations (M&O): introducing a dedicated team for system engineering, security, stable operations and continuous improvement
AI Initiatives: identifying and promoting practical Artificial Intelligence use cases across the IT department
As Interim Head of IT for a German medium-sized industrial distributor, I am responsible for 31 IT employees and lead the digital and organizational transformation, reporting directly to executive leadership. I took over an IT department with almost no basic structures – no clear roles, processes, documentation or ticket system – and with significant technical debt that tied up most of its capacity. Introduced agile principles and ways of working in the IT organization and transformed the traditionally structured IT department into cross-functional Scrum and Kanban teams focused on transparency, collaboration, and customer value delivery.
Redesigned the entire IT organization by establishing a modern operating model, introducing new roles such as Product Owner, Scrum Master and Solution Architect and strengthening the organization through strategic hiring and targeted capability development. Recruited and onboarded Agile Coaches to accelerate the transformation and personally managed and coached Scrum Masters as well as IT department leaders to foster servant leadership, self-management and a culture of continuous improvement.
Aligned IT-internal planning across eight teams to three Flight Levels based on Klaus Leopold (strategy, coordination, team), laying the foundation for later company-wide portfolio management. Consolidated the backlog of more than 10 workstreams and prioritized it by business value and cost of delay. Introduced a ticketing system to increase transparency and enable data-driven decision-making, flow-based work management, and greater accountability at all levels.
Established and supported multiple cross-functional teams, including the Operational Core (ERP) domain with dedicated streams for Support, Feature Development and ERP Migration, as well as teams responsible for Warehouse Operations, Maintenance & Operations (M&O) including system engineering and security, Modern Workplace, Data Quality and integration initiatives. Worked closely with Agile Coaches to support team development, remove impediments, and continuously improve delivery effectiveness.
Acted as Interim Product Owner for the operation and enhancement of the existing ERP landscape while supporting the ERP migration as a Project Manager. Reorganized the project organization and had the already negotiated contract with the implementation partner realigned with a focus on approach and overall responsibility; Phase 1 (financial accounting) has been live since October 2025. Collaborated with the selected implementation partner to design and establish the project organization and target operating model for the ERP transformation, introducing agile delivery structures and ways of working. Facilitated the alignment between business, IT and the external vendor and played a key role in negotiating the contractual framework and delivery model to ensure a sustainable foundation for the transformation program.
Initiated the strategic modernization of the workplace environment through the adoption of Microsoft 365 cloud capabilities, establishing the foundation for enhanced collaboration, scalability and future digital services.
Launched AI initiatives to identify practical business use cases and promote the responsible adoption of Artificial Intelligence across the IT department. Encouraged self-management and empowered teams to take ownership of decisions, delivery and continuous improvement.
Artur S.
Last position:
Senior Marketing & Transformation Consultant at Stadtwerke Lübeck
- Marketing consulting for the EDL@Home and Commodity (electricity & gas) business areas
- Development of data-driven marketing and sales strategies
- Definition and expansion of key channels (Web, App, Portal, Social, Paid, Sales Partners)
- Target, annual and budget planning for the EDL@Home business area
- Definition of business requirements for marketing platforms
- KPI-based performance management
- Development of dashboards to measure success
- Performance reviews with management
- Management of external service providers
- Stakeholder management between Marketing, Sales, IT, Customer Service and Management
Anita G.
Last position:
E-Commerce Content Creative at Opella (Sanofi)
- Brands: Allegra, Thomapyrin, Buscopan, Mucosolvan, Maaloxan, Ibuflam, Rhinospray, Essentiale, Dulcolax, Laxoberal
- Creative creation and editing of e-commerce content, digital assets, and ad banners
- Creation and implementation of A+ and B+ content and monitoring its execution by the client
- Creative execution of Amazon brand stores
Tom W.
Last position:
Interim Customer Experience Manager, Indirect Sales Systems at badenova Energie GmbH
- Modeling customer journeys and touchpoints for indirect sales partners
- Modeling and optimizing clearing processes
- Prioritizing and cleaning up the backlog of existing applications for sales partners
- Optimizing billing and service processes for sales partners
- Requirements management for replacing and rebuilding the system based on a no/low-code platform
- Supporting the implementation of a group-wide customer experience management system
- Managing external service and implementation partners
Dirk S.
Last position:
Freelance Senior Graphic Designer & Project Manager at Agentur Königspunkt
- Freelance senior graphic designer and project manager
Ina R.
Last position:
Senior Consultant / Data Protection Coordinator at Telecommunications service provider
- Acting as the central point of contact for data protection matters within the organization.
- Coordinating the implementation of privacy policies, standards, and procedures across business functions.
- Supporting the Data Protection Officer (DPO) in operational and organizational privacy activities.
- Monitoring compliance with internal data protection requirements and regulatory obligations, especially TDDDG.
- Maintaining records of processing activities (RoPA) and coordinating updates from business units.
- Reviewing new projects, products, and business initiatives for potential privacy implications.
- Coordinating Data Protection Impact Assessments (DPIAs) and tracking mitigation measures.
- Supporting third-party risk management and the review of data processing agreements (DPAs).
- Maintaining an inventory of processors, sub-processors, and data-sharing arrangements.
- Conducting privacy-related audits and assessments, and monitoring the implementation of corrective actions arising from them.
- Providing guidance to business departments on practical privacy compliance requirements.
- Facilitating communication between business units, IT, Legal, Compliance, Information Security, and the DPO.
- Assisting with the development and maintenance of privacy notices, consent mechanisms, and internal policies.
- Supporting cross-border data transfer assessments and related documentation requirements.
Nicolás W.
Last position:
Interim Consultant for Communication and Marketing Services; Freelance Project Lead and Project Manager at Freelance
- Agencies: Aimaq & Stolle, Aperto (IBM iX), Antoni, Axel Springer Corporate Solutions, BRANDS ON MARS, Deepblue Networks, Freunde des Hauses, GERLACHHARTOG, GGD Mullen Lowe, GTB Germany (VMLY&R), GUD.berlin, Hello White Parrot, Interone, Jung von Matt, Kulturprojekte Berlin, MACKAT, Neteye (Yours Truly), Ogilvy & Mather, rethink/C3, Ressourcenmangel, Scholz & Friends, Serviceplan One, Shanghai.Berlin, Wunderman, wirDesign, zweimaleins (Saatchi & Saatchi Pro)
- Companies: Bringmeister - Partner von EDEKA, DIN MEDIA (Beuth Verlag), eprimo, GLOBUS Markthallen, Miles & More/Lufthansa, MOIA, VDA – Verband der deutschen Automobilindustrie, VIP Services Frankfurt
- Roles: Client Service Director, Unit Lead, Account Director, Account Manager, Project Manager, Product Owner, Brand Manager, Senior Marketing Manager, Marketing Specialist
Discover over 15,000 top freelancers
Statistics of experts using Frontify
Aggregated from the professional profiles of matched freelancers.
Experience
22 years
Position duration
3.3 years
Positions per freelancer
13
Top business areas
Marketing, Project Management, Human Resources
Top industries
Information Technology, Retail, Advertising
Certification focus areas
Marketing, Product Development, Project Management
Bachelor's degree or higher
80%
Master's degree or higher
40%
Certifications per freelancer
4
Most common languages
German, English, Spanish
Speak two or more languages
86%
Based on our profile pool as of 29 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Germany using Frontify
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 29 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Frontify experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (86%)
- Retail (71%)
- Advertising (57%)
- Automotive (57%)
- Chemical (43%)
- Energy (43%)
- Banking and Finance (43%)
- Manufacturing (43%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
Brand management platform
Frontify is a cloud platform for managing brand assets, guidelines and digital brand experiences in one place. Companies use it to give teams and external partners controlled access to logos, images, documents, templates, fonts and approved brand rules. A well-structured Frontify environment turns brand knowledge into a practical workspace rather than a static document.
Core capabilities
Frontify specialists configure brand portals, asset libraries and guideline pages around how an organisation actually works. They define content structures, metadata, permissions, approval paths and publishing workflows. They can also create reusable templates and page components that help teams produce on-brand materials without requesting every change from a central brand team.
- Organise digital assets with useful taxonomy and metadata
- Build brand guidelines for different audiences and markets
- Configure permissions, review flows and content governance
- Create templates for repeatable marketing materials
Connected ecosystem
Frontify often sits between brand, marketing, design and production tools. Relevant expertise includes integrations with Figma, Adobe Creative Cloud, collaboration suites and content platforms, using available connectors, APIs or custom workflows where needed. Strong specialists understand asset formats, version control, search behaviour, authentication and data migration as well as the Frontify interface.
When companies need support
Companies bring in freelance Frontify expertise during a new brand rollout, a digital asset migration or a redesign of existing brand governance. Support is also valuable when adoption is low, libraries are difficult to search, permissions are unclear or regional teams need a consistent structure. In Germany, specialists may help align central brand operations with distributed teams across German-speaking markets while collaborating remotely or on site.
Project deliverables
A Frontify engagement can cover discovery, information architecture, workspace configuration, content migration and launch preparation. Typical deliverables include a taxonomy, permission model, guideline structure, template library, integration plan, administrator documentation and training sessions. Professionals should define ownership and maintenance rules so the platform remains useful after the initial setup.
What strong specialists bring
The best Frontify professionals combine platform knowledge with an understanding of brand governance, content operations and user adoption. They ask how teams search, approve, publish and reuse assets before proposing a structure. Look for clear demonstrations of migration planning, permissions, integrations and measurable acceptance criteria, plus the ability to explain decisions to both creative and business stakeholders. German and English communication can matter when teams, agencies and regional markets work together.
Frequently asked questions
What clients ask us most about Frontify — answered in short.
Frontify is used to manage brand guidelines, digital assets, templates and related content in a shared online environment. Companies use it to improve consistency, simplify asset discovery and give different audiences controlled access to approved materials.
Frontify combines digital asset management with brand guidelines, portals and template-driven content workflows. A traditional DAM may offer deeper file operations, while Frontify is often chosen when brand education, governance and everyday brand adoption are equally important.
A strong Frontify specialist may also understand information architecture, metadata design, digital asset migration, brand governance and content operations. Experience with Figma, Adobe Creative Cloud, APIs, identity management and workflow design can be valuable depending on the project.
The right level of Frontify experience depends on the scope, not on the platform name alone. A simple guideline setup may need configuration and content-structure knowledge, while a global migration requires stronger skills in taxonomy, permissions, integrations, stakeholder alignment and change management.
Frontify projects can usually be delivered remotely because configuration, workshops and content reviews take place online. On-site sessions may still help with discovery or training, especially when German teams, agencies and international brand owners need to agree on governance.
Ask a Frontify freelancer to explain a comparable workspace structure, migration approach and permission model. Review how clearly they connect user needs to taxonomy, navigation, workflows and adoption rather than judging only the visual appearance of the portal.
Frontify does not replace Figma or Adobe Creative Cloud. It complements creative tools by providing an organised place for approved brand assets, guidelines and reusable templates, while design work can remain in the tools where teams already create content.
A well-run Frontify workspace has clear ownership, consistent metadata, sensible permissions and documented review cycles. It stays maintainable when content owners remove outdated assets, monitor search behaviour and update guidelines as the brand and its tools change.
The average hourly rate of freelancers in Germany who have used Frontify in their recent projects is 98 €, which corresponds to a daily rate of about 785 € based on an 8-hour working day.
Of the freelancers in Germany who have used Frontify in their recent projects, 80% hold at least a Bachelor's degree and 40% hold at least a Master's degree.
On average, freelancers in Germany who have used Frontify in their recent projects have 22 years of professional experience, with a single engagement typically lasting around 3.3 years.
The most common languages among freelancers in Germany who have used Frontify in their recent projects are German (100%), English (86%), and Spanish (29%).
The most common industries among freelancers in Germany who have used Frontify in their recent projects are Information Technology (86%), Retail (71%), and Advertising (57%).
The most common business areas among freelancers in Germany who have used Frontify in their recent projects are Marketing (86%), Project Management (86%), and Human Resources (57%).
Main locations of FRATCH Experts, who have recently used Frontify
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin Hamburg Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg Request a free demo
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Philipp Thomaschewski
FRATCH CEO
