MicroStrategy Experts in Germany

• Grew a T1 client's monthly GMV by 40% in 4 months via a weekly marketing campaign schedule, while running our 1st South African product exclusivity campaign which generated 30% of the account's total GMV during launch month.
• Managed a portfolio of 13 T1 and T2 client accounts across the UK and South African markets, holding full P&L accountability for major brands including BetVictor, DAZN, and Entain.
• Expanded existing accounts into 4 new regulated markets to grow portfolio revenue organically, while successfully resolving a critical product configuration dispute to preserve a key T1 partnership.
• Onboarded 3 major clients by orchestrating cross-functional alignment across legal, tech, marketing, and sales teams. Tailored launch and growth plans, secured premium product placement and marketing activities on the client side from day one.

Large Insurance Company – Consultant Wiesbaden: Consulting support for the introduction of an integrated planning and performance management framework (operational, financial, customer) to enhance customer-centric transparency, decision-making quality, and steering capabilities across all lines of business within an insurance organization:

• Analysis of existing processes, reports, KPIs, and KPI calculation methodologies
• Design and introduction of new, standardized customer KPIs (gross/net), as well as key steering metrics with consistent linkage across all lines of business
• Recalculation, validation, and plausibility checks of KPIs based on existing and newly integrated data sources
• Conceptual support for the development of an integrated reporting and performance management setup
• Execution of customer insights analyses to identify patterns and anomalies within customer data clusters

Large retail company – Consultant in Karlsruhe: Advisory services for the setup and step-by-step implementation of an internationally deployable RELEX solution in the supply chain management environment:

• Advising overall and sub-project management on methodology, project setup and steering (e.g. agile approach, Jira configuration, RELEX phases, Jira Structure PPM)
• Strategic-operational consulting for the introduction of RELEX including best practices
• Support in defining overarching goals and requirements (2-year target picture)
• Guidance in scoping a relevant supply chain network segment for the project
• Development of a roadmap for iterative, incremental RELEX setup and rollout
• Assessment of project dependencies (interfaces, configurations, etc.)
• Advice on prioritized implementation of business requirements and data interfaces
• Support in test planning (data validation, system testing, UAT)
• Consulting on internationalization, change management, training, and knowledge transfer
• Stakeholder advisory and alignment activities between the client, implementation partner, and RELEX

Insurance company – Management Consultant in Munich: Analysis, consulting and support for the optimization of a large-scale business and IT transformation. Focus on strategically important programs and modernization projects in the area of Managed Services Operations and processes:

• Review of project plans and deliverables; analysis of programs and projects (e.g. cloud approach, process standardization, system integration, roadmaps)
• Identification of technical, functional and personnel risks and challenges; development of content-related measures and alternative solutions
• Proposal of quality improvements for program and modernization efforts
• Sparring partner and professional, technical, structural and organizational consulting for project and program management

Large retail group – Management Consultant & Stream Lead in Cologne: Consulting, process, project and product management for the introduction and implementation of a large strategic program in the field of advanced analytics, assortment and space management:

• Setup, test and rollout of a new space planning, automation and optimization product based on the existing cluster-based merchandising approach
• Definition and setup of new processes and transformation and change management measures for the new store-specific merchandising approach
• Collaboration with Advanced Analytics and IT (internal and external) for software implementations, automations, extensions and interfaces
• MVP approach and piloting in phases with gradual rollout (pilot with 80 stores, region with 500 stores, national level with 4000 stores)

Large retail company – Agile Coach & Change Agent in Cologne: Agile coach, OKR master and facilitator for the introduction of the OKR approach in a large strategic digitization program for retail stores:

• Coaching of the core team with topic managers and team leads
• Introduction to the OKR topic and setup of the OKR cycle
• Establishment of the OKR approach in teams and on a cross-team level

Delivery and logistics company – Management Consultant in United Kingdom: Consulting and coaching in the restructuring of the Data Analytics department:

• Analysis of current challenges
• Definition of overarching goals
• Development of a proposal for a new team structure
• Identification of required competencies, skills and responsibilities
• Advisory and alignment on communication and change management strategy

• Detecting fraud patterns by implementing aggressive anti-fraud rules while maintaining acceptable false positive rates, reducing fraud exposure to users by up to 80%
• Supporting ideation and roll-out of new trust and safety features to block fraudulent activity and increase user awareness for fraud
• Supporting Product, Development and Customer Support with BI reports and further guidance to identify and fight fraud and policy violations

• DWH modernization
• Migration from Informatica PowerCenter to IDMC/CDI
• Migration from IBM DB2 to Databricks

Technologies: Informatica IDMC, Databricks

• Establishing the Microsoft Fabric platform with the company as the central data warehouse and reporting system.
• The company migrated several operational systems including D365 to new version. The new data warehouse is based on a Fabric/Power BI architecture with Azure cloud Entra Authentication.

Tasks Performed:

• Full administrative responsibility for the Fabric platform F64 and F32 capacities, as well as two F8 capacities for development and prototyping.
• Integration of Fabric with Microsoft Entra.
• Data modeling for the data warehouse bronze, silver and gold layers using data modeling tools.
• Star Schema as well as entity relationship modeling.
• Data modeling for data marts and for dimensional modeling and Power BI (semantic model).
• Design of data models for Microsoft SSAS multidimensional and tabular OLAP cubes using DAX and MDX.
• Definition of design patterns for the ETL team for loading OLAP cubes (Tabular and MD), star schemas and data vault structures.
• Planning and managing team of 4 ETL and reporting developers.
• Performance Tuning of Power BI reports, particularly the semantic layer, as well as the Fabric notebooks
• SQL Performance Tuning.
• DB Design for Azure SQL.
• Reporting directly to project senior management.

Label: Power BI, Fabric, Analysis Services (multidimensional and tabular), D365, SSIS, Tabular Editor, SQL Server and Azure SQL, TOAD Data Modeler, DBSchema, Visual Studio Code, DAX Studio, SSMS, Visual Studio, Jira and Confluence.

• Management reporting
• Analysis of COGS and close collaboration with accounting
• Variance analysis vs plan/forecast
• Establishing sales controlling
• Business partnering for the CSO area

• Migration of existing data jobs from Cognos Data Manager to Tibco/IBI Datamigrator
• Migration data jobs parametrisation for dynamic runs
• Optimisation and cutting-back
• Regression tests
• Knowledge transfer and documentation

• Setup: retail group in transition, agile environment, team with 10 developers
• Goal: replacement of a software monolith, redesign of static content, structuring of further backoffice portals
• Challenge: complex system-side dependencies, stakeholders for software development & digitalization
• Tasks: subject-matter responsibility for static content and operational processes

• Designed a future-proof client database for marketing purposes
• Analyzed requirements, designed, and modeled an entity-relationship model
• Consolidated and optimized a client file from various data sources for targeted marketing campaigns
• Worked closely with marketing and IT in an agile environment to iteratively develop the solution
• Technologies and methods: MS Office (mainly Excel), MS Dynamics CRM, MS SharePoint

• Supported the International Web Presence project of the Federal Employment Agency (IntWeb) in quality management, taking on responsibility for the quality of processes and project deliverables while adhering to BA standards. The project's main goals are to give professionals abroad a quick overview of their chances to move to Germany and to enable them to take the necessary steps in a consistently digital way.

• Set the fundamental guidelines using the QA handbook

• Summarized test results in QA reports for PLA

• Analyzed project outcomes for improvement opportunities

• Quality management of requirements analysis (especially processes, methods and tools)

• Ensured compliance with SERA guidelines

• Created a cross-project test concept

• Agreed on sprint completion reports

• Conducted formal reviews of deliverables according to guidelines and/or project plan

• Acted as contact person for internal audit and external audits by auditors or the Federal Audit Office (BRH)

• Technologies: JIRA, Confluence, MS Office, GitLab, Kubernetes

• Developed organization, task descriptions, processes and systems of the controlling system to improve activities.
• Harmonized ERP software within the group across IT procurement, plan data, controlling and reporting.
• Designed the basis for an agile and modern IT control system.
• Set up budget plans and supported master data and planning.
• Monitored and validated projects in the PM tool Sciforma, covering OPEX and CAPEX in line with legal requirements and group rules.
• Performed PMO assistance activities including meeting minutes, presentations and reports.
• Tools: SAP FI/CO, SAP MM, SAP PPM, PM-Tool Sciforma, MS Office 365.

• Setting architectural standards for Informatica Power Center development teams
• Maintenance-performance-health for DWH (Exadata) environments
• Qlik Sense / BO reports architectural standards
• Implementing best practices in ETL tasks
• Documentation ETL standards on Confluence
• Dynamic Data Masking rules for GDPR/KVKK regulations by using Informatica DDM tool
• DWH Data model Power Designer
• Upgrade Qlik Sense versions
• Merge all Informatica server's repository databases on one Oracle DB

• Datastage 11.7, dbt, Oracle 19, Python 3.12 / PySpark 3.5, Azure GitHub, Azure DevOps, Automic
• Development of migration jobs to transfer data from the collection DWH to the new Risk Mart, as well as development of ETL pipelines to migrate historical data from the old Mart to the new Risk Mart.
• Storage of the silver layer on Hadoop and the gold layer in Oracle.
• Translation of DataStage jobs into dbt to publish reporting data in Google Cloud to a PostgreSQL database.
• Creation and optimization of complex SQL queries for data extraction from a data vault, taking into account historical data in the point-in-time tables.
• Creation of Oracle table definitions (DDL) and adjustment of existing stored procedures.
• Versioning changes in GitHub and deployment via the CI/CD portal.
• Refactoring long-running DataStage jobs into Python using PySpark to reduce server load.
• Migration of SAS scripts to PL/SQL, including new development of distribution functions that have no direct equivalent in Oracle.
• Development of Automic jobs to run DataStage pipelines and Python scripts (PySpark jobs) that control the population of the SME and institutional risk tables in the Risk Mart and perform business calculations.
• Participation in the agile process, including creating user stories, estimations, and planning in Azure DevOps.
• Handling Azure DevOps tickets and close collaboration with testers and business teams for error analysis and resolution.