Lili Troshina-Growth Strategist

I am a multilingual strategy and business development leader with an entrepreneurial mindset rooted in a family business background and international experience across Europe, the GCC, Russia, and the CIS. My portfolio career spans the commercial and cross-border consulting in consumer health and wellness with professional focus on women’s health innovation and longevity.

My core specialization lies in designing and executing go-to-market and market entry strategies, launching new products and building high-impact partnerships across the value chain. My work sits at the intersection of AI, strategy and ecosystem development - supporting multinationals, startups and scaleups in translating growth ambitions into scalable commercial outcomes.

I bring a cross-border perspective, particularly across Europe and the GCC, with an understanding of how to navigate different market dynamics, stakeholder environments, and growth challenges.

I step in to interim and fractional leadership roles (3–6 months), as well as project-based strategic engagements across Europe and the GCC.