
Adobe Photoshop Expert
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Meet FRATCH Experts who have recently used Adobe Photoshop
Olaf S.
Last position:
Trainer & Facilitator for Digital Sovereignty at ITSM-COLOGNE
Project: Digital Sovereignty – Toll Collect
Workshop: Digital Sovereignty Recognize dependencies, reduce risks, remain capable of acting
Format
- One-day practical seminar
Target group
- Executive management
- IT managers
- Data protection officers
- Compliance functions
Content and objectives
- Systematic analysis of digital dependencies
- Assessment of legal and operational risks
- Development of a concrete plan to increase digital sovereignty
- Mapping of the entire IT infrastructure by participants
- Identification of critical dependencies on non-European providers
- Creation of a prioritized risk matrix based on:
- GDPR
- NIS2
- EU AI Act
- Joint development of options for action – from a hybrid model to complete migration to European solutions
- Development of an individual sovereignty roadmap with:
- Responsibilities
- Milestones
- Budget framework
Agenda
- Preliminary self-assessment (current infrastructure)
- Digital sovereignty? Nothing but an illusion
- Digital sovereignty 2026 – Germany’s dangerous dependency in focus
- Digital sovereignty & open source
- What is digital sovereignty?
- Three questions raised by digital sovereignty
- Reflection: Digital sovereignty in your own life
- Why is digital sovereignty existential now?
- Practical examples of digital sovereignty
- Schleswig-Holstein initiative
- Benefits of digital sovereignty for your company
- Assessing strategy options (cost-benefit matrix)
- Sovereign provider? 10 questions
- What does digital sovereignty specifically mean for your company?
- How do you shape digital sovereignty?
- Digital sovereignty and psychological safety
- Psychological safety: The key to high-performing teams
- Why psychological safety in your company?
- Benefits of psychological safety
- Invitation to group work: PsySafety Check (PS-C)
- The “Braintrust” experiment
- Creating a risk matrix
- Creating a roadmap & project plan
- European alternatives to US Big Tech
- 10-point plans:
- NIS2
- EU AI Act
- GDPR
- ISO 27001
Peter V.
Last position:
IT Administrator at SEAT Deutschland
- Creating concepts and architecture for domain integration (SEAT into the VW structure)
- Domain trusts and administration
- Operation and administration of Windows 2022/ 2025 servers and domains
- Domain restructuring
- GPO and SG editing and migration
- DNS restructuring and migration
Technologies: Windows 2022, Active Directory, ADFS, AD Azure Connect, DHCP, DNS, GPO, VMWare vSphere, Hyper-V, Powershell, Jira, MS Office 365,), SCCM, VSAN Fileservices, Approximately 800 servers, 400 users
Jens L.
Last position:
Consulting Digital Development & Transformation at European Mar GmbH
Developed the product vision and outcome strategy for a new registry platform, designed a management workshop for strategic alignment, conducted BPMN process mapping across systems and roles, analyzed user story practices and further developed them on an outcome basis, and brought together stakeholders from business departments, management and the external development partner.
Skills: Product Strategy, Outcome Roadmapping, Stakeholder Workshops, BPMN/Process Analysis, Miro, Linear
Michael H.
Last position:
Interim Head of IT / Transformation Manager at A German medium-sized industrial distributor, B2B e-commerce
Agile Transformation: introducing agile principles and transforming traditional IT departments into Scrum and Kanban teams
IT Operating Model: redesigning the IT organization and introducing modern delivery structures and roles
Flight Levels: building up Flight Levels practices within IT to align strategy, coordination and operational execution
Leadership & Coaching: recruiting Agile Coaches and coaching Scrum Masters and IT leaders
ERP Operations: acting as Interim Product Owner for the existing ERP landscape and ensuring business continuity
ERP Transformation: reorganizing and supporting the ERP migration as a Project Manager; Phase 1 (financial accounting) live since October 2025
Operational Core (ERP): establishing dedicated teams for ERP Support, Feature Development, and ERP Migration
Modern Workplace: initiating the transition towards a Microsoft 365-based cloud workplace environment
Integration: establishing a dedicated team to drive integration and connectivity initiatives
Warehouse Operations: building a cross-functional team to support logistics and warehouse-related capabilities
Maintenance & Operations (M&O): introducing a dedicated team for system engineering, security, stable operations and continuous improvement
AI Initiatives: identifying and promoting practical Artificial Intelligence use cases across the IT department
As Interim Head of IT for a German medium-sized industrial distributor, I am responsible for 31 IT employees and lead the digital and organizational transformation, reporting directly to executive leadership. I took over an IT department with almost no basic structures – no clear roles, processes, documentation or ticket system – and with significant technical debt that tied up most of its capacity. Introduced agile principles and ways of working in the IT organization and transformed the traditionally structured IT department into cross-functional Scrum and Kanban teams focused on transparency, collaboration, and customer value delivery.
Redesigned the entire IT organization by establishing a modern operating model, introducing new roles such as Product Owner, Scrum Master and Solution Architect and strengthening the organization through strategic hiring and targeted capability development. Recruited and onboarded Agile Coaches to accelerate the transformation and personally managed and coached Scrum Masters as well as IT department leaders to foster servant leadership, self-management and a culture of continuous improvement.
Aligned IT-internal planning across eight teams to three Flight Levels based on Klaus Leopold (strategy, coordination, team), laying the foundation for later company-wide portfolio management. Consolidated the backlog of more than 10 workstreams and prioritized it by business value and cost of delay. Introduced a ticketing system to increase transparency and enable data-driven decision-making, flow-based work management, and greater accountability at all levels.
Established and supported multiple cross-functional teams, including the Operational Core (ERP) domain with dedicated streams for Support, Feature Development and ERP Migration, as well as teams responsible for Warehouse Operations, Maintenance & Operations (M&O) including system engineering and security, Modern Workplace, Data Quality and integration initiatives. Worked closely with Agile Coaches to support team development, remove impediments, and continuously improve delivery effectiveness.
Acted as Interim Product Owner for the operation and enhancement of the existing ERP landscape while supporting the ERP migration as a Project Manager. Reorganized the project organization and had the already negotiated contract with the implementation partner realigned with a focus on approach and overall responsibility; Phase 1 (financial accounting) has been live since October 2025. Collaborated with the selected implementation partner to design and establish the project organization and target operating model for the ERP transformation, introducing agile delivery structures and ways of working. Facilitated the alignment between business, IT and the external vendor and played a key role in negotiating the contractual framework and delivery model to ensure a sustainable foundation for the transformation program.
Initiated the strategic modernization of the workplace environment through the adoption of Microsoft 365 cloud capabilities, establishing the foundation for enhanced collaboration, scalability and future digital services.
Launched AI initiatives to identify practical business use cases and promote the responsible adoption of Artificial Intelligence across the IT department. Encouraged self-management and empowered teams to take ownership of decisions, delivery and continuous improvement.
Silvia B.
Last position:
Business Consultant - Product Management Banking at Aareal Bank AG
- Focus on optimizing and further developing the internal customer EBICS application
- Functional and technical consulting for Aareal First Financial Solutions AG on EBICS standard products and applications in the areas of operations and further development, as well as project-related communication with external development partners and the product manufacturer to implement the corresponding technical optimizations
- As the functional coordinator, providing advice on content-related and regulatory requirements as well as technical prerequisites and requirements, and bringing these together at the functional level
- Consulting on the use of EBICS formats
- Reviewing the current EBICS standard for optimization and further development potential
- Analyzing the current state to identify development potential and deriving appropriate recommendations for action while considering regulatory requirements
- Conducting EBICS tests throughout the project
- Functional responsibility for requirements management and, in this context, recording and documenting requirements for such tests
- Designing a functional and sustainable test management system
- Conducting and evaluating tests
- Consulting on sustainable quality assurance and audits
- Project language: German and English
- Tools/Methods: MS Project, MS Office, MS Visio, TestRail, Confluence, Jira, Business Logics Bankkrecher, Business Logics Test Data Generator, Business Logics Banking Tool, Business Logics Test System, DBEAVER, Squirrel, Unix Virtual Machines, WinSCP, Kitty, Putty, various Aareal Bank products, Online Banking Portal, Aareal Sign, core banking system, SAP Blue Eagle, SAP RE-FX, Aareon Wodis Sigma, Haufe Real Estate Wowinex, GAP Group Immotion, UTS Karthago, SAP IS-U/Waste, SIV kVASy, various EBICS clients
Tom G.
Last position:
Digital Growth Partner at LichtBlick SE – Ökostrom & Innovation
- Concept & IT implementation of inbound B2C campaigns, BPM process documentation
- Cross-functional implementation of several whitepapers / guides
- Setup of the customer journey with MS Dyn365 / CRM: Forms, landing pages, campaigns
- Project controlling, process documentation, testing and training / coaching, analytics reports
- Hands-on implementation & on-time launch of all campaigns for digital customer acquisition
Rudolf E.
Last position:
Datacenter Engineer, Network & Security Administrator at International insurance group
Operation and further development of the network and security infrastructure.
Monitoring, analysis and resolution of network and security incidents.
Cross-department collaboration with other specialist teams for operations, further development and reporting.
Firewall vulnerability analysis.
Firewall rule approvals.
Troubleshooting IP communication issues in the network and firewall infrastructure.
Security-critical IT infrastructure, processing of personal data, compliance with legal regulations.
Products: Palo Alto Networks Firewalls, Cisco ACI, Checkpoint Firewalls, F5
Technologies: SDN, SDWAN, Cisco EPIC, Cisco ACI
Michael A.
Last position:
Senior Project Management at Telefónica Germany GmbH & Co. OHG
- Project management for a simplification project to reduce effort for an IT transformation project
- Stakeholder management and preparation of decision documents for top management
- Scoping and PI planning across multiple delivery streams
- Planning requirements for the transformation project
- Creation of partner and customer journeys for the structured end-to-end capture of requirements
- Design of suitable tracking methods for project progress
- Coordination with IT service providers and transformation project committees
Markus O.
Last position:
Lead E-Solution Architect & Senior Requirements Engineer at Zasterbot-Oracle
- Clarification of project objectives, scope and the target business vision for building the AI-based knowledge database.
- Derivation of the initial architecture and implementation strategy for the Zasterbot chatbot, including separation of the MVP and further development stages.
- Development of a target business vision for building a structured knowledge database and integrating a future chatbot.
- Derivation and prioritization of use cases for information retrieval and provision by the chatbot.
- Modeling of data structures and flows for the effective organization of the knowledge database on the Base44 platform.
- Design and implementation of data models for storing and linking relevant information.
- Development of processes for extracting, analyzing and preparing raw data for the knowledge database.
- Ensuring data consistency and quality as the basis for the future chatbot.
- Planning the integration of Large Language Models (LLMs) and Retrieval-Augmented Generation (RAG) for precise and context-specific answers.
- Implementation of functions for analyzing and displaying data from the knowledge database.
- Use of the Base44 platform with JSON Schema-based entities and a flexible permission concept.
- Implementation of Deno functions for backend logic, event processing and connecting external APIs.
- Integration of OpenAI services for initial data analysis.
Reimar G.
Last position:
Freelance IT Lecturer, Project Manager and Technical Editor at Self-employed
- Delivered technical documentation and managed projects in electrical engineering, electronics, IT, automation and solar technology
- Served as sales representative
- Project manager and project engineer in renewable energy, electrical engineering, electronics and automation technology
- Produced technical documentation for clients including NRM Netzdienste GmbH (Frankfurt am Main), Salzgitter Flachstahl warm rolling mills, benthin GmbH and others
David S.
Last position:
Senior Marketing and Communications Consultant at NetCologne Gesellschaft für Telekommunikation mbH
- Managed marketing, content and communications projects with six-figure budgets for a regional telecommunications and IT service provider
- Developed and managed content and video formats from concept to production, including shoot planning
- Led and coordinated social media managers, creative teams as well as external agencies and service providers
- Conceptualized, developed and optimized campaign landing pages throughout the entire lifecycle
- Managed collaboration between departments, management and external partners
- Ensured consistent brand communication as well as timely and high-quality delivery of all projects
Christoph P.
Last position:
Head of Marketing & Comms at Caspar Health (GOREHA GmbH)
- Led marketing and corporate communications team (8 FTE) with budget and team responsibility to 250+ clinic customers and 150K patients, managing all aspects of marketing, brand messaging and public relations
- Led development of multi-channel demand gen and partner marketing with Sales and CSM (LinkedIn, webinars, email, field marketing, medical briefings in orthopedics, neurology, long-covid, oncology), achieving +180% leads, +120% webinar signups, +35% MQL conversion
- Architected new PLG/app marketing playbook with Product and Data to streamline and leverage product launches, achieving +150% 5-star app reviews from patients and +10 NPS
- Launched ingredient branding strategy, securing two major clinic chain partnerships and patient testimonials. Led proactive PR media and KOL campaigns (+20% sentiment)
- Introduced MarTech AI for marketing automation and campaign efficiency (SFDC, ActiveCampaign, Plausible, Figma), aligned with Legal on GDPR, PDSG, ISO:27001 compliance
Sara B.
Last position:
Marketing Manager at amber Tech GmbH
- Developed and implemented the overarching marketing strategy to increase brand awareness, lead generation and customer retention, closely aligned with sales and product.
- Strategically expanded market presence in Scandinavia, Belgium, Switzerland, Austria, the Netherlands and France, including country-specific communications activities.
- Established and optimized a CRM-based funnel and lead process, including the definition of KPIs, performance reporting and continuous optimization measures.
- Planned, managed and analyzed cross-channel campaigns across SEA/Google Ads, SEO, social media, email/newsletters, events, website and landing pages, as well as conversion optimization of information architecture and user journeys.
- Developed sales-supporting content such as whitepapers, case studies, newsletters and website content, and managed press and public relations as the primary contact, including for Handelsblatt.
- Built and professionally managed the marketing team with a designer and working student; briefed and managed external agencies and service providers and was responsible for a six-figure marketing budget.
Rashi J.
Last position:
Design Consultant at Valutics Inc.
- Designing UX for a B2B AI SaaS platform covering the full software development lifecycle, including an orchestration transparency panel showing users which AI model is active at each stage, reducing AI opacity and building user trust in multi-model workflows.
Ronald F.
Last position:
Senior IT Consultant – Requirement Engineer at Deutsche Bank - Strivion
Methodology: Agile project management
Goal: Digitization and implementation of CCD2 requirements within the Consumer Finance systems.
Analysis, identification, and assessment of business requirements, as well as their transfer into technical implementation requirements. Coordination and status reporting of the various requirements. Documentation and process management using UML and BMPN. Cross-functional stakeholder management, UAT testing, data management, API architecture management.
Tools: Jira, Confluence, Visual Code, Sql Developer, Enterprise Architect, MsOffice, Bruno, ALM, Camunda, Figma
Discover over 15,000 top freelancers
Statistics of experts using Adobe Photoshop
Aggregated from the professional profiles of matched freelancers.
Experience
20 years

Position duration
3.8 years

Positions per freelancer
10

Top business areas
Marketing, Product Development, Information Technology

Top industries
Information Technology, Media and Entertainment, Professional Services

Certification focus areas
Information Technology, Product Development, Project Management
Bachelor's degree or higher
81%
Master's degree or higher
44%
Doctorate
4%

Certifications per freelancer
2

Most common languages
German, English, French

Speak two or more languages
98%
Based on our profile pool as of 16 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts using Adobe Photoshop
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 16 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Adobe Photoshop experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (62%)
- Media and Entertainment (56%)
- Professional Services (47%)
- Advertising (41%)
- Retail (36%)
- Education (35%)
- Automotive (31%)
- Manufacturing (31%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
What Photoshop Does
Adobe Photoshop is a raster-based image editing application used to create, refine and prepare visual content. Professionals use it for photo retouching, compositing, digital painting, social media assets, advertising artwork, product visuals and print-ready graphics. Its layered workflow supports precise changes without damaging the original source.
Core Capabilities
Strong Photoshop professionals work across selection, masking, colour correction, typography and compositing. They build reusable files with organised layers, smart objects, adjustment layers and consistent naming. Their work can include:
- High-end photo retouching and restoration
- Product cut-outs, shadow creation and image cleanup
- Campaign banners, social assets and editorial graphics
- Digital painting, texture work and visual mock-ups
Creative Ecosystem
Photoshop sits within Adobe Creative Cloud and commonly connects with Illustrator, InDesign, Lightroom and Adobe Bridge. Professionals may also work with Figma, After Effects, stock libraries, colour-management tools and automated asset workflows. The right supporting tools depend on whether the output is for print, web, commerce, video or a brand system.
When Companies Hire
Companies bring in freelance Photoshop expertise when internal teams need extra production capacity, specialist retouching or a fast response for a campaign. Outside support is useful for large image libraries, ecommerce catalogues, packaging concepts, launch materials and brand refreshes. It can also help teams turn rough concepts into presentation-ready visuals.
Signs of Strong Expertise
Quality is more than a polished final image. A reliable professional understands the brief, protects image integrity and delivers files that others can edit, export and reuse. Look for evidence of:
- Clean masks, realistic edges and natural retouching
- Well-structured layered PSD files and smart objects
- Accurate colour, resolution and export settings
- Consistent results across a full image or asset set
Project Collaboration
A Photoshop project benefits from clear references, source files, brand rules and delivery specifications. Remote collaboration works well when reviews use annotated previews, defined feedback rounds and shared file conventions; on-site work may help with studio shoots or highly collaborative art direction. Professionals should clarify usage rights, file ownership, deadlines and whether editable PSD files are required.
Frequently asked questions
Key details about Adobe Photoshop, drawn from the questions we get asked most.
Adobe Photoshop is used to edit photographs, combine images, create digital artwork and prepare visual assets for print and digital channels. Companies also rely on it for product imagery, advertising layouts, social content, retouching and image restoration.
Photoshop works primarily with pixels, making it well suited to photographs, textures and detailed image manipulation. Illustrator is better for scalable vector artwork, while Figma focuses on collaborative interface and product design workflows; many projects use these tools together.
A strong Photoshop expert may also understand typography, colour management, print production, photography, visual branding and ecommerce asset standards. Familiarity with Illustrator, InDesign, Lightroom, Figma or After Effects can be valuable when work crosses formats.
The right Photoshop professional depends on the difficulty, volume and risk of the work rather than a fixed experience threshold. Simple production edits need reliable file handling, while campaign compositing, beauty retouching or restoration calls for a specialist portfolio in that exact area.
Photoshop work is often well suited to remote collaboration when teams share source files, references, brand guidelines and export requirements. On-site work can be useful for studio photography, physical product review or close art direction, but it is not required for many editing projects.
Review a Photoshop portfolio for natural retouching, clean selections, believable lighting and consistency across related assets. Ask to see layered samples where possible, and discuss how the professional handles feedback, colour accuracy, file organisation and final delivery.
A clear Photoshop brief should define the visual goal, source material, target channels, dimensions, file formats and approval process. Include brand references, examples of acceptable results, usage requirements and whether the final delivery must contain editable PSD files.
Photoshop remains useful for detailed pixel editing, photographic compositing, advanced masking and image-based creative work. Newer collaborative tools can complement it for layouts, reviews and interfaces, but they do not replace every retouching or image-production workflow.
The average hourly rate of freelancers who have used Adobe Photoshop in their recent projects is 90 €, which corresponds to a daily rate of about 716 € based on an 8-hour working day.
Of the freelancers who have used Adobe Photoshop in their recent projects, 81% hold at least a Bachelor's degree, 44% hold at least a Master's degree, and 4% hold a doctorate.
On average, freelancers who have used Adobe Photoshop in their recent projects have 20 years of professional experience, with a single engagement typically lasting around 3.8 years.
The most common languages among freelancers who have used Adobe Photoshop in their recent projects are German (99%), English (97%), and French (27%).
The most common industries among freelancers who have used Adobe Photoshop in their recent projects are Information Technology (62%), Media and Entertainment (56%), and Professional Services (47%).
The most common business areas among freelancers who have used Adobe Photoshop in their recent projects are Marketing (74%), Product Development (67%), and Information Technology (63%).
Main locations of FRATCH Experts, who have recently used Adobe Photoshop
Our freelancers and interim experts are at home all over Germany — available on-site in Berlin, Hamburg, Munich and every major business hub, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
Across Switzerland our specialists are active in Zurich, Geneva, Basel and Bern — working on-site or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
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