Microsoft Power BI Experts in Nuremberg

• IT consulting
• Power Platform & Databricks
• AI software development (custom software)
• Commercial responsibility for the company

• Analysis of the role of marriage as an informal insurance in Germany using econometric methods (supervisor: Prof. Dr. Harald Tauchmann).
• Prepared and cleaned multiple panel datasets and extracted relevant variables to create a final panel dataset with over 36,000 observations (2006–2020, SOEP).
• Designed an IV model in Stata to examine the causal link between couple separation and health shocks (mental/physical).
• Conducted robustness checks to ensure stability and validity of the results.

• Designed a target operating model (including strategic mid-term planning and operational staffing) for the restructuring and capacity management process of the product workstreams to increase development efficiency, boost employee retention and improve profitability
• Integrated targeted incentives such as budget targets, contribution margin accounting and incentive schemes into the operating model

• Collected, analysed, and interpreted HR data from multiple systems
• Conducted ad-hoc people data analyses for stakeholders
• Supported Employee Listening and ensured actionable survey insights
• Built intuitive dashboards and visualizations in SuccessFactors, PowerBI, and Qualtrics
• Produced regular reports and dashboards on key HR metrics
• Contributed to people analytics projects as a junior team member
• Collaborated with HR Tech and Data teams to improve data quality
• Ensured ethical and governed data use with Legal, Data Privacy, Labour Relations and Works Council

Highly qualified engineering services such as engineering, project and quality management, planning and control.

• Rapid deployment and adaptable models
• Results-oriented teamwork
• Accelerate projects, create added value
• Technical experience and business management expertise
• Data analysis and specialised services.

Results: Excellence, reliability and efficiency.

• Development of strategies, processes and system requirements to further develop the lead and campaign streams of a Salesforce system for the subsystems Sales Cloud, Marketing Cloud and Analytics Cloud
• Gathering and creation of marketing strategy concepts for direct sales, focusing on lead generation for new and existing customers
• Analysis and optimization of existing and new contact points
• Derivation of system requirements and user tests for new developments
• Establishment of a requirements and implementation process for business needs at the interface between CRM strategy and marketing system operations
• Facilitation of ideation workshops with the project's stakeholders
• Mediation between business and technical project stakeholders
• Analysis and post-documentation of existing marketing strategies and the system functions already created for them
• Analysis of target groups and pre-system data quality as a foundation for new CRM strategies
• Consultation on content and asset strategy for marketing campaigns
• Definition of KPIs and other performance criteria for the system and CRM strategy

• Integrated complex AI-based energy system models into the frontend framework, enabling the visualization of insights for 6+ key clients and maximizing energy utilization.
• Maximized energy efficiency and utilization by architecting the seamless data flow between AI models and the user interface for rapid, actionable reporting.

• Developed KPI dashboards using Power BI and DAX for 4+ business units, improving reporting transparency and strategic decision support.
• Migrated enterprise finance data views into dbt models, implementing modular SQL transformations, version-controlled data pipelines, and automated documentation to create a scalable analytics layer.
• Built dimensional data models in Snowflake for enterprise finance data, enabling scalable forecasting and supporting executive decision-making.
• Designed end-to-end ETL/ELT pipelines using Snowflake and SAP HANA, integrating data from 3+ enterprise systems.
• Automated monthly reporting workflows using SQL and Power BI, delivering strong business impact by reducing manual effort by 80%.
• Collaborated with finance stakeholders to translate business requirements into analytical data models, supporting strategic decision-making cycles.
• Delivered ad-hoc financial reports using Power BI, reducing turnaround time by 60%.
• Implemented data validation logic in SQL, resolving 95% of recurring data quality issues.

• Acting as the program lead for digitally enabled services, overseeing projects like Transformation, remote scanning (WeScan), e-commerce, and OneGate (budget: ~€5M p.a.).
• Developed the transformation strategy and roadmap for a supply and demand platform on ServiceNow, driving harmonization and integration of legacy systems.
• Led cross-functional teams in designing and rolling out these digital business models on the ServiceNow backend platform.
• Enabled strategic decision-making by building Azure DevOps transparency structures and using Agile methods like PI Planning and WSJF prioritization.
• Served as the business demand manager and digital counterpart for CS CRM.
• Managed internal project organization, external partners, and organizational interfaces and dependencies with other departments.
• Executed RFPs and managed vendors according to contracts and internal requirements.
• Contributed to Project sucCeSs, Northstar, and was part of the RaaS Tiger Team and Spryker Customer Advisory Board.

• Built a CRNN model with VGG16 and BiLSTM backbone for text-based CAPTCHA recognition
• Achieved 9.37% character error rate and 68.36% sequence accuracy on validation data
• Expanded data augmentation pipeline with distortions, noise injection, and clutter to improve robustness
• Conducted detailed error analysis on confusable characters (O, Q, D) and proposed error-specific augmentation
• Tech Stack: Python, TensorFlow/Keras, OpenCV, NumPy, Matplotlib

• Created database schemas and liaised with geographically distributed teams using waterfall methodology
• Participated in business workshops and authored technical specification documents aligned with architectural requirements
• Developed high-quality code deliverables and reports using repository tools

• Focused on exploring the intersection of Music and AI.

• Consulted on project management office (PMO) topics, including the optimization of processes, methods and governance structures to increase the efficiency and effectiveness of projects
• Provided comprehensive executive support, including preparing presentations and reports, managing confidential communications, and organizing and streamlining administrative processes
• Developed and implemented strategic marketing plans to increase brand awareness, including the conception and implementation of campaigns via various channels, and the measurement and analysis of campaign results for continuous optimization of marketing measures

• Analyzed 50K+ customer records using SQL and Python in a cloud services firm, identifying trends
• Designed interactive Tableau dashboards for sales and marketing stakeholders, reducing report
• Developed ARIMA and AutoARIMA time series models to forecast AWS resource utilization, cutting
• Automated ETL pipelines with Python, improving workflow efficiency by 20% for scalable data
• Collaborated with DevOps teams to deploy 3 machine learning models in production using Docker