Esther Habibi-Senior Product Manager & Consultant
Check rate
Experience
Guest Lecturer (Freelance)
CODE University
- Held two on-site guest lecture sessions for Product Management students covering “Agile Values Principles” and “Implementing Agile Processes”
Product Lead (Freelance)
sevdesk GmbH
- Overall responsibility for sevdesk’s mobile app and mobile growth strategy, leading product trio (Engineering Manager & Designer), five engineers, the UX research team, and product marketing
- Initiated Flutter-based app rebuild to unify iOS/Android development, targeting 40% of untapped mobile traffic as an additional subscription growth lever
- Orchestrated data-driven growth experiments across the user journey, projecting a 3x increase in mobile funnel CVRs
Product Lead (Freelance)
MYNE
- Introduced OKR framework and roadmapping strategies, aligning operations, engineering, and marketing teams with key business initiatives
- Responsible for the development of a homeowner app, improving property utilization to 90%-100% for homeowners
- Led A/B testing initiative for homepage redesign, driving 33% uplift in Visit to Lead CVR
Product Mentor (Freelance)
Co.Lab.io
- Guided product teams of 3–4 individuals encompassing product, design, and engineering, ensuring successful submission of their MVP within an 8-week bootcamp and offering feedback and support on project submissions
- Facilitated a midpoint demo, unifying both teams in week 5, and contributed as a mentor during the Co.Lab Demo Day, providing feedback and industry insights to all teams
Product Lead (Freelance)
Madame Moneypenny
- Conducted rapid discovery to validate new growth vectors, pivoting from a community platform subscription model to high-impact course offerings
- Led cross-functional team in launching "Finance First" course, achieving 0-to-market in 8 weeks and exceeding acquisition targets by 25%
Product Tutor (Freelance)
CareerFoundry
- Supported over 100 students in successfully completing the 6–9 months online program and obtaining a product management certification, maintaining an average tutor rating of 4.98/5 stars
- Evaluated students' assignments and gave actionable suggestions to improve the quality of the submissions
Product Lead
numa group GmbH
- Joined numa (formerly COSI) as employee #6 and played a pivotal role in scaling the Product & Tech organization to 60+ members and securing €64.5M Series B growth capital
- Hired and managed Junior and Senior Product Managers for numa’s web app and ML/operational efficiency initiatives, saving 1,200+ man-hours annually and reaching a guest NPS of 60+
- Owned product strategy, roadmap, and objectives for customer-facing applications and internal tools
- Introduced automated WhatsApp templates to streamline outgoing communication, implementing a WhatsApp-first approach for all customer-related requests and resulting in a CSAT of 90%
- Introduced an automated online check-in solution, enabling 200,000+ customers per year to experience a 100% contact-free check-in and achieving a CES score of 4.7/5
Venture Development Intern
Lufthansa Innovation Hub
Product Management Intern
Audibene
Product Owner
Accenture Technology Solutions
- Orchestrated the Microsoft Dynamics CRM implementation for 30,000+ healthcare professionals at a major public healthcare client
- Collaborated closely with the development team to coordinate feature launches and implemented regular test cycles to ensure high-quality output
PMO Intern
Accenture GmbH
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Education, Tourism, Information Technology, Banking and Finance, Healthcare, and Professional Services.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Product Development, Customer Service, Project Management, Marketing, Business Intelligence, and Information Technology.
Summary
Product leader with 7+ years of experience in managing cross-functional teams and driving growth across B2B SaaS, B2C platforms, and marketplace products. Expert in leveraging data-driven, customer-centric strategies to unlock potential in user acquisition, engagement, and revenue growth with a knack for scale-ups and rapidly growing startups. Adept at introducing growth frameworks across diverse verticals including FinTech, PropTech, EdTech, and Travel Tech.
Skills
Experience
- Product Management: 8 Years
- Data & Analytics: 5 Years
- Leadership: 3 Years
- Mentoring & Tutoring: 2 Years
Competencies
- Prototyping
- Wireframing
- A/B Testing
- Hypothesis Testing
- Prioritization Frameworks
- Customer Interviews
- User Research
- Data Analysis
- Design & Ux Principles
Mentoring & Coaching
- Mentoring
- Coaching
- Lectures
Analytics & Data Tools
- Mixpanel
- Google Analytics
- Looker
- Metabase
- Amplitude
- Hotjar
- Qase
- Sendgrid
- Twilio
- Optimizely
Product & Creative Tools
- Figma
- Miro
- Maze
- Productboard
Marketing & Organizational Tools
- G Suite
- Asana
- Jira
- Slack
- Hubspot
- Typeform
- Airtable
- Datocms
- Surveymonkey
Languages
Education
WHU - Otto Beisheim School of Mgmt
Master of Science, Business Admin. · Business Admin. · Germany · Avg. Grade: 1.7 - “Good”
Vienna University of Economics and Business
Bachelor of Science, Business Admin. · Business Admin. · Vienna, Austria · Avg. Grade: 2.2 - “Good”
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Esther is based in Berlin, Germany and prefers 100% remote projects.
Esther speaks the following languages: German (Native), English (Advanced), Portuguese (Elementary).
Esther has at least 10 years of experience. During this time, Esther has worked in at least 9 different roles and for 11 different companies. The average length of individual experience is 1 year and 11 months. Note that Esther may not have shared all experience and actually has more experience.
Based on recent experience, Esther would be well-suited for roles such as: Guest Lecturer (Freelance), Product Lead (Freelance), Product Mentor (Freelance).
Esther's most recent position is Guest Lecturer (Freelance) at CODE University.
In recent years, Esther has worked for CODE University, sevdesk GmbH, MYNE, Co.Lab.io, and Madame Moneypenny.
Esther is most experienced in industries like Education, Tourism, and Information Technology. Esther also has some experience in Banking and Finance, Healthcare, and Professional Services.
Esther is most experienced in business areas like Product Development, Customer Service, and Project Management. Esther also has some experience in Marketing, Business Intelligence, and Information Technology.
Esther has recently worked in industries like Education, Tourism, and Information Technology.
Esther has recently worked in business areas like Product Development, Customer Service, and Marketing.
Esther holds a Master in Business Admin. from WHU - Otto Beisheim School of Mgmt and a Bachelor in Business Admin. from Vienna University of Economics and Business.
The availability of Esther needs to be confirmed.
Daily rate distribution
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Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 26 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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