Isabel Lotz - Public Relations & Content Creation

Q: Where is Isabel based?

Isabel is based in Hamburg, Germany and prefers 100% remote projects.

Q: What languages does Isabel speak?

Isabel speaks the following languages: German (Native), English (Advanced), French (Elementary) .

Q: How many years of experience does Isabel have?

Isabel has at least 16 years of experience. During this time, Isabel has worked in at least 14 different roles and for 15 different companies . The average length of individual experience is 1 year and 1 month . Note that Isabel may not have shared all experience and actually has more experience.

Q: What is Isabel's latest experience?

Isabel's most recent position is Public Relations & Content Creation at Freizeitzentrum Schnelsen e. V. .

Q: What companies has Isabel worked for in recent years?

In recent years, Isabel has worked for Freizeitzentrum Schnelsen e. V. , Diakonisches Werk Hamburg , exoIQ GmbH , Hevert-Arzneimittel & Hevert-Foundation , and Junge Tüftler gGMBH .

Q: Which industries is Isabel most experienced in?

Isabel is most experienced in industries like Advertising , Pharmaceutical , and Professional Services . Isabel also has some experience in Media and Entertainment , Transportation , and Government and Administration .

Q: Which business areas is Isabel most experienced in?

Isabel is most experienced in business areas like Marketing and Sales .

Q: Which industries has Isabel worked in recently?

Isabel has recently worked in industries like Pharmaceutical , Advertising , and Government and Administration .

Q: Which business areas has Isabel worked in recently?

Isabel has recently worked in business areas like Marketing .

Recommended expert

Hamburg, Germany

Experience

Sep 2025 - Present

7 months

Hamburg, Germany

Public Relations & Content Creation

Freizeitzentrum Schnelsen e. V.

PR and content creation for Facebook and Instagram
Social Media strategy planning

Jan 2023 - Feb 2023

2 months

Hamburg, Germany

Content Creator

Diakonisches Werk Hamburg

Content creation for the nursing podcast on Instagram

Feb 2022 - Mar 2022

2 months

Hamburg, Germany

Press & Public Relations

exoIQ GmbH

Press relations
Public relations

Oct 2021 - Jun 2025

3 years 9 months

Germany

Editorial Planning & Content Creation

Hevert-Arzneimittel & Hevert-Foundation

Editorial planning and content creation for Facebook and Instagram
Paid Ads
Editing of CSR report

Aug 2021 - Sep 2021

2 months

Berlin, Germany

Social Media Planning

Junge Tüftler gGMBH

Social Media Planning

Apr 2021 - Jun 2021

3 months

Horgau, Germany

Press Relations & Influencer Management

Schwämmlein Gabriel Leube GbR „Briefe für dich“

Press relations
Influencer management

Nov 2020 - Oct 2023

3 years

Hamburg, Germany

Content Creation & Strategic Editorial Planning

KB&B Family Marketing Experts GmbH & Co. KG

Responsible for content creation
Strategic editorial planning for Facebook and Instagram

Jan 2020 - May 2020

5 months

Hamburg, Germany

Head of Marketing & Communications

Sportsfreund Fitness GmbH & Co. KG

Development and setup of the marketing department
Internal and external communication / PR
Content planning, coordination, and execution of social media activities
Community management
Crisis communication due to the COVID-19 pandemic

Sep 2019 - Dec 2019

4 months

Hamburg, Germany

Marketing & Communications Specialist

MK-Kliniken AG

Designing, planning, and implementing a target group-oriented marketing strategy
Developing, managing, and executing internal and external communication channels

Sep 2017 - Aug 2018

1 year

Hamburg, Germany

Marketing & Communications Specialist

DB Regio Bus Nord

Editorial management of the websites
External communication, press relations, and publishing the customer magazine
Designing marketing and sales activities for public transport
Planning all relevant online marketing activities

May 2016 - Jul 2017

1 year 3 months

Hamburg, Germany

Marketing Manager

Argent Holding GmbH & Co. KG (now Sund Holding)

Development of marketing strategy
Management of corporate communications incl. PR planning
Creation of marketing plans incl. ad planning
Planning and implementation of sales training
Event management

Oct 2015 - Apr 2016

7 months

Hamburg, Germany

Freelance PR & Sales

Mommy Talks & Christina Frey PR

PR and sales

Jul 2012 - Sep 2015

3 years 3 months

Hamburg, Germany

Senior PR Consultant

Ziegfeld Enterprise GmbH

PR consulting

Jul 2011 - Jun 2012

1 year

Mainz, Germany

Press & PR Associate

Carpe Media GmbH

Press and PR work

Feb 2008 - Jun 2011

3 years 5 months

Eltville, Germany

Junior PR Consultant

Haas & Health PR

PR consulting

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Pharmaceutical, Professional Services, Media and Entertainment, Transportation, and Government and Administration.

Advertising

Pharmaceutical

Professional Services

Media and Entertainment

Transportation

Government and Administration

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing and Sales.

Marketing

Sales

Summary

With more than 13 years of professional experience in PR, social media, blogging and marketing, I am the creative mind for all strategic content and operational implementation of communication measures – online and offline.

Skills

Communication & Pr
Social Media & Digital Media
Blogging
Influencer Management

Languages

German

Native

English

Advanced

French

Elementary

Education

Johannes Gutenberg University

Magistra Artium, American Studies (major), German Philology, Ethnology (minor) · American Studies; German Philology; Ethnology · Mainz, Germany · 2.0

Carl von Ossietzky Gymnasium

German Abitur · Wiesbaden, Germany

KMS High School

High School Diploma · Murdock, United States

Certifications & licenses

Social Media ACDMY

Freiburg

Instagram Coaching

Majena von Cappeln, Social Media Agency

Statistics

Experience

Total positions 15

Experience in Advertising 9.5 y

Avg length 1 y 2 m

Longest experience 3 y 8 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Public Relations & Content Creation, Content Creator, Press & Public Relations

Main industries Advertising, Pharmaceutical, Professional Services

Main business areas Marketing, Sales

Qualifications

Highest degree Master

Certifications earned 2

Profile

Created

October 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Isabel based?

Isabel is based in Hamburg, Germany and prefers 100% remote projects.

What languages does Isabel speak?

Isabel speaks the following languages: German (Native), English (Advanced), French (Elementary).

How many years of experience does Isabel have?

Isabel has at least 16 years of experience. During this time, Isabel has worked in at least 14 different roles and for 15 different companies. The average length of individual experience is 1 year and 1 month. Note that Isabel may not have shared all experience and actually has more experience.

What roles would Isabel be best suited for?

Based on recent experience, Isabel would be well-suited for roles such as: Public Relations & Content Creation, Content Creator, Press & Public Relations.

What is Isabel's latest experience?

Isabel's most recent position is Public Relations & Content Creation at Freizeitzentrum Schnelsen e. V..

What companies has Isabel worked for in recent years?

In recent years, Isabel has worked for Freizeitzentrum Schnelsen e. V., Diakonisches Werk Hamburg, exoIQ GmbH, Hevert-Arzneimittel & Hevert-Foundation, and Junge Tüftler gGMBH.

Which industries is Isabel most experienced in?

Isabel is most experienced in industries like Advertising, Pharmaceutical, and Professional Services. Isabel also has some experience in Media and Entertainment, Transportation, and Government and Administration.

Which business areas is Isabel most experienced in?

Isabel is most experienced in business areas like Marketing and Sales.

Which industries has Isabel worked in recently?

Isabel has recently worked in industries like Pharmaceutical, Advertising, and Government and Administration.

Which business areas has Isabel worked in recently?

Isabel has recently worked in business areas like Marketing.

What is Isabel's education?

Isabel holds a Master in American Studies; German Philology; Ethnology from Johannes Gutenberg University.

Does Isabel have any certificates?

Isabel has 2 certificates. These include: Social Media ACDMY and Instagram Coaching.

What is the availability of Isabel?

Isabel is immediately available part-time for suitable projects.

What is the rate of Isabel?

Isabel's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.