Syed Mustafa Ali - Product Manager, SFMC Consultant

Recommended expert

Munich, Germany

Check rate

Experience

Jun 2025 - Present

1 year 3 months

Neckarsulm, Germany

Product Manager (SFMC Consultant)

Lidl

Led B2B Mar-Tech strategy and €3.5M+ project alignment across 18+ markets, functioning as the primary bridge for freelance consultant - Product/Tech/Sales stakeholders.
Implemented 40+ personalized customer journeys in Salesforce Marketing Cloud (SFMC), achieving a 30% uplift in conversion rate through marketing automation.
Conducted competitive analysis and utilized market insights to define a unique value proposition, driving a 34% increase in website traffic through strategic execution.

Oct 2023 - Sep 2024

1 year

Stuttgart, Germany

Performance Marketing & CRM

Porsche

Provided data-driven insights for senior leadership using Power BI dashboards, tracking key KPIs (LTV/CAC) to inform the Electric Macan strategic roadmap.
Led multi-channel campaigns (Email, LinkedIn) with A/B testing, generating a 24% increase in qualified leads for sales managers.
Acted as Product Owner for the central CRM system, translating complex engineering changes into clear sales enablement and marketing automation processes.

Mar 2023 - Aug 2023

6 months

Vaihingen an der Enz, Germany

Product Owner

Mercedes-Benz

Managed the technical WhatsApp integration project, boosting test drive bookings (+12.6% South Africa) through effective cross-functional leadership with 20+ stakeholders.

Jul 2021 - Apr 2022

10 months

Allendorf, Germany

Consulting Field Project

Viessmann

Feb 2020 - Apr 2020

3 months

Bengaluru, India

Business Strategist Intern

IQ TechMax

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Automotive, Retail, Energy, and Manufacturing.

Automotive

Retail

Energy

Manufacturing

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Information Technology, and Business Intelligence.

Marketing

Project Management

Information Technology

Business Intelligence

Skills

Hubspot Crm
Salesforce Marketing Cloud (Sfmc)
Call Management (Aircall)
Marketing Automation Workflows
Campaign Management
Power Bi
Google Analytics 4 (Ga4)
Looker
A/B Testing
Data Analysis
Performance Reporting
Roadmap Development
Agile Methodologies
Test Planning
Figma (Ui/Ux)

Languages

English

Native

Hindi

Advanced

German

Intermediate

Education

Jan 2023 - Jul 2024

EBS Universität

Masters of Science in Management · Management · Wiesbaden, Germany

Alliance University

Bachelors of Business Administration · Business Administration · Bengaluru, India

Certifications & licenses

Product Owner

Mercedes-Benz

HubSpot CRM

Salesforce

Statistics

Experience

Total positions 5

Experience in Automotive 1.5 y

Avg length 8 m

Longest experience 1 y 2 m

Global Experience

Countries worked in 2 (Germany, India)

Primary country Germany

Expertise

Recent roles Product Manager (SFMC Consultant), Performance Marketing & CRM, Product Owner

Main industries Automotive, Retail, Energy

Main business areas Marketing, Project Management, Information Technology

Qualifications

Highest degree Master

Certifications earned 3

Profile

Created

October 2025

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Frequently asked questions

Have questions? Find more information here.

Syed Mustafa is based in Munich, Germany.

Syed Mustafa speaks the following languages: English (Native), Hindi (Advanced), German (Intermediate).

Syed Mustafa has at least 3 years of experience. During this time, Syed Mustafa has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 1 year and 8 months. Note that Syed Mustafa may not have shared all experience and actually has more experience.

Based on recent experience, Syed Mustafa would be well-suited for roles such as: Product Manager (SFMC Consultant), Performance Marketing & CRM, Product Owner.

Syed Mustafa's most recent position is Product Manager (SFMC Consultant) at Lidl.

In recent years, Syed Mustafa has worked for Lidl, Porsche, Mercedes-Benz, and Viessmann.

Syed Mustafa is most experienced in industries like Automotive, Retail, and Energy. Syed Mustafa also has some experience in Manufacturing and Information Technology.

Syed Mustafa is most experienced in business areas like Marketing, Project Management, and Information Technology. Syed Mustafa also has some experience in Business Intelligence and Strategy.

Syed Mustafa holds a Master in Management from EBS Universität and a Bachelor in Business Administration from Alliance University.

Syed Mustafa has 3 certificates. These include: Product Owner, HubSpot CRM, and Salesforce.

Syed Mustafa is immediately available for suitable projects.

Daily Rate Distribution

0 3 6 9 12

<€800 €800-1200 €1600+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000

750

500

250

Daily rate avg. 869 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000

750

500

250

Median rate 860 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.