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Kerstin Lohner-You do not need to become louder, just clearer. Brand design for coaches and self-employed entrepreneurs. | Buntblick Design

Kerstin Lohner - You do not need to become louder, just clearer. Brand design for coaches and self-employed entrepreneurs. | Buntblick Design - profile avatar
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Munich, Germany

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Experience

Apr 2025 - Present
Dachau, Germany

Expert in Graphic & Brand Design

Buntblick Design Studio

Position Summary
Expert in Graphic & Brand Design at Buntblick Design Studio
Industries
Professional Services
Business Areas
Marketing
Explore Graphic Designers in Germany Learn more

With Buntblick, what you stand for becomes visible.

I design brand identities that feel 100% like you. For entrepreneurs whose design no longer reflects what defines them today. From the logo to the moment when you feel: Now your brand finally fits you. Clear, authentic, and with attention to detail.

Feb 2014 - Mar 2018
Munich, Germany

Web Designer and UX Designer

limango GmbH - A member of the otto group

Position Summary
Web Designer and UX Designer at limango GmbH - A member of the otto group
Industries
Retail
Business Areas
Information Technology
Product Development
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Explore Web Designers in Munich Learn more

(Member of the Otto Group)

Apr 2012 - Present
Dachau, Germany

Graphic Designer (Freelance)

Freelancer - Grafikdesign Kerstin Lohner

Position Summary
Graphic Designer (Freelance) at Freelancer - Grafikdesign Kerstin Lohner
Business Areas
Marketing
Explore Graphic Designers in Germany Learn more

As a freelance graphic designer, I plan, develop, and design individual print and web projects with a lot of passion and solid expertise.

Nov 2010 - Mar 2012

Web Designer

Payback GmbH

Position Summary
Web Designer at Payback GmbH
Industries
Retail
Business Areas
Information Technology
Product Development
Explore Web Designers in Munich Learn more

Screen design, concept development & usability

Dec 2008 - Oct 2010
Munich, Germany

Graphic and Web Designer

FriendScout24

Position Summary
Graphic and Web Designer at FriendScout24
Industries
Information Technology
Business Areas
Information Technology
Product Development
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Explore Web Designers in Munich Learn more

Screen design & concept development

Jan 2006 - Nov 2008
Unterhaching, Germany

Digital and Print Media Designer

SportScheck GmbH

Position Summary
Digital and Print Media Designer at SportScheck GmbH
Industries
Retail
Business Areas
Marketing
Explore Graphic Designers in Germany Learn more

Concept and design of catalog layouts, flyers, banners, online advertising materials, etc.

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Retail, Information Technology, and Professional Services.

Retail
Information Technology
Professional Services
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Information Technology, and Product Development.

Marketing
Information Technology
Product Development
Profile match chart

Summary

I work with coaches, consultants, experts, and entrepreneurs whose business has long since grown, but whose brand is still telling the story of an earlier stage. Maybe you have sharpened your offer, work with different clients now, and have grown in your standards, your prices, and your expertise. And yet you look at your website, your logo, or your documents and think: This somehow no longer feels quite right for what I do today. Not because everything is bad. But because your business has moved on.

That is exactly what Buntblick is for. I create strategic brand identities for entrepreneurs who are not looking for “make it prettier,” but for a public image that truly supports their business today.

Because I believe you do not need to perform louder to be seen. You are allowed to show more clearly who you are, what you stand for, and what level your business has already reached.

For me, good branding is not a pretty package with a ribbon around it. It is the visual translation of personality, attitude, and positioning. It makes your quality visible and builds trust before you have even said the first sentence.

I know the feeling when your own appearance no longer grows with you. When you are already much further along professionally, but the brand still says: “Oh, that still works.” Sometimes it simply does not anymore. That is not a problem, but a sign of growth.

With Buntblick, I support you from the strategic assessment to the finished brand identity. This results in a visual identity with a logo, color palette, typography, brand elements, and a brand booklet.

It is important to me that branding does not just look beautiful, but also works in everyday life. It should make decisions easier for you, give your brand more clarity, and show the level you work at. No interchangeable design. No look that is only nice for the moment. But a brand identity that feels right and shows who you are today with your business.

I bring over 20 years of design experience. My goal is that after working together, you think: Yes, this feels like me. Just clearer, more professional, and finally at the level my business has long since reached.

If you feel that your appearance no longer fits, you will find my free Brand Clarity Check in the focus area.

Skills

  • Corporate Branding
  • Brand Development
  • Brand Design

Languages

German
Native
English
Intermediate

Education

Oct 2007 - Jun 2010

IHK München

Certified Media Specialist (IHK) · Media Specialist · Munich, Germany

Oct 2003 - Jun 2006

Media Designer for Digital and Print Media, specializing in Design · Digital and Print Media

Certifications & licenses

Basic Figma Course

Statistics

Experience

Total positions 6
Experience in Retail 8.5 y
Avg length 4 y 4 m
Longest experience 14 y 4 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Expert in Graphic & Brand Design, Web Designer and UX Designer, Graphic Designer (Freelance)
Main industries Retail, Information Technology, Professional Services
Main business areas Marketing, Information Technology, Product Development

Qualifications

Certifications earned 1

Profile

Created

Frequently asked questions

Have questions? Find more information here.

Kerstin is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.

Kerstin speaks the following languages: German (Native), English (Intermediate).

Kerstin has at least 21 years of experience. During this time, Kerstin has worked in at least 6 different roles and for 6 different companies. The average length of individual experience is 3 years and 5 months. Note that Kerstin may not have shared all experience and actually has more experience.

Based on recent experience, Kerstin would be well-suited for roles such as: Expert in Graphic & Brand Design, Web Designer and UX Designer, Graphic Designer (Freelance).

Kerstin's most recent position is Expert in Graphic & Brand Design at Buntblick Design Studio.

In recent years, Kerstin has worked for Buntblick Design Studio and Freelancer - Grafikdesign Kerstin Lohner.

Kerstin is most experienced in industries like Retail, Information Technology, and Professional Services.

Kerstin is most experienced in business areas like Marketing, Information Technology, and Product Development.

Kerstin has recently worked in industries like Professional Services.

Kerstin has recently worked in business areas like Marketing.

Kerstin attended IHK München for Media Specialist.

Kerstin has 1 certificate: Basic Figma Course.

Kerstin is immediately available part-time for suitable projects.

Kerstin's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

To hire Kerstin, click the Meet button on the profile to request a meeting and discuss your project needs.

Salary / Daily Rate Distribution

0 2 4 6 8
<€800 €800-1200 €1600+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Rate comparison chart
Daily rate avg. 846 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000
750
500
250
Rate comparison chart
Median rate 800 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.