OXID eSales Experts in Germany
matched in minutes by AIHire experts who customize OXID eSales shops, connect commerce systems and optimize complex B2B or B2C storefronts. FRATCH matches you quickly and precisely with vetted, available freelancers who fit your project.
Meet FRATCH Experts in Germany, who have recently used OXID eSales
Sara B.
Last position:
Marketing Manager at amber Tech GmbH
- Developed and implemented the overarching marketing strategy to increase brand awareness, lead generation and customer retention, closely aligned with sales and product.
- Strategically expanded market presence in Scandinavia, Belgium, Switzerland, Austria, the Netherlands and France, including country-specific communications activities.
- Established and optimized a CRM-based funnel and lead process, including the definition of KPIs, performance reporting and continuous optimization measures.
- Planned, managed and analyzed cross-channel campaigns across SEA/Google Ads, SEO, social media, email/newsletters, events, website and landing pages, as well as conversion optimization of information architecture and user journeys.
- Developed sales-supporting content such as whitepapers, case studies, newsletters and website content, and managed press and public relations as the primary contact, including for Handelsblatt.
- Built and professionally managed the marketing team with a designer and working student; briefed and managed external agencies and service providers and was responsible for a six-figure marketing budget.
Markus L.
Last position:
Affiliate Marketing Consultant at Vetain GmbH
Vetain.de
Building and expanding the existing affiliate network
- Affiliate audit of the existing network – quality and potential analysis => strategy recommendation for future sustainable growth
- Commissioned / agency contract for building a new affiliate network
- Tracking setup (first-party, server-to-server, post-view) including tracking tests + review of ePrivacy & TDDDG requirements
- Profitability analysis, commission model calculation, partner acquisition, campaign planning, building the affiliate network
Christopher G.
Last position:
Frontend Developer at IAS Ideas & Solutions GmbH
- Development of a web application for horse betting
- Conversion of the components to script syntax
Vitaliy M.
Last position:
Team Lead Development with a focus on lead generation at one of Germany's largest insurance companies
- Backend WordPress web development.
Marleen K.
Last position:
Atlassian Specialist E2E Processes at Energy, Water and Environment
- Atlassian & Business expert
- Lead of 1st, 2nd and 3rd level support, process mapping, process optimization, introduction of a project standard (global user management and documentation) and development of a collaboration platform to optimize teamwork, data management, reporting, ERP transformation
- The client is a sustainability-focused chemical park and offers its employees a full service for the Atlassian product suite. In addition, the adoption of the ERP software by employees, the improvement of data quality and internal exchange or collaboration should be promoted by sharing knowledge and best practices
- Process and standards development
- Project configuration and creation of technical concepts
- Workshops with employees
- Development of scalable solutions and processes and their optimization/automation
- Coordination with department process owners and management
- Process mapping and further development
- Data migration and data mining
- Lead as Scrum Master
- Dashboard for project management with project overview / development of reporting structures
Philipp R.
Last position:
Freelance work at Stepstone GmbH
- Editorial work for the about_work magazine
Andreas H.
Last position:
Business Owner / PIC for SMB B2B eStore / Product Owner at SAMSUNG
- Channel management for the SMB B2B eStore
- Strategic implementation and ongoing development
- Marketing and commercial design of the channel
- Technologies: SAP Hybris, SAP N-ERP
David V.
Last position:
Senior Full-Stack Developer at AL-KO Geräte GmbH
- Architected and executed complete enterprise migration of legacy hosting infrastructure to AWS Cloud platform for an international e-commerce network with 22 dedicated online shops.
- Optimized and improved existing OXID eShop platform across 22 country-specific domains, significantly improving load speeds and user experience through advanced performance optimization techniques.
- Implemented comprehensive AWS infrastructure with CloudFormation for automated deployments, RDS Aurora database clusters, OpenSearch analytics, Docker containerization, and auto-scaling mechanisms for traffic handling.
- Developed full-stack solutions with backend PIM/CRM integration for multilingual product management and frontend internationalization with country-specific routing, currency handling, and localized user experiences.
- Collaborated in a 6-developer team for an enterprise e-commerce platform serving 22 international markets.
- Technologies: AWS CloudFormation, OXID eShop, Docker, RDS Aurora, OpenSearch, Auto-Scaling, PIM/CRM Integration, Internationalization, Performance Optimization, E-Commerce.
- Achieved successful architecture and execution of complete enterprise migration and dramatic improvements in load speeds and user experience across all domains.
Tom W.
Last position:
Interim Customer Experience Manager, Indirect Sales Systems at badenova Energie GmbH
- Modeling customer journeys and touchpoints for indirect sales partners
- Modeling and optimizing clearing processes
- Prioritizing and cleaning up the backlog of existing applications for sales partners
- Optimizing billing and service processes for sales partners
- Requirements management for replacing and rebuilding the system based on a no/low-code platform
- Supporting the implementation of a group-wide customer experience management system
- Managing external service and implementation partners
Wolfgang A.
Last position:
Technical Project Manager – Shopify at HAUBER Elektronik
- Project Goal: Relaunch of online shop (migration to Shopify & SAP integration)
- Managing developers & designers
- Involving relevant (customer) departments & stakeholders
- Gathering requirements for the online shop implementation
- Overseeing implementation and feature delivery
- Project controlling regarding timeline and budget
- Reviewing and tracking milestones and work packages
- Regular project reports and project progress meetings
Florian O.
Last position:
Interim CTO at Horsemapp GmbH
- Launch of a React Native iOS & Android app from scratch within six weeks
- Software architecture of the whole stack
- Replacement of the Indian development team with a high-performing team
- Optimizing product and tech structure together with the CPO
Discover over 15,000 top freelancers
Statistics of experts using OXID eSales
Aggregated from the professional profiles of matched freelancers.
Experience
19 years
Position duration
2.1 years
Positions per freelancer
18
Top business areas
Information Technology, Marketing, Product Development
Top industries
Information Technology, Retail, Professional Services
Certification focus areas
Project Management, Information Technology, Product Development
Bachelor's degree or higher
89%
Master's degree or higher
56%
Doctorate
11%
Certifications per freelancer
1
Most common languages
German, English, Spanish
Speak two or more languages
100%
Based on our profile pool as of 29 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Germany using OXID eSales
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 29 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
OXID eSales experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (100%)
- Retail (82%)
- Professional Services (73%)
- Media and Entertainment (55%)
- Banking and Finance (45%)
- Food and Beverage (45%)
- Healthcare (45%)
- Advertising (36%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
Commerce platform
OXID eSales is a PHP-based commerce platform for building and operating online shops. It supports product catalogs, customer accounts, checkout, promotions and order management for B2C, B2B and hybrid commerce. Companies use it when they need a configurable storefront with strong control over business processes and integrations.
Storefront projects
OXID eSales specialists deliver work such as:
- Creating and adapting responsive shop themes
- Configuring product, category and customer structures
- Implementing B2B pricing, roles and approval workflows
- Improving checkout, search and conversion paths
- Connecting ERP, PIM, payment and shipping systems
Ecosystem and tooling
The platform runs in the PHP ecosystem and commonly involves Symfony components, Twig-based templates, Composer and relational databases. Strong specialists understand OXID modules, events, controllers, data models and shop configuration. They also work with Git, automated deployments, REST interfaces and external commerce services.
When to hire
Companies often bring in freelance OXID eSales expertise during a shop relaunch, version migration or integration project. Specialist support is also useful when internal teams need to extend a module, stabilize a busy storefront or resolve performance and checkout issues. German companies may choose remote collaboration across Germany, with on-site workshops when product, sales and IT teams need close alignment.
Quality signals
A capable professional can explain how an OXID eSales change affects templates, modules, data and future upgrades. Look for experience with clean extension patterns instead of direct core modifications, reliable testing and documented deployment steps. Experience with German-language commerce requirements, B2B processes and integrations can be valuable for local projects, but the exact fit depends on the shop and team setup.
Project handover
Good delivery includes a clear technical concept, a maintainable module structure and practical documentation. Specialists should define interfaces with ERP, PIM, payment and logistics systems before implementation begins. They should also leave the team with tested configuration, release guidance and a clear plan for monitoring errors after launch.
Frequently asked questions
Questions about OXID eSales? Start with the answers below.
OXID eSales is used to build and manage online shops for consumer, business and mixed sales models. It covers catalog management, customer accounts, checkout, orders, promotions and integrations with systems such as ERP, PIM, payment and logistics services.
OXID eSales is often considered when a company wants a PHP-based commerce system with extensive customization and a strong fit for structured B2B or B2C processes. Shopware and Magento may be preferred for different ecosystem, feature or enterprise requirements, so the decision should reflect the existing team, integrations and shop roadmap.
A strong OXID eSales specialist usually combines PHP with Symfony concepts, Twig, Composer, SQL and Git. Useful adjacent knowledge includes REST integrations, ERP and PIM connections, payment services, search, caching, deployment automation and frontend work with HTML, CSS and JavaScript.
The right level for OXID eSales depends on the work. A theme adjustment may need focused shop and frontend knowledge, while a migration, B2B extension or ERP integration calls for someone who understands modules, data models, events, testing and releases across the full system.
OXID eSales work is well suited to remote collaboration when the team uses clear tickets, version control, shared environments and regular technical reviews. German-language communication can help with local product, legal and business requirements, while remote workshops are often enough for planning and delivery.
Freelance OXID eSales expertise helps when a company is launching or relaunching a shop, migrating versions, connecting business systems or extending a module. It is also useful for resolving performance, checkout or deployment problems without expanding the permanent team.
Ask a OXID eSales professional to explain previous module designs, upgrade strategies and integration decisions in concrete terms. Strong answers cover testing, security, performance, deployment, documentation and how changes avoid unnecessary modifications to the platform core.
Before engaging an OXID eSales specialist, define the shop version, hosting setup, current modules, connected systems and expected deliverables. Also agree on access, environments, release ownership, communication language and how acceptance testing will be handled.
The average hourly rate of freelancers in Germany who have used OXID eSales in their recent projects is 103 €, which corresponds to a daily rate of about 825 € based on an 8-hour working day.
Of the freelancers in Germany who have used OXID eSales in their recent projects, 89% hold at least a Bachelor's degree, 56% hold at least a Master's degree, and 11% hold a doctorate.
On average, freelancers in Germany who have used OXID eSales in their recent projects have 19 years of professional experience, with a single engagement typically lasting around 2.1 years.
The most common languages among freelancers in Germany who have used OXID eSales in their recent projects are German (100%), English (100%), and Spanish (27%).
The most common industries among freelancers in Germany who have used OXID eSales in their recent projects are Information Technology (100%), Retail (82%), and Professional Services (73%).
The most common business areas among freelancers in Germany who have used OXID eSales in their recent projects are Information Technology (82%), Marketing (82%), and Product Development (82%).
Main locations of FRATCH Experts, who have recently used OXID eSales
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin Hamburg Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg Request a free demo
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Philipp Thomaschewski
FRATCH CEO
