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Uwe G.-AI Consultant

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Bremen, Germany

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Experience

Nov 2025 - Present
On-site

AI Consultant - AI Clarity Expert

Uwe Goldschmidt

Position summary
AI Consultant - AI Clarity Expert at Uwe Goldschmidt
Industries
Professional Services
Business areas
Information Technology
Legal
Strategy

Over 35 years in the SME sector. Customer consulting, marketing, sales, commercial management – always where decisions are made pragmatically rather than theoretically. Always looking at the bigger picture, across departmental boundaries.

When AI emerged, I felt like many others: fascinated, but also overwhelmed. Instead of waiting, I immersed myself in the subject through further training as a

  • AI Consultant and AI Manager (IHK) - for a solid foundation
  • AI Compliance Manager (IHK) - for security
  • AI Design Sprint® Facilitator - for strategy

This made one thing clear to me: Most SME managing directors do not need a technician who sells them the next automation. They need someone who speaks their language, understands their processes, and can put AI into perspective – matter-of-factly, in a structured way, without hype. They need clarity!

That is exactly what I am: business professional meets AI know-how. Not a developer, not a tool salesperson – but someone who knows how SMEs think and now brings the knowledge to give SMEs a well-founded start to their AI transformation.

AI clarity from the AI Clarity Expert comes in 4 modules:

  • Assessment (AI maturity check)
  • Security (AI Act)
  • Strategy (AI Design Sprint®)
  • Support
May 2012 - Dec 2024
Hanover, Germany
Hybrid

Account Director + Authorized Signatory

creativteam communication GmbH

Position summary
Account Director + Authorized Signatory at creativteam communication GmbH
Industries
Advertising
Automotive
Business areas
Information Technology
Marketing

Account Director for client Clarios EMEA, the global market leader in automotive batteries (VARTA).

  • Development of strategic concepts, presentation, and operational implementation of international communication processes (more than 500 per year), including traditional advertising, packaging, trade fairs, events, VR, AR, videos, and apps
  • Strengthening and expanding the cooperation. Significant increase in revenue
  • Development and administration of an EMEA-wide label database for Clarios
  • Internally: Implementation and support of the agency's management software
  • Internally: Support with the digitalization of accounting processes Personnel and revenue responsibility
Aug 2008 - Apr 2012
On-site

Account Manager

creativteam communications GmbH

Position summary
Account Manager at creativteam communications GmbH
Industries
Advertising
Business areas
Marketing
Sales
Aug 2006 - May 2008
On-site

Franchisee

Bagel Brothers

Position summary
Franchisee at Bagel Brothers
Industries
Food and Beverage
Business areas
Operations
Jan 2001 - Jun 2005
Delmenhorst, Germany
On-site

Head of Marketing Services (Member of the Management Board)

Amorim Deutschland GmbH

Position summary
Head of Marketing Services (Member of the Management Board) at Amorim Deutschland GmbH
Industries
Construction
Manufacturing
Business areas
Marketing
Jan 1996 - Dec 2000
On-site

Commercial Director and Authorized Signatory

Coldewey Group

Position summary
Commercial Director and Authorized Signatory at Coldewey Group
Industries
Construction
Business areas
Finance
Jan 1993 - Dec 1995
Bremen, Germany
On-site

Key Account Manager

Coldewey Group

Position summary
Key Account Manager at Coldewey Group
Business areas
Sales

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Automotive, Construction, Manufacturing, Food and Beverage, and Professional Services.

Advertising
Automotive
Construction
Manufacturing
Food and Beverage
Professional Services
Profile match chart

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Information Technology, Sales, Finance, Operations, and Legal.

Marketing
Information Technology
Sales
Finance
Operations
Legal
Profile match chart

Summary

AI clarity expert for SMEs | 4 steps to help you get started with AI: Assessment (maturity level) → Security (AI Act) → Strategy (use case) → Support. Pragmatic, hands-on. Important: first create a solid, secure foundation for AI, then implement AI tools/automation.

This scenario sounds familiar, right?

“We are not sure how to get started. Some colleagues have half-knowledge and use AI privately. But in business? I don't know. What about the risks, the AI Act, the data, the employees? And AI is changing so quickly.”

Welcome to a world of change that is overwhelming all companies in terms of both complexity and speed. The internet and websites grew slowly in the 2000s. But AI? At breakneck speed.

Problem: development will not stop. So gain experience now and face the topic of AI rather than losing touch later. Opportunities before risks!

Please do not blindly order 100 licenses for an LLM or buy automation that you ultimately do not need or understand. First: create the foundation. Then: technology + tools.

As an AI clarity expert for SMEs, I help companies understand AI. Because it is about more than just tools: a transformation journey that is unexpectedly complex for many.

In addition to teaching AI knowledge, I help build a solid foundation, address security, and develop strategies/use cases.

Taking a holistic approach and implementing it hands-on. With AI, companies cannot afford long waiting times.

This is what I do not have in mind:

  • Selling AI tools and automation without knowing or questioning the goals and purposes

  • Throwing around endless buzzwords

  • Providing theoretical concepts that end up in a drawer.

My support for SMEs:

  • Assess the current situation - Create clarity about the current level of AI maturity and the foundation. Where does the company stand regarding data, technology, compliance, people, etc.? + Share knowledge.

  • Build security - Practical tools to comply with the AI Act. For many SMEs, this may seem like a major hurdle, but it usually is not.

  • Develop a strategy - Non-technical people can develop initial ideas in a structured and pragmatic way with the AI Design Sprint® - involving management and employees.

  • Support - Long-term support so that the enthusiasm after the first workshops does not fade.

Why me?

I know both sides: I come from the commercial side of SMEs (commercial management, sales, marketing) and have planned and responsibly managed many IT projects (software, apps, etc.).

My knowledge of AI?

  • AI Consultant and AI Manager (IHK) for a solid foundation

  • AI Compliance Manager (IHK) for security

  • AI Design Sprint® Facilitator for strategy development

My approach is North German and matter-of-fact: clear, direct, practical - in short: make it happen!

#happytochatinformally #AIclarityexpert

Skills

  • Ai Consulting
  • Ai Strategy Development, E.G. With Ai Design Sprint®
  • Building Ai Compliance (Ai Act)
  • Project Management

Languages

German
Native
English
Advanced

Education

Oct 1989 - Sep 1992

Baden-Württemberg Cooperative State University Stuttgart

Diploma in Business Administration · Business Administration · Stuttgart, Germany

Business Administration (Marketing)

Certifications & licenses

AI Design Sprint : Process Automation Facilitator Certificate

33a.ai

AI Compliance Manager

IHK

Manager for AI Transformation and Tool Integration

IHK / Agiles Heroes

AI Consultant

Digital Beat

Statistics

Experience

Total positions 7
Experience in Advertising 16.5 y
Avg length 4 y 5 m
Longest experience 12 y 7 m

Global experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles AI Consultant - AI Clarity Expert, Account Director + Authorized Signatory, Account Manager
Main industries Advertising, Automotive, Construction
Main business areas Marketing, Information Technology, Sales

Qualifications

Certifications earned 4

Profile

Member since
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Frequently asked questions

Have questions? Find more information here.

Uwe is based in Bremen, Germany and can operate in on-site, hybrid, and remote work models.

Uwe speaks the following languages: German (Native), English (Advanced).

Uwe has at least 31 years of experience. During this time, Uwe has worked in at least 7 different roles and for 6 different companies. The average length of individual experience is 5 years and 6 months. Note that Uwe may not have shared all experience and actually has more experience.

Based on recent experience, Uwe would be well-suited for roles such as: AI Consultant - AI Clarity Expert, Account Director + Authorized Signatory, Account Manager.

Uwe's most recent position is AI Consultant - AI Clarity Expert at Uwe Goldschmidt.

In recent years, Uwe has worked for Uwe Goldschmidt and creativteam communication GmbH.

Uwe is most experienced in industries like Advertising, Automotive, and Construction. Uwe also has some experience in Manufacturing, Food and Beverage, and Professional Services.

Uwe is most experienced in business areas like Marketing, Information Technology, and Sales. Uwe also has some experience in Finance, Operations, and Legal.

Uwe has recently worked in industries like Advertising, Automotive, and Professional Services.

Uwe has recently worked in business areas like Information Technology, Marketing, and Legal.

Uwe attended Baden-Württemberg Cooperative State University Stuttgart for Business Administration.

Uwe has 4 certificates. Among them, these include: AI Design Sprint : Process Automation Facilitator Certificate, AI Compliance Manager, and Manager for AI Transformation and Tool Integration.

Uwe is immediately available full-time for suitable projects.

Daily rate distribution

0 2 4 6 8
2 of the freelancers charge less than €800 per day.
5 of the freelancers charge between €800 and €1200 per day.
2 of the freelancers charge €1600 or more per day.
<€800 €800-​1200 €1600+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Average rates for similar positions

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Daily rate avg. 970 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000
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Median rate 880 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 18 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.