Amina Apithy-Freelancer for Social Media, Project Management & Strategy
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Experience
Amazon Prime Video
- Implementation of international social media guidelines for Facebook, Instagram, and TikTok
- Client briefings, posting, briefing, screening, and quality control of video trailer production
- Key account management
German Red Cross
- Setup of Instagram and Facebook channels
- Conceptual collaboration on a social recruiting campaign
HRiT GmbH and Scheelen AG
- Management of LinkedIn, Facebook, and Instagram profiles
- Content creation and event promotion
Medical One
- Briefing agencies
- Analysis and reporting of KPIs
- Website concept development
- Briefing of lead generation measures
NovoDaily
- Complete setup of Instagram and Facebook channels
- Daily content creation
- Development of a social media strategy "lifestyle meets science"
- Performance analysis and ad campaigns
- Community management
Stadtwerke Lübeck und Gasnetz Hamburg
- Set up the TikTok account
- Briefing for video production
- Recommendations for media budgets
- Editorial planning and paid ad campaigns via TikTok Ads Manager
- Community management, reporting and content creation for trainee reels
TLGG / Mercedes AMG, G-Klasse, Maybach
- Managed Facebook, Instagram, LinkedIn and Twitter accounts
- Posting and quality assurance of the AMG, G-Class and Maybach brand accounts
VT GmbH
- Rebuilt Facebook and Instagram profiles
- Created content and reels
- Editorial planning
- Developed a social media corporate design
- Paid ad campaigns (Meta)
- Analysis and creation of a KPI dashboard
wall2art und Hampton Pier Interior
- Complete rebuild of the Instagram account
- Creation and planning of content
- Conceptual consulting for the online shop (customer journey, usability)
- Development of social branding
- Creation of performance reports and community management
Freelancer for Social Media, Project Management & Strategy
Self-employed
- Development of digital strategies to increase brand awareness and performance goals
- Operational implementation, coordination and project management of marketing campaigns
- Reporting, analysis and performance measurement, as well as audience targeting and briefing preparation
- Collaboration with agencies and partners
- Editorial and graphic content creation and regular editorial planning
- Operational and conceptual setup of social media profiles
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Media and Entertainment, Advertising, Healthcare, Energy, Utilities, and Automotive.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Strategy, Quality Assurance, Sales, and Human Resources.
Summary
My name is Amina Apithy, and I'm a freelance Social Media Manager & Content Creator.
As a freelancer, I help small, medium and large companies build or continuously manage their social media channels.
According to my clients' objectives and briefs, I handle the entire process - from content planning and creative, graphic production to operational execution - including paid ad campaigns - and evaluation of results.
Skills
Automotive
Beauty & Cosmetics
Fashion
Media Agencies
Interior Design
Hr / Coaching
Recruiting
Plastic Surgery
Streaming
Gaming
Supplements & Nutrition
Development Of Digital Strategies To Boost Brand Awareness And/Or Performance Goals
Operational Execution, Management, And Project Management Of Marketing Campaigns
Reporting, Analysis, Performance Measurement, Audience Targeting, And Brief Creation When Collaborating With Agencies/Partners
Editorial And Graphic Content Creation
Regular Editorial Planning As Well As Operational And Conceptual Development Of Social Media Profiles
Consistent, On-Brand Content Strategies
Trend And Competitor Analysis
Project Management And Organizational Skills To Handle Multiple Projects Simultaneously And Meet Deadlines
Hands-On Experience In Planning And Executing Marketing Campaigns
Campaign Management Including Budget Responsibility
Content Creation, Copywriting, And Video/Reel Production
Meta Business Suite / Ad Management Tools
Agency And Corporate Background
Languages
Education
High School Diploma (Abitur)
Vocational training as a bank clerk · Bank Clerk
Bachelor's degree in Business Administration (BA) · Business Administration
Statistics
Experience
Expertise
Qualifications
Profile
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