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Krenar A.-Performance Marketing

Krenar A. - Performance Marketing - profile avatar
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Available
Germany

Check rate

Experience

Jan 2024 - Present

Performance Marketing

KAEFER, Caverion, REMONDIS, Wolf & Müller, Dickerhoff, Jaeger Ausbau, ASK Kulmbach, Wiebe u. a.

Position summary
Performance Marketing at KAEFER, Caverion, REMONDIS, Wolf & Müller, Dickerhoff, Jaeger Ausbau, ASK Kulmbach, Wiebe u. a.
Industries
Construction
Manufacturing
Business areas
Marketing
  • Development and implementation of recruiting campaigns to fill specialist and management positions in the construction and industrial sectors.
  • Running Meta, LinkedIn and Google Ads campaigns, including funnel optimization and retargeting.
  • Creation and optimization of landing pages, forms and pre-qualification processes.
  • Analysis and reporting of campaign performance, as well as continuous optimization of KPIs.
  • Collaboration with HR departments and responsible specialist teams.
Jan 2023 - Dec 2024

Performance Marketing

Keyperformance

Position summary
Performance Marketing at Keyperformance
Industries
Advertising
Business areas
Marketing
  • Planning, implementation and management of Google and social ads campaigns for various clients.
  • Keyword research, target audience analysis and development of ad and landing page concepts.
  • Use of retargeting strategies to increase the conversion rate.
  • Monitoring, reporting and continuous campaign optimization.
Jan 2021 - Dec 2022

Paid Social & Recruiting Marketing

Securitas

Position summary
Paid Social & Recruiting Marketing at Securitas
  • Planning and implementation of LinkedIn and Meta Ads campaigns for recruitment (B2B & B2C) in several countries.
  • Management of a monthly advertising budget of up to 200.000 €.
  • Development of target audience-specific funnels, ad copy and creatives.
  • Optimization of campaigns for qualified applications and low cost per lead.
  • Close collaboration with HR teams and local sites.
Jan 2021 - Dec 2022

Google Ads Lead

Vaillant Group

Position summary
Google Ads Lead at Vaillant Group
Industries
Manufacturing
Business areas
Business Intelligence
Marketing
  • Responsibility for national and international Google Ads campaigns (B2B & B2C).
  • Management of a monthly advertising budget of approx. 2-3 Mio. €.
  • Development and implementation of Search, Display and YouTube campaigns for lead generation and brand building.
  • Optimization of campaign structure, bidding strategies and creatives based on data analysis.
  • Collaboration with internal teams and external agencies.
Jan 2020 - Dec 2023

Digital Marketing

Artefact

Position summary
Digital Marketing at Artefact
Industries
Advertising
Business areas
Business Intelligence
Marketing
  • Implementation of national Google Ads campaigns for B2B and B2C clients.
  • Development of cross-channel performance strategies including Search, Display and YouTube.
  • Analysis of data and development of recommendations for managing campaign performance.
  • Close collaboration with data, analytics and creative teams.
Jan 2020 - Dec 2021

Performance Marketing

RE/MAX, Königskinder and other real estate agents

Position summary
Performance Marketing at RE/MAX, Königskinder and other real estate agents
Industries
Real Estate
Business areas
Marketing
  • Development and implementation of Meta Ads campaigns for generating seller leads.
  • Creation and optimization of landing pages, lead magnets, and online sales processes (e.g., “How much is your property worth?”).
  • Implementation of tracking, funnels, and automated lead forwarding to sales teams.
  • Use of retargeting and display campaigns to increase the conversion rate.
  • Achieved a high ROAS and significantly increased the number of qualified inquiries.

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Manufacturing, Construction, and Real Estate.

Advertising
Manufacturing
Construction
Real Estate
Profile match chart

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing and Business Intelligence.

Marketing
Business Intelligence
Profile match chart

Skills

  • Performance Marketing

  • Google Ads

  • Meta Ads (Facebook & Instagram)

  • Linkedin Ads

  • Youtube Ads

  • Display & Retargeting

  • Tracking & Analytics (Ga4, Gtm)

  • Strategy & Implementation

  • Funnel Development

  • Landing Page Optimization

  • A/B Testing

  • Keyword Research

  • Target Audience & Market Analysis

  • Reporting & Data Analysis

  • Additional Skills

  • Team Coordination

  • Project Management

  • Creative Briefings

  • Tools & Automation

  • Conversion Optimization

Languages

German
Native
English
Advanced

Statistics

Experience

Total positions 6
Experience in Advertising 5 y
Avg length 2 y 5 m
Longest experience 3 y 11 m

Expertise

Recent roles Performance Marketing, Paid Social & Recruiting Marketing, Google Ads Lead
Main industries Advertising, Manufacturing, Construction
Main business areas Marketing, Business Intelligence

Profile

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Frequently asked questions

Have questions? Find more information here.

Krenar speaks the following languages: German (Native), English (Advanced).

Krenar has at least 7 years of experience. During this time, Krenar has worked in at least 4 different roles and for 6 different companies. The average length of individual experience is 1 year and 2 months. Note that Krenar may not have shared all experience and actually has more experience.

Based on recent experience, Krenar would be well-suited for roles such as: Performance Marketing, Paid Social & Recruiting Marketing, Google Ads Lead.

Krenar's most recent position is Performance Marketing at KAEFER, Caverion, REMONDIS, Wolf & Müller, Dickerhoff, Jaeger Ausbau, ASK Kulmbach, Wiebe u. a..

In recent years, Krenar has worked for KAEFER, Caverion, REMONDIS, Wolf & Müller, Dickerhoff, Jaeger Ausbau, ASK Kulmbach, Wiebe u. a., Keyperformance, Securitas, Vaillant Group, and Artefact.

Krenar is most experienced in industries like Advertising, Manufacturing, and Construction. Krenar also has some experience in Real Estate.

Krenar is most experienced in business areas like Marketing and Business Intelligence.

Krenar has recently worked in industries like Advertising, Manufacturing, and Construction.

Krenar has recently worked in business areas like Marketing and Business Intelligence.

Krenar is immediately available part-time for suitable projects.