User Research Experts in Vienna
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Meet FRATCH Experts in Vienna, who have recently used User Research
Matthias K.
Last position:
Requirements Engineer & Business Analyst at Media Company
Analysis of existing work, information and decision-making processes.
Identification and prioritization of suitable use cases for AI agents.
Elicitation of functional and non-functional requirements.
Design of collaboration between users and AI agents, including control and escalation mechanisms.
Support for the implementation of the AI agents and adapted keyboard hardware.
Business target vision for the AI-first transformation.
Structured and prioritized requirements for implementation.
Defined roles, interactions and control points between people and AI agents.
Preparation for the gradual automation of productive work processes.
Techstack: AI agents, LLMs, agent orchestration, RAG, APIs, automation, hardware
Emanuel J.
Last position:
UX Architect (external, embedded) at Erste Digital
Embedded in an agile cross-functional team, I helped shape how complex banking interfaces look, feel and scale, working with a component-based design system and collaborating daily with engineers and product owners to make sure every design decision was both user-centred and buildable.
Banking, Enterprise Software, Figma, Design Systems, Agile/Scrum
Alexander L.
Last position:
Guest lecturer in Artificial Intelligence (Master’s Level) at FH des BFI Wien
- Teaching & presenting
- Communication
- Effectively communicate complex technical topics to non-technical audiences through lectures
- Guided non-technical students from zero knowledge to confidently understanding and applying algorithms to achieve business outcomes
Volkmar T.
Last position:
Consultant | Business Analyst – Requirements Engineer – Agile Coach - Designer at ÖBB BCC
- Redesign of system error messages for Jira & Confluence
- Evaluation and implementation of new system extensions
- Analysis and design of new business processes with UX expertise
- Support for the implementation of SAFe
Jack H.
Last position:
Freelance Product Designer at Evidation
- Reimagined Evidation 2.0, a health data platform that rewards users for sharing data, facilitating scientific research and providing insights for studies.
Alexander S.
Last position:
Founder & Creative Director at OFFF Vienna Design Festival
- Led the festival’s creative direction, managing event planning, branding, and content in Vienna
Discover over 15,000 top freelancers
Statistics of experts using User Research
Aggregated from the professional profiles of matched freelancers.
Experience
17 years
Position duration
2.5 years
Positions per freelancer
12
Top business areas
Information Technology, Product Development, Research and Development
Top industries
Information Technology, Media and Entertainment, Retail
Certification focus areas
Product Development, Project Management, Information Technology
Bachelor's degree or higher
100%
Master's degree or higher
80%
Certifications per freelancer
2
Most common languages
German, English, Spanish
Speak two or more languages
100%
Based on our profile pool as of 14 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Vienna are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Vienna using User Research
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 14 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
User Research experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (83%)
- Media and Entertainment (67%)
- Retail (67%)
- Banking and Finance (50%)
- Manufacturing (50%)
- Sport (50%)
- Telecommunication (50%)
- Arts and Crafts (33%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
What User Research covers
User Research is the systematic study of people’s goals, behaviors and barriers when they use a product, service or process. It combines qualitative methods such as interviews and observation with quantitative surveys, analytics and behavioral evidence. The findings guide product direction, content, service design and customer experience decisions.
Research methods
Strong specialists select methods around the decision a team needs to make, not around a fixed template.
- Plan interviews, diary studies, field visits and contextual inquiry
- Design surveys, usability tests and concept tests
- Recruit suitable participants and protect research quality
- Synthesize evidence into themes, journeys and opportunities
- Present findings with clear recommendations and supporting evidence
Tools and adjacent skills
User Research often connects Figma prototypes, survey tools, interview repositories, analytics systems and product discovery workflows. Useful adjacent skills include UX writing, service design, information architecture, accessibility, product analytics and workshop facilitation. Professionals should understand consent, privacy, sampling limits and research bias.
When companies need specialists
Companies bring in freelance expertise when a product decision carries uncertainty, internal teams lack research capacity or existing evidence is fragmented. A specialist can establish a research plan, validate a new proposition, investigate drop-off in a customer journey or assess a complex service before investment. In Vienna, collaboration may combine remote sessions with on-site workshops for local teams and participants.
Deliverables that matter
Useful outputs are practical and traceable. They may include a research brief, discussion guide, screener, test protocol, interview notes, coded themes, journey maps, personas, usability findings and a prioritized opportunity backlog. The best deliverables link observed behavior to decisions and state what still needs validation rather than presenting assumptions as facts.
What distinguishes strong professionals
Experienced User Research professionals explain why a method fits the question, separate evidence from interpretation and make limitations visible. They create an inclusive research process, communicate clearly with product and business stakeholders, and adapt when recruitment or access changes. Quality shows in the relevance of participants, the depth of synthesis and the usefulness of the decisions that follow.
Frequently asked questions
What clients ask us most about User Research — answered in short.
User Research helps companies understand what people need, how they behave and where they struggle. Teams use it to shape product ideas, improve usability, refine customer journeys, validate prototypes and reduce uncertainty before making important design or business decisions.
User Research focuses on people’s experiences, motivations and behavior while interacting with a product or service. Market research often examines audiences, categories and demand, while product analytics shows what users do at scale; research adds context about why those behaviors occur.
A strong User Research specialist may also work with usability testing, service design, UX writing, accessibility, information architecture and product analytics. Facilitation, stakeholder communication, survey design and careful handling of consent and personal data are valuable complements.
The right level depends on the research question, risk and delivery scope rather than a fixed duration. A focused usability study may need a different profile from a discovery program spanning several customer groups, markets or service touchpoints.
Yes. User Research can use remote interviews, moderated usability sessions, diary studies and online surveys, with findings shared through collaborative workspaces. On-site sessions in Vienna can add value when physical environments, service interactions or local language expectations are central to the question.
A User Research engagement should begin with a defined decision, research plan and participant approach. Depending on scope, the specialist may deliver interview materials, study findings, synthesized themes, journey maps and prioritized recommendations tied to evidence.
Review whether the User Research connects methods and participants to the actual business question. High-quality work distinguishes observation from interpretation, explains limitations, uses representative evidence for the intended decision and gives stakeholders clear next steps.
Before starting User Research, clarify the decision the work must support, access to participants, existing data, stakeholder availability, privacy requirements and the expected deliverables. It is also important to agree on who owns recruitment, scheduling, analysis and communicating the findings.
The average hourly rate of freelancers in Vienna, Austria who have used User Research in their recent projects is 99 €, which corresponds to a daily rate of about 792 € based on an 8-hour working day.
Of the freelancers in Vienna, Austria who have used User Research in their recent projects, 100% hold at least a Bachelor's degree and 80% hold at least a Master's degree.
On average, freelancers in Vienna, Austria who have used User Research in their recent projects have 17 years of professional experience, with a single engagement typically lasting around 2.5 years.
The most common languages among freelancers in Vienna, Austria who have used User Research in their recent projects are German (100%), English (100%), and Spanish (17%).
The most common industries among freelancers in Vienna, Austria who have used User Research in their recent projects are Information Technology (83%), Media and Entertainment (67%), and Retail (67%).
The most common business areas among freelancers in Vienna, Austria who have used User Research in their recent projects are Information Technology (100%), Product Development (100%), and Research and Development (67%).
Main locations of FRATCH Experts, who have recently used User Research
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Countries:
Vienna 
Graz Request a free demo
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FRATCH CEO
