Alain Blankenburg-Schröder-Interim Manager | Product Manager | AdTech & CDP Expert | Technical Transformations

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Experience
Interim Manager | Product Manager | AdTech & CDP Expert | Technical Transformations
Freelancer
- Hands-on product and portfolio analyses with actionable recommendations
- Skilled in consulting, concept development, and agile project management
- Technical leadership & team empowerment – for smooth agile delivery with foresight and guardrails
Director Engineering
New Work SE
- Disciplinary leadership of four product engineering teams in profiles, growth, onboarding, talent acquisition, advertising and upsell, with a total of 30–35 people in Hamburg, Porto and Barcelona, plus several freelancers; €3M budget for salaries and software licenses
- Balancing availability, stability and features of the core platform with 20 million active users
- Delivering, aligning and integrating features into the internal developer platform and providing templates and automations as golden paths in close collaboration with the DevOps team
- Integrating AI into the advertising platform
- Supporting the launch of a CDP to unify talent pools across multiple business units and plan the omnichannel customer journey with the Braze CRM
- Software portfolio management to handle complexity
- Designing and syncing prioritization, project planning and risk management with stakeholders and across the company, plus empowering the teams
- Measuring and improving team performance with DORA metrics and working with various departments through governance boards for delivery, including asset tracking and activation
VP Product Management Data
Smaato
- Led the data infrastructure, analytics & data science teams and the Smarter Platform, with four direct product managers and three development teams
- Developed the data and AI strategy for operational optimization, raising clients' price per sale and reducing costs
- Built an agile nearshoring team in Wroclaw, Poland and integrated it with internal teams
- Designed and migrated the exploratory analytics solution while expanding the data base and rolling out internationally; cut costs by €400,000 per year
- Phased in CI/CD for the entire platform in coordination with engineering and business
- Rebuilt and migrated the core platform to a cloud-first (IaaS) infrastructure following SRE principles to improve reliability, scalability and reduce operating costs by 65%
- Established a data science team and delivered three analytics projects to cut costs by more than 25%, increase revenue by 10% and boost data availability
- Co-designed a GDPR (TCF Mobile) and CCPA framework in the IAB to define adjustments and coordinate the overall product
Senior Product Owner
Bigpoint
- Used technologies: JIRA, MapR Hadoop, Cloudera Impala, Hive, Drill, Tableau
- Led the big data team with five developers
- Cut the time from new event launch to first analysis from weeks to hours by introducing a flexible ad-hoc analytics system for game analytics using open-source components (Impala, Hive, Drill)
- Developed technical concepts to redesign reporting and KPIs in business intelligence and CRM, including a 360° customer view to replace an outdated SAP BW/BO system
Senior Consultant BAO
IBM GBS Switzerland
- Expert in fraud detection software and advisor on business intelligence and data warehousing solutions
- Global tobacco company: gathered analysis requirements from country organizations for a new campaign management system and prepared a successful offshore implementation proposal
- Austrian federal agency: led the takeover of the BI and data warehouse solution as part of a large outsourcing deal with incomplete documentation and software; managed and coordinated nearshore teams in Vienna, Bratislava, Poland and Bucharest (8–12 developers)
- Austrian federal agency: negotiated and created a reporting cockpit based on the COBIT governance model as an exchange platform between client and service provider
- Health insurance company: performed fraud detection analyses and established new indicators in daily operations
- Bank: prepared data pseudonymization for offshoring to India
Consultant BAO
IBM GBS Germany
- Expert in fraud detection software and advisor for business intelligence and data warehousing solutions
- Federal agency: implemented BI governance and created and maintained the conceptual data model to simplify communication between business and development and support long-term planning
- Internal: technical lead of the team to build an MIS for portfolio management to ensure the sustainability of the consulting portfolio; supported the Europe-wide rollout and porting to the z10 mainframe
Industry experience
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Experienced in Information Technology, Advertising, Government and Administration, and Banking and Finance.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Information Technology, Business Intelligence, Product Development, and Project Management.
Summary
- 17+ years of work experience. Hands-on experience in enterprise and startup environments, 6+ years of disciplinary leadership
- Over 6 years of experience in product management, platform migrations, and portfolio expansion
- Experience in designing and using AI in products.
- Project: Created a GDPR bot with RAG integration and tenant separation.
- Project: Set up a CI/CD pipeline with integrated AI agents
Languages
Education
University of Paderborn
Diploma in Business Informatics · Business Informatics · Paderborn, Germany
Statistics
Experience
Global experience
Expertise
Profile
Frequently asked questions
Have questions? Find more information here.
Alain is based in Hamburg, Germany.
Alain speaks the following languages: German (Native).
Alain has at least 19 years of experience. During this time, Alain has worked in at least 6 different roles and for 6 different companies. The average length of individual experience is 3 years and 1 month. Note that Alain may not have shared all experience and actually has more experience.
Based on recent experience, Alain would be well-suited for roles such as: Interim Manager | Product Manager | AdTech & CDP Expert | Technical Transformations, Director Engineering, VP Product Management Data.
Alain's most recent position is Interim Manager | Product Manager | AdTech & CDP Expert | Technical Transformations at Freelancer.
In recent years, Alain has worked for Freelancer, New Work SE, and Smaato.
Alain is most experienced in industries like Information Technology, Advertising, and Government and Administration. Alain also has some experience in Banking and Finance.
Alain is most experienced in business areas like Information Technology, Business Intelligence, and Product Development. Alain also has some experience in Project Management.
Alain has recently worked in industries like Advertising and Information Technology.
Alain has recently worked in business areas like Information Technology, Product Development, and Business Intelligence.
Alain attended University of Paderborn for Business Informatics.
Alain is immediately available full-time for suitable projects.
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Calculated based on our freelancers’ daily rates as of 24 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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