Prompt Engineering Expert in Frankfurt

• Functional requirements management for DIVID, the Umweltbundesamt platform for administering the single-use plastics fund. Focus: entitled parties, sub-entitled parties, and benefit reports.
• Consolidation and analysis of specifications, Jira, Confluence, functional concepts, and UX designs. Independent structuring and delimitation of requirements, as well as identification of contradictions, gaps, and dependencies.
• Creation and quality assurance of implementable user stories with clear, testable acceptance criteria. Preparation of decision alternatives and coordination with business, development, UX, and QA through team refinement.
• Conducting manual and technically assisted accessibility tests. Coordinating findings with QA and the Product Owner for further planning and implementation.
• Result: more consistent requirements, clearly defined processes and stories, and transparent open decisions. Separation of assumptions from confirmed requirements; better basis for implementation, refinements, and QA test cases.

Tools used: Jira, Confluence

• Designed and implemented modular AI assistants for sales and business processes within the Microsoft ecosystem (Agentic AI, Copilot extensions)
• Frontend architecture and development with React + TypeScript for embedded chat and assistant surfaces (streaming UI, Hooks, React Query, OpenAPI clients)
• Enterprise-level agent development: reusable skill/agent library, MCP servers, review and compliance gates
• LLM integration into the user experience: Anthropic (Claude), OpenAI, tool use, RAG pipelines, prompt engineering, guardrails
• Architecture and code review consulting, and mentoring within the AI development team
• Integration with Microsoft Graph, Power Platform, and Azure services
• Technologies: React, TypeScript, Anthropic Claude, OpenAI, MCP, RAG, Microsoft Graph, Power Platform, Azure

• 100% Remote | Germany & Europe
• Freelance and interim support in talent acquisition, recruiting and executive search
• Flexible and short-term support for companies during recruiting peaks, temporary resource shortages and project-based talent acquisition needs
• Fast assumption of operational recruiting responsibility through many years of experience in in-house recruiting, RPO and recruitment consulting
• End-to-end recruiting from requirements analysis through active sourcing, direct search and interviews to selection, offer management and onboarding
• Targeted support for hard-to-fill positions through active sourcing, direct search and executive search
• Advising HR and hiring managers on recruiting, sourcing and hiring strategies
• Support with recruiting process optimization, standardization and further development of existing recruiting processes
• Independent management of parallel vacancies and recruiting projects with a short onboarding period and a high degree of operational independence
• Project-based engagement without long-term headcount expansion – 100% remote and flexible in Germany and Europe

• Operational implementation of the growth levers of growing E-Com brands: SEO, GEO, SEA, shop, conversion, and automation of recurring processes.
• Building and managing specialized AI agent systems that work as roles (SEO, content, conversion, Shopify engineering) instead of single prompts.
• Working either as done-for-you execution or as done-with-you setup, where the brand's team can continue working on its own afterward.
• Customers and projects include TeamTex and Original Veddel, Störtebekker, ConstructionX.
• AI workshops and enablement formats for specialist and leadership teams, plus the joint webinar series AI Vibe Club with Xentral.

• Teaching sales techniques, automations, and body practices to increase acquisition, conversion rates, and objection handling.
• Created a 5-step transformation for freelancers based on 20+ feedbacks and 3 1-on-1 coachings.
• Developed, tested, and iterated a sales training system with AI.

• Spearheaded the development and deployment of a Generative AI solution tailored for the automotive industry focusing on improving customer experience through AI-driven innovations.

• Conducted in-depth market research to understand unique challenges and opportunities within the automotive sector by analyzing industry trends, customer pain points, and competitive offerings to inform the product strategy.

• Formulated a strategic vision for the Generative AI solution targeting personalized customer experiences, aligned product vision with the company’s long-term goals and automotive market demands.

• Enhanced customer satisfaction by introducing personalized AI-driven features, achieving a 15% increase in customer engagement and loyalty.

• Attended and represented Audi AG on a group-wide level in workshops for AI strategy for customer experience.

• Leveraged knowledge of recurrent neural networks and transformer architecture.

• Utilized GPT-3 generative AI frameworks.

• Employed TensorFlow and PyTorch for machine learning.

• Used Tableau from Salesforce for data analysis and visualization.

• Served as solution manager for the Business Architecture team.

• Collaborated with business stakeholders within Audi OEM to gather requirements for CRM strategy including marketing department, CRM heads across countries, VW group brands and CARIAD SE.

• Represented Audi AG in CRM strategy workshops held in different countries.

• Discussed CRM strategy with head of CRM and Data based on workshop outcomes.

• Conducted business analysis on gathered market data to improve customer experience.

• Planned and launched marketing campaigns such as welcome mailing, license renewal reminders, Audi Progress Circle and Black Friday campaigns.

• Managed project budget.

• Acted as solution manager for the ONE.CRM team at CARIAD SE on loan from Audi AG.

• Collaborated with business owners of VW group brands to develop a central solution.

• Represented CARIAD SE in CRM strategy workshops in Spain, France and Italy.

• Discussed CRM strategy with head of CRM at CARIAD SE based on workshop outcomes.

• Conducted business analysis on market and brand data to improve customer experience.

• Planned and delivered campaign capabilities from template to brands such as welcome mailing for Audi AG, SEAT and SKODA.

• Managed project budget together with head of CRM.

• Built an API to ingest, clean, translate, and index EU tenders documents in Neo4j, enabling hybrid search with RAG and Cypher queries via a Streamlit dashboard
• Deployed the API on AWS Lightsail container services with CI/CD automation via GitHub Actions, ensuring stability through pytest unit and integration tests
• Designed and developed a comprehensive online course on data analysis using ChatGPT for professionals and learners, creating instructional videos and interactive Jupyter notebooks
• Utilized OBS and professional audio equipment to ensure high-quality video and audio content
• Led a CRM data normalization and cleaning project visualized via a Sankey diagram to aid customer understanding and pipeline development
• Implemented and validated a genAI-driven web crawling strategy on AWS, ensuring data quality, scalability, and CRM data augmentation

• Coached teams in Agile methodologies and Scrum framework implementation.
• Aligned the product roadmap with business goals such as increasing bookings, improving user experience, and expanding supplier integrations.
• Collaborated with developers and third-party providers to ensure smooth API integration and end-to-end functionality.
• Created and continuously refined the product backlog with user stories, bugs, and technical improvements.
• Prioritized backlog items based on business value, revenue impact, and regulatory deadlines.
• Worked closely with backend and frontend teams to clarify dependencies and prioritize technical debt.

• Development of positioning and brand strategies for market entries & relaunches
• Creation of messaging frameworks, content, and communication guidelines
• Advising marketing teams & agencies in growth and transformation phases
• Project-based takeovers of marketing lead roles (interim / sparring)

Projects: DATEV eG | Senior Technical Marketing & Content Lead | 02/2026 - 09/2026 Building and leading internal communications for the central technology team. Development and implementation of a cross-media communications strategy, building the communication platforms in Confluence and SharePoint, as well as designing technical content, new formats, and video concepts on DevOps, cloud, and software development.

• DEGUMA-Schütz GmbH | B2B Marketing & Communications Consultant | 07/2026 - present Strategic and operational B2B communication for mechanical engineering: campaigns, press work, website and landing page content, as well as texts in German and English; designing HubSpot mailings, LinkedIn campaigns, and sales materials in close collaboration with marketing and sales.

• Provided leadership as Product Owner for the DMS module in an agile multi-team setup
• Coordinated the nationwide rollout including requirements management and roadmap development
• Built and maintained the product backlog focusing on scalability, usability and data protection
• Conducted sprint reviews, refinements and stakeholder demos with over 15 involved teams
• Developed a rollout and training concept for successful launch at over 200 government agencies
• Introduced a reporting and monitoring dashboard to measure usage success
• Worked closely with architects, QA and operations to ensure integration into the existing system landscape

• Introduction of a new workflow tool for Fibre Connectivity & Broadband Delivery
• Requirements design, estimation and prioritization
• Creation of rollout and project plans
• Management of the development team according to Scrum
• Design and project management of the API interface to existing tools
• Process modeling for the new Order Dispatching team (FCD & BD)
• Design of processes within and outside the team
• Requirements design and implementation of the necessary tools
• Creation and calculation of production KPIs

AI-powered platform for automated UX validation and designer support

• Designed and led technical implementation of an enterprise-wide AI solution for automated UX review that improved design quality and significantly reduced manual review processes in teams
• Developed an automated UX validation tool as a Figma plugin and web application that generates test cases based on internal guidelines and reliably checks current designs for consistency and standard compliance
• Implemented an interactive designer chat based on RAG that answers questions about the current design and the company's UX guidelines, and designed the deployment architecture using containerized services
• Python, Azure OpenAI, PostgreSQL, REST API, Docker, OpenShift, Helm, CI/CD, Figma MCP, LLM, RAG, Prompt Engineering, GenAI, XAI, AI Architecture, AI Strategy

• German market of an international consumer-health study (pharmacy and e-commerce journeys): asynchronous mobile research, probing, synthesis for the cross-market report.

• Company management and overall commercial responsibility

• Placement of specialist and executive personnel, as well as interim managers