Luis Ruland - Co-founder

Q: Where is Luis based?

Luis is based in Cologne, Germany .

Q: What languages does Luis speak?

Luis speaks the following languages: German (Native), English (Advanced), French (Advanced), Dutch (Advanced), Italian (Elementary) .

Q: How many years of experience does Luis have?

Luis has at least 16 years of experience. During this time, Luis has worked in at least 14 different roles and for 11 different companies . The average length of individual experience is 1 year and 1 month . Note that Luis may not have shared all experience and actually has more experience.

Q: What is Luis's latest experience?

Luis's most recent position is Co-founder at Lemon Club .

Q: What companies has Luis worked for in recent years?

In recent years, Luis has worked for Lemon Club , Welthungerhilfe (WHH) , Humanature , Aware The Platform GmbH , and New European Bauhaus .

Q: Which industries is Luis most experienced in?

Luis is most experienced in industries like Construction , Sport , and Professional Services . Luis also has some experience in Agriculture , Retail , and Government and Administration .

Q: Which business areas is Luis most experienced in?

Luis is most experienced in business areas like Product Development , Operations , and Strategy . Luis also has some experience in Marketing , Customer Service , and Sales .

Q: Which industries has Luis worked in recently?

Luis has recently worked in industries like Construction , Professional Services , and Agriculture .

Q: Which business areas has Luis worked in recently?

Luis has recently worked in business areas like Product Development , Operations , and Strategy .

Recommended expert

Cologne, Germany

Check rate

Experience

Oct 2024 - Present

1 year 8 months

Co-founder

Lemon Club

Athletic training and sports performance coaching

Jun 2024 - Jan 2025

8 months

Head of Brand & Content (interim)

Welthungerhilfe (WHH)

Leading a unit and a team of 10 colleagues
Owning the CI, brand strategy and major narratives of an international NGO with 3,500 employees in 37 countries

Mar 2024 - Present

2 years 3 months

Head of Engagement

Welthungerhilfe (WHH)

Leading a unit and a team of 16 colleagues
Engaging all generations to end hunger through data- and AI-driven product development, partnerships, social platform and campaign strategy

Oct 2023 - Present

2 years 8 months

Founder

Humanature

Consulting, sparring, workshopping and speaking

Oct 2022 - Nov 2023

1 year 2 months

Team Lead aware_ Academy

Aware The Platform GmbH

Leading a team building an ed-tech product for education in sustainability and science

Jun 2021 - Sep 2022

1 year 4 months

Cologne, Germany

Communication

New European Bauhaus

Part of the EU New European Bauhaus

Oct 2019 - Sep 2021

2 years

Sr. Manager New Business & Strategic Partnerships

Aug 2018 - Sep 2019

1 year 2 months

Amsterdam, Netherlands

Membership Lead, Key Sports Partners

German Nike, Inc.

Brand strategy and team lead, strategic development of digital membership and loyalty programs

Mar 2018 - Jul 2018

5 months

Amsterdam, Netherlands

Brand Specialist, Key Accounts

German Nike, Inc.

Otto Group account lead
Strategic content co-creations and cross-functional seasonal storytelling

Jul 2017 - Feb 2018

8 months

Amsterdam, Netherlands

Brand Marketing Intern, Nike Direct

German Nike, Inc.

Jul 2017 - Feb 2018

8 months

Sales Intern

Intersport

Aug 2014 - Dec 2016

2 years 5 months

Sydney, Australia

Tennis Coach and Tennis Center Manager

Sydney Maccabi Tennis Center

Jul 2014 - Jul 2014

1 month

Singapore

Intern

INAC Career Excursion

International communications and relationships

Jul 2012 - Present

13 years 11 months

Design and Construction

Ruland GmbH

Family business

Mar 2010 - Apr 2017

7 years 2 months

Co-founder

Tennisschule One Aachen

Co-founder of tennis center with awarded coaching concept

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Construction, Sport, Professional Services, Government and Administration, Agriculture, and Retail.

Construction

Sport

Professional Services

Government and Administration

Agriculture

Retail

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Product Development, Operations, Marketing, Strategy, Customer Service, and Sales.

Product Development

Operations

Marketing

Strategy

Customer Service

Sales

Summary

Here to make sustainability common sense.

Skills

Soft Skills**
Team Spirit
Communication
Commitment
Leadership
Stakeholder Management
Hard Skills**
Strategy
Ai
Science Communication
Product Design
Keynote
Canva
Ms365
Google
Power Bi
Project Management

Languages

German

Native

English

Advanced

French

Advanced

Dutch

Advanced

Italian

Elementary

Education

Nov 2021 - Dec 2023

WU Vienna and Tomorrow University of Applied Sciences

Master of Science, Sustainability, Entrepreneurship and Technology · Sustainability, Entrepreneurship and Technology · Vienna, Austria

Jul 2014 - Dec 2014

UTS University of Technology Sydney

International student (B.Sc.), Transnational Management · Transnational Management · Sydney, Australia

Oct 2012 - Sep 2016

RWTH Aachen University of Technology

Bachelor of Science, Business Administration · Business Administration · Aachen, Germany

Certifications & licenses

German Tennis Coaching And Athletic Trainer License (Competitive Sports)

Statistics

Experience

Total positions 15

Experience in Construction 14 y

Avg length 2 y 6 m

Longest experience 13 y 10 m

Global Experience

Countries worked in 4 (Netherlands, Germany, Australia, Singapore)

Primary country Netherlands

Expertise

Recent roles Co-founder, Head of Brand & Content (interim), Head of Engagement

Main industries Construction, Sport, Professional Services

Main business areas Product Development, Operations, Marketing

Qualifications

Highest degree Master

Certifications earned 1

Profile

Created

December 2025

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Frequently asked questions

Have questions? Find more information here.

Where is Luis based?

Luis is based in Cologne, Germany.

What languages does Luis speak?

Luis speaks the following languages: German (Native), English (Advanced), French (Advanced), Dutch (Advanced), Italian (Elementary).

How many years of experience does Luis have?

Luis has at least 16 years of experience. During this time, Luis has worked in at least 14 different roles and for 11 different companies. The average length of individual experience is 1 year and 1 month. Note that Luis may not have shared all experience and actually has more experience.

What roles would Luis be best suited for?

Based on recent experience, Luis would be well-suited for roles such as: Co-founder, Head of Brand & Content (interim), Head of Engagement.

What is Luis's latest experience?

Luis's most recent position is Co-founder at Lemon Club.

What companies has Luis worked for in recent years?

In recent years, Luis has worked for Lemon Club, Welthungerhilfe (WHH), Humanature, Aware The Platform GmbH, and New European Bauhaus.

Which industries is Luis most experienced in?

Luis is most experienced in industries like Construction, Sport, and Professional Services. Luis also has some experience in Agriculture, Retail, and Government and Administration.

Which business areas is Luis most experienced in?

Luis is most experienced in business areas like Product Development, Operations, and Strategy. Luis also has some experience in Marketing, Customer Service, and Sales.

Which industries has Luis worked in recently?

Luis has recently worked in industries like Construction, Professional Services, and Agriculture.

Which business areas has Luis worked in recently?

Luis has recently worked in business areas like Product Development, Operations, and Strategy.

What is Luis's education?

Luis holds a Master in Sustainability, Entrepreneurship and Technology from WU Vienna and Tomorrow University of Applied Sciences and a Bachelor in Business Administration from RWTH Aachen University of Technology.

Does Luis have any certificates?

Luis has 1 certificate: German Tennis Coaching And Athletic Trainer License (Competitive Sports).

What is the availability of Luis?

Luis is immediately available for suitable projects.

What is the rate of Luis?

Luis's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.