Stephan Guter-Early Retirement Program, available for Freelance Engagements
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Experience
Early Retirement Program, available for Freelance Engagements
adidas AG
- Early retirement program available for freelance engagements
Director Go-To-Market, BU Outdoor
adidas AG
- Responsible for the global category development based on co-created strategic plans and the implementation of seasonal go-to-market plans
- Management of global market contacts
- Holistic launches of successful franchise concepts
- Leading sustainable innovations
CSO
Boards & More AG
- Responsible for 7 brands (Mistral, F2, Fanatic, North Sails, Arrows, Santa Cruz, North Kiteboarding) and 4 (5) subsidiaries (GE, FR, CH, AT; US sold off by MBO 2004)
- Head of sales, marketing and product management for all brands
- Successful turnaround and divestment
Managing Director Germany
SALEWA GmbH
- Responsible for sales and marketing (international)
- Lead of product management team (hard goods)
- Successful turnaround and long-lasting growth
Sales Associate
W.L. Gore GmbH
- Launch of Gore-Tex in the motorcycling market as Business Unit Leader Europe
- Head of outdoor and ski account management
- Lead of marketing and sales teams
- Built leadership skills and a sporting goods industry network
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Sport, Retail, Manufacturing, and Fashion.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Product Development, Strategy, Sales, and Human Resources.
Summary
Seasoned marketing and sales veteran with a MBA and 30+ years of experience leading high-performing marketing and sales teams at various sporting goods companies A team leader with proven track record. Getting things done Seeking to utilize my analytical, strategic and professional expertise on freelance base
Skills
- Project Management
- Interims Management
- Go-To-Market
- Global Sporting Goods Channels
- Customer & Range Segmentation
- Range Efficiency
- Channel Merchandising
- Collaborations
- Ai Driven Consumer Insights
- Sustainability, Genz, D&I, Purpose
Languages
Education
Ludwig-Maximilians University
MBA (Diplom Kaufmann) · Munich, Germany
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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