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Andreas Lakebrink-Fractional C-level Commercial Leadership

Andreas Lakebrink - Fractional C-level Commercial Leadership - profile avatar
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Kelkheim (Taunus), Germany

Experience

Jan 2021 - Present
Kelkheim (Taunus), Germany

Fractional C-level Commercial Leadership

MarketEntry.EU

Expertise details
Position Summary
Fractional C-level Commercial Leadership at MarketEntry.EU
Industries
Food and Beverage
Information Technology
Manufacturing
Professional Services
Business Areas
Business Intelligence
Sales
Strategy
  • C-level commercial leadership for growth-stage B2B companies scaling internationally

  • Provides fractional commercial leadership, strategic direction, and hands-on execution for growth-stage B2B companies expanding internationally that need senior commercial leadership (CRO, CCO, Head of International, or Head of Business Development) but are not ready for a full-time C-level commitment

  • Mitigates risks such as delayed business expansion, missed opportunities, competitors setting market standards, weakened positioning, and untapped growth potential

  • Offers multi-industry expertise across seven sectors with cross-sector pattern recognition

  • Leverages relationship capital to achieve 60-70% response rates through established networks

  • Focuses on execution by opening doors, guiding deals, and building processes rather than just providing advice

  • Core industry expertise includes Food & Beverage (B2B), Information Technology, Manufacturing & Industrial, and Business Consulting

  • Additional sector exposure in Aviation, Energy, Logistics, CPG, Medical Devices, and Hospitality

  • Network of industry specialists for sector-specific insights and warm introductions

  • Commercial operations: sales process and optimization, pricing and deal structuring, and revenue forecasting and KPI

  • Market entry expertise: barrier analysis, regulatory navigation, and cultural adaptation

  • Leadership capabilities: C-level stakeholder management, board reporting and investor relations, and team hiring and development

  • Delivers market exploration, competitive landscape analysis, growth strategy with KPIs, and go-to-market groundwork

  • Provides expansion roadmaps with concrete milestones and decision-maker access through established networks

  • Offers deal guidance, partnerships, and team leadership while acting as a strategic sparring partner for commercial decisions

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Food and Beverage, Information Technology, Manufacturing, and Professional Services.

Food and Beverage
Information Technology
Manufacturing
Professional Services
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Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Business Intelligence, Sales, and Strategy.

Business Intelligence
Sales
Strategy
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Summary

Growth-stage B2B companies expanding internationally who need senior commercial leadership (CRO/CCO/Head of International/Head of Business Development) but aren't ready yet for a full-time C-level commitment.

The risk: Delayed business expansion, missed opportunities, competitors set market standards, weakened positioning, untapped growth potential.

I provide fractional commercial leadership, strategic direction and hands-on execution without requiring full-time hire.

What makes me different

Multi-industry expertise - 7 sectors, cross-sector pattern recognition

Relationship capital - 60-70% response vs. 2-3% cold outreach through established networks

Execution-focused - open doors, guide deals, build processes - not just advice

What you get

Market exploration, competitive landscape analysis, growth strategy with KPIs

Go-to-market groundwork, expansion roadmap with concrete milestones

Decision-maker access through established networks

Deal guidance, partnerships, team leadership

Strategic sparring partner for commercial decisions

Skills

  • Food & Beverage (B2b)
  • Information Technology
  • Manufacturing & Industrial
  • Business Consulting
  • Aviation
  • Energy
  • Logistics
  • Cpg
  • Medical Devices
  • Hospitality
  • Commercial Operations
  • Sales Process And Optimization
  • Pricing And Deal Structuring
  • Revenue Forecasting And Kpi
  • Barrier Analysis
  • Regulatory Navigation
  • Cultural Adaptation
  • C-level Stakeholder Management
  • Board Reporting And Investor Relations
  • Team Hiring And Development
  • Network Of Industry Specialists For Sector-specific Insights And Warm Introductions

Languages

German
Native
English
Advanced

Education

Dipl.-Kfm. (Graduate in Business Administration) · Business Administration

Statistics

Experience

Total positions 1
Experience in Food and Beverage 5.5 y
Avg length 5 y 3 m
Longest experience 5 y 3 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Fractional C-level Commercial Leadership
Main industries Food and Beverage, Information Technology, Manufacturing
Main business areas Business Intelligence, Sales, Strategy

Qualifications

Highest degree Master

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Andreas based?

Andreas is based in Kelkheim (Taunus), Germany and can operate in on-site, hybrid, and remote work models.

What languages does Andreas speak?

Andreas speaks the following languages: German (Native), English (Advanced).

How many years of experience does Andreas have?

Andreas has at least 5 years of experience. During this time, Andreas has worked in at least 1 role and for 1 company. The average length of individual experience is 5 years and 3 months. Note that Andreas may not have shared all experience and actually has more experience.

What roles would Andreas be best suited for?

Based on recent experience, Andreas would be well-suited for roles such as: Fractional C-level Commercial Leadership.

What is Andreas's latest experience?

Andreas's most recent position is Fractional C-level Commercial Leadership at MarketEntry.EU.

What companies has Andreas worked for in recent years?

In recent years, Andreas has worked for MarketEntry.EU.

Which industries is Andreas most experienced in?

Andreas is most experienced in industries like Food and Beverage, Information Technology, and Manufacturing. Andreas also has some experience in Professional Services.

Which business areas is Andreas most experienced in?

Andreas is most experienced in business areas like Business Intelligence, Sales, and Strategy.

What is Andreas's education?

Andreas holds a Master in Business Administration.

What is the availability of Andreas?

Andreas is immediately available part-time for suitable projects.

What is the rate of Andreas?

Andreas's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Andreas?

To hire Andreas, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Rate comparison chart
Market avg: 936-1096 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

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