Maximilian S.-Strategy Advisor
Check rate
Experience
Strategy Advisor
neverdone.
- Advising a Munich-based UX design startup on strategy and research topics.
Director, Product Design
BestSecret Group
- How to build, coach, & grow a product design team and implement corresponding design, DesignOps, and ResearchOps frameworks.
- How to manage and direct cross-departmental design and research projects with a variety of stakeholders.
- How to extend design capabilities beyond the e-commerce business unit through a “show, don’t tell” approach.
- Grew experimentation and research from virtually zero to 100+ online experiments and 150+ user studies over three years.
- Achieved a +4 NPS and secured eight new brand partners through a B2B-focused rebranding and redesign of the entire online shop (web & app).
- Delivered a 3.2% increase in order value through the design of a new shopping cart.
Partner & Consultant
Jagow Speicher
- Providing UX-related management and strategy consulting, and conducting independent research.
Product Owner, Online Shops (interim)
C&A
- Served as responsible product owner for the agile teams (frontend & backend) developing C&A’s ten online shops.
- Oversaw the successful and disruption-free migration to IBM WebSphere Commerce v9.
- Grew users of HoloBuilder.com by 4400% using data and online controlled experiments.
UX Manager
C&A
- How to build, coach, and grow a UX and experimentation team, including steering two external agencies.
- How to develop and implement UX and personalization strategies for the e-commerce department.
- How to develop and implement an innovation framework for the e-commerce department and extend it to the retail business unit.
- Published seven research papers at top-tier international conferences.
- Received three awards at top-tier international conferences.
- Co-invented a new prototyping method for designing AR/VR experiences called 360theater.
Postdoctoral Researcher
University of Michigan
- How to manage and lead research at one of the world’s premier research universities.
- How to teach interaction design classes at both the B.Sc. and M.Sc. levels.
- How to contribute to and shape the strategy of an academic research lab.
- Published seven research papers at top-tier international conferences.
- Received three awards at top-tier international conferences.
- Co-invented a new prototyping method for designing AR/VR experiences called 360theater.
VP, Data Analytics & CRO
bitstars
- How to navigate a B2B tech startup during its early and growth stages.
- How to develop SEA, social media advertising, marketing, and newsletter campaigns.
- How to build a brand and write a brand book.
- Grew users of HoloBuilder.com by 4400% using data and online controlled experiments.
- Decreased customer acquisition cost by 80% (from $10 to $2).
- Influenced the pivot to becoming a construction tech company, leading to its acquisition by Faro for $34 million.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Retail, Professional Services, Information Technology, Construction, Education, and Fashion.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Strategy, Product Development, Research and Development, Project Management, Marketing, and Information Technology.
Summary
Research shows that companies with superior UX capabilities have higher revenues & growth than their competition [1, 2, 3].
I am looking for opportunities to do exactly that, by shaping business strategy with UX, bringing design thinking into management, advising, public speaking companies, & building UX-driven product organizations.
I am a director & consultant with a background in UX, reseearch, & product. In 12+ years, I’ve gained extensive experience in developing strategies, implementing design & innovation frameworks, leading & growing UX teams, as well as branding & marketing. I’ve worked in both, industry & academia, from startups to large corporations.
Skills
- Ux: Human-Centered Design, Design Thinking, Ux Research, Ux Management, Creative Direction
- Product: Agile, Continuous Discovery, Experimentation, Personalization, Product Management
- Marketing: Brand Design & Strategy, Customer Research, Behavioral Science, Analytics
Languages
Education
Chemnitz Univ. of Technology
Doctor of Computer Science · Computer Science · Chemnitz, Germany
ETH Zürich
Master of Science, Computer Science · Computer Science · Zürich, Switzerland
RWTH Aachen
Bachelor of Science, Computer Science, minor: Business Administration · Computer Science · Aachen, Germany
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Maximilian is based in Barcelona, Spain and can operate in on-site, hybrid, and remote work models.
Maximilian speaks the following languages: German (Advanced), English (Advanced).
Maximilian has at least 12 years of experience. During this time, Maximilian has worked in at least 7 different roles and for 6 different companies. The average length of individual experience is 2 years and 8 months. Note that Maximilian may not have shared all experience and actually has more experience.
Based on recent experience, Maximilian would be well-suited for roles such as: Strategy Advisor, Director, Product Design, Partner & Consultant.
Maximilian's most recent position is Strategy Advisor at neverdone..
In recent years, Maximilian has worked for neverdone., BestSecret Group, and Jagow Speicher.
Maximilian is most experienced in industries like Retail, Professional Services, and Information Technology. Maximilian also has some experience in Construction, Education, and Fashion.
Maximilian is most experienced in business areas like Strategy, Product Development, and Research and Development. Maximilian also has some experience in Project Management, Marketing, and Information Technology.
Maximilian has recently worked in industries like Professional Services, Retail, and Information Technology.
Maximilian has recently worked in business areas like Research and Development, Strategy, and Product Development.
Maximilian holds a Doctorate in Computer Science from Chemnitz Univ. of Technology, a Master in Computer Science from ETH Zürich and a Bachelor in Computer Science from RWTH Aachen.
The availability of Maximilian needs to be confirmed.
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Calculated based on our freelancers’ daily rates as of 7 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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