Business Intelligence Experts in Berlin

Evidence-led health intelligence platform turning published research into personal health protocols. It scores 430 habits, foods, and supplements against the studies behind them, and moves the score when the evidence moves. Built solo.

• Built the daily ingestion pipeline across PubMed, bioRxiv, and medRxiv: 43,000+ papers from 3,400+ journals processed into 230,000+ typed evidence claims, each one traceable back to the study it came from.
• Designed the six-factor evidence scoring model and the public changelog behind it, so no recommendation ever appears without the papers underneath it. 23,000+ grade changes recorded and explained to date.
• Shipped an entity information model connecting every intervention to its mechanisms, biomarkers, and outcomes: 118 biomarkers with region-specific reference ranges, 77 mechanisms, 32 graded outcomes.
• Built the personalisation layer: blood panel ingestion that reads lab PDFs with a vision model and corrects results for draw time against the user's wake anchor, plus Oura, WHOOP, and Withings integration for daily readiness context.
• Operate eleven specialised review agents over the corpus and codebase, covering paper curation, retrieval quality, health-claim compliance across EU and US regimes, and security.
• Shipped the Evidence Assistant, a RAG assistant that answers from the claim database and cites the underlying papers, plus a B2B practitioner tier, an Expo React Native app, and localisation across 3 languages and 7 markets.

Stack: Next.js 16, TypeScript, Supabase, pgvector, Anthropic Claude, Vercel, DeepInfra.

• Marketing Strategy: Lead the end-to-end analysis and evaluation of cross-channel marketing campaigns across the entire Customer Journey. My focus is identifying optimization potential and deriving clear, actionable recommendations that drive measurable business impact.
• Data Science & AI: Advanced predictive modeling (Churn, LTV), market basket analysis, clustering, and real-time AI-powered audience discovery utilizing RAG/LLMs.
• Marketing Analytics & Measurement: End-to-end attribution analysis, Marketing Mix Modeling (MMM), audience segmentation, conversion path analysis, and A/B testing across all major platforms.
• Data Engineering & Reporting: Designing and managing robust, multi-platform data pipelines (BigQuery, GCP) for data consolidation, automated dashboard generation, and critical API integrations.

• Implementation of data models in BW/4HANA, ABAP CDS Views, HANA Calculation Views, AMDP Scripts, OData Services, object-oriented ABAP in BW, SAC.
• Adjustments in BPC for BW/4HANA.

• Shipped Recare Voice Desktop from 0 to 1 in two months, including multi-language clinical documentation that auto-transcribes into structured German medical notes.
• Reduced LLM inference costs by 60–70% across Docs and Extract through prompt caching architecture.
• Built the AI workbench used by PMs/engineers for prompt experimentation and the Langfuse eval stack (10k+ traces evaluated).

Workflow-automation SaaS for operations teams (Berlin, 120 people); full-time freelance engagement reporting to the CEO: an initial 12-month interim mandate, extended twice through the AI build-out; owned product for one squad and coached the other product managers on process.

• Led generative AI (LLM) integration into the core product: from LLM-powered steps to natural-language workflow authoring and step-level automation suggestions, plus AI-managed dynamic workflows, shipped behind eval gates with human-in-the-loop fallbacks: AI-drafted workflows grew to 31% of all new workflows, and median time-to-first-workflow fell from 3 days to 4 hours.
• Packaged the AI capabilities as a usage-based add-on priced on executed automation steps, working with sales and marketing on positioning: ~€800K added ARR in the first year, and adopting accounts churned 1.8 pp less.
• Owned the roadmap end to end: replaced feature-request-driven quarterly planning with an outcome-based rolling roadmap built on quarterly bets and explicit kill criteria, presented monthly to the executive team and quarterly to the board.
• Rebuilt the product-management operating system: weekly customer-discovery cadence incl. workshop facilitation, RFC/decision-doc reviews and a single quarterly metrics narrative; coached four product managers, one promoted to senior during the engagement.
• Closed the engagement as scoped: hired and onboarded the permanent VP Product, handed over the process playbook and roadmap, and exited on schedule in June 2026.

Driving AI model quality at scale — evaluating prompt-response accuracy, flagging edge cases, and maintaining SLA-compliant workflows across distributed global teams.

• Analyse AI prompts and side-by-side model outputs to assess response quality, factual accuracy, relevance, consistency, and compliance with project evaluation guidelines.
• Perform fact-checking, data validation, troubleshooting, issue identification, and edge-case review to improve quality standards across AI training support workflows.
• Use Google Sheets, Google Docs, and browser-based tools to document findings, maintain evaluation logs, track issue patterns, and support workflow optimisation in a remote environment.
• Create clear written justifications, review summaries, and KPI-oriented reporting focused on accuracy, turnaround time, documentation completeness, defect identification rate, and SLA adherence.

• Architected and deployed private cloud data platform on VMware vSphere, integrating Greenplum MPP, Apache Kafka, Kubernetes, and Apache Solr, and developed real-time ingestion pipelines with Kafka Connect and Schema Registry.
• Led Oracle Exadata to Greenplum migration, rearchitected data models, optimized storage, implemented RabbitMQ with Debezium for CDC, and deployed VectorDB for Generative AI.
• Designed and executed multi-cloud migration PoC across AWS, Azure, and GCP, defined KPIs for throughput, latency, and cost efficiency, executed bulk data transfers, validated analytics and streaming workloads, and delivered full-scale architecture recommendations.
• Assessed legacy on-premises infrastructure and designed modern cloud-native data platforms using Greenplum and containerized microservices, advising on scalability, disaster recovery, and high-availability.

Led FP&A tech transformation for a 9-figure business – from resolving legacy technical debt to leading AI-native EPM implementation

• Driving end-to-end FP&A transformation, from architecture redesign through EPM tool selection to rollout
• Ran evaluation of 12+ EPM platforms, from vendor negotiation to selection framework tied to long-term planning
• Diagnosed constraints in financial planning architecture, presented findings to the CFO, and secured executive mandate to redesign FP&A infrastructure from the ground up

Ensuring project coordination for the implementation of Microsoft Dynamics 365 Finance & Operations: stakeholder management, meeting coordination, open issue tracking, task prioritization and knowledge transfer between business units and IT.

• Leading innovation strategy and the establishment of an AI-native Production System at DIGITALSINN, a content and experience production company.
• Responsibility for innovation direction, AI integration strategy, and production platform architecture
• Establishing a fully AI-driven Production System to transform content operations for brand and agency clients
• Building the strategic positioning of DIGITALSINN as a Production System partner within the DACH market
• Client advisory on AI-native operating models, content automation, and scalable production infrastructure

• Advising companies on building, migrating and optimising BI and reporting landscapes (Power BI, SQL, Python, ETL)

• 5 client engagements in real estate and finance since 05/2025: taking over and stabilising existing reporting, automating recurring standard and management reports, building cash-flow models

• Proposal and feasibility assessments for BI and reporting projects

• Using AI-assisted development (Claude Code) to accelerate automation, tooling and web/app development

• Custom ERP system

• Problem: A client's core processes ran on scattered, siloed Excel files with no central data storage – error-prone, hard to scale and impossible to analyse end-to-end.

• Approach: Captured the business processes and requirements, modelled the data and developed iteratively together with the business team.

• Implementation: Built a tailored, web-based ERP system with a central database, role-based modules and automated reporting – delivered using AI-assisted development in Claude Code.

• Timesheet app

• Starting point: Time tracking based on an overgrown, macro-heavy Excel template – maintenance-intensive, single-user and error-prone.

• Implementation: Migrated all functionality and VBA macros into a standalone web app with central data storage, multi-user support and automated reporting.

• Cash-flow modelling

• Starting point: The existing cash-flow model covered standing investments only; project developments were missing from steering.

• Implementation: Built and extended the CF model to include project-development cash flows.

• Optimisation: Reviewed and optimised existing CF models and expanded the KPI outputs for reporting and steering.

• International expansion & segment strategy: Built Germany footprint from zero, scaling to 1,000+ SaaS customers across four European markets, developing vertical value propositions, use cases, and segmentation models
• Planning, OKRs & single source of truth: Designed forecasting frameworks, pipeline diagnostics, territory/quota structures for a 30+ FTE commercial org, and established OKR-driven execution with shared dashboards and decision logs
• Operational excellence, automation & regulated delivery: Applied Lean Six Sigma methods and implemented automation and AI tooling across CRM and reporting, simplifying end-to-end workflows and reducing manual effort by ~25%
• Growth enablement & CX: Owned cross-functional growth experiments that increased activation by 30% and DAUs by 10% in a hybrid PLG + enterprise model
• Change management & cross-functional execution: Set KPI agreements with shared services, championed internal change programs, and drove adoption of new operating rhythms and tooling
• Risk management & portfolio steering: Established risk-aware customer prioritization and partnered with risk and finance teams on portfolio steering and resource allocation

• Grew a T1 client's monthly GMV by 40% in 4 months via a weekly marketing campaign schedule, while running our 1st South African product exclusivity campaign which generated 30% of the account's total GMV during launch month.
• Managed a portfolio of 13 T1 and T2 client accounts across the UK and South African markets, holding full P&L accountability for major brands including BetVictor, DAZN, and Entain.
• Expanded existing accounts into 4 new regulated markets to grow portfolio revenue organically, while successfully resolving a critical product configuration dispute to preserve a key T1 partnership.
• Onboarded 3 major clients by orchestrating cross-functional alignment across legal, tech, marketing, and sales teams. Tailored launch and growth plans, secured premium product placement and marketing activities on the client side from day one.

Specialize in turning complex data from diverse environments into actionable business value through compelling visual storytelling. I am an expert in generating actionable insights and presenting recommendations to business stakeholders. My technical proficiency in SQL, Python, and leading data visualization tools like Tableau and Power BI allows me to deliver a new generation of self-service tools and analytics services.

• Data Visualization & Storytelling: Created impactful data visualizations and dashboards in Tableau and Power BI, effectively communicating findings and presenting actionable recommendations to C-suite stakeholders and business leaders.
• Stakeholder Management: Built effective working relationships with key business stakeholders, data engineers, and other partners to achieve common data-driven goals and targets.
• Insights & Recommendations: Generated actionable insights from complex data analysis for funnel conversion, marketing performance, and ROI, directly influencing business performance and strategy.
• Data Collaboration & Empowerment: Worked closely with cross-functional teams to support the ongoing data needs of internal partners, helping to optimize internal data processes and workflows.
• BI & Data Expertise: Applied extensive experience in data modeling, data collection, data mining, and analysis to deliver end-to-end analytical solutions from stakeholder discovery to production.