Branko K.-Agile & Innovation Coach | Innovation, Adaptability & Efficiency

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Experience
Agile & Innovation Coach | Innovation, Adaptability & Efficiency
Raiffeisenbank Hrvatska
- As an Agile Operating Model & Execution Leader, I lead and coach organizations to turn strategy into measurable business results by designing and enabling operating models that actually work.
- My background combines strong product thinking, delivery efficiency & excellence, innovation management, organizational design and leadership coaching.
- I work at the intersection where many companies struggle most: Strategy → Delivery → Results.
- I design and improve business operating systems aligned across:
- Strategy → clear outcomes, bets, innovation, OKRs, portfolios
- Structure → team topology, decision rights, accountability
- Processes → iterative & incremental discovery-to-delivery flow, agile, lean, governance
- People → teams & leadership effectiveness, roles, capabilities
- Rewards → metrics, incentives, feedback loops
- Outcomes:
- Better business outcomes
- Growth, higher revenues, winning in the market, higher efficiency and lower costs
- Faster, more efficient and more predictable delivery
- Reduced coordination overhead and decision-making frictions
- Clear ownership and accountability
- Better product and customer outcomes
- Leadership teams that operate as a system, not silos
Product Owner | Strategy → Discovery → Delivery → Outcomes → Results | B2B - Enterprise division
A1 Hrvatska d.o.o.
- Product Owner driving customer and business outcomes by translating strategy into value through discovery, research, creative problem-solving, prioritization and delivery.
- Obsessively focused on maximizing customer and business value, not just managing backlogs.
- Iterating between strategy, discovery and delivery, ensuring that product teams build the right things, in the right order, for the right outcomes and in the right way.
- My approach combines strong stakeholder alignment, evidence and data-based prioritization and close collaboration with engineering and design to continuously improve product impact.
- Key responsibilities:
- Translate business strategy and customer needs into clear product outcomes
- Own and prioritize the product backlog based on value, risk and learning
- Lead discovery through customer obsession (JBTD), hypotheses and experiments
- Align stakeholders around goals, trade-offs and delivery realities
- Work daily with cross-functional teams to ensure focus, clarity and maximum value delivery
- Outcomes:
- Delighted customers
- Product business success
- Realised relevant business metrics
- Clear product direction and priorities
- Faster learning and better product decisions
- Reduced stakeholder misalignment
- Stronger alignment between business goals and delivery efforts
- Teams that understand why, not just what
Business Development Manager
VIPnet d.o.o.
- Managed strategic key accounts.
- Conducted account planning and development.
- Handled public procurement and international RFPs.
- Managed bids for corporate accounts.
- Participated in various business development projects at VIPnet.
Key Account Acquisition Manager
VIPnet d.o.o.
- Acquired B2B enterprise key accounts and managed migration from competitors to VIPnet telco services.
- Developed profitability and contribution margin solutions.
- Managed public procurements and international RFPs.
- Involved in projects such as Price Plan Simulator design and creation.
- Performed account planning and development.
Regional Sales Manager
NCH
- Developed new services and initiated service-based business for NCH Corporation.
- Recruited key account and acquisition account managers in Croatia, Slovenia and Bosnia and Herzegovina.
- Provided sales management education and hands-on training in the field across the region.
- Handled forecasting and budgeting for Croatia, Slovenia and Bosnia and Herzegovina.
- Conducted sales trainings and education for the sales team under the Gears of Selling program.
Operations Manager
NCH
- Performed financial reporting, budget planning and expense control.
- Managed procurement, vendor contracts and negotiations.
- Aligned and coordinated with headquarters in the UK.
- Managed a team in operations and administration.
- Ensured regulatory requirements and compliance for chemical products registration.
- Oversaw logistics and sales force support operations.
- Implemented and maintained IT solutions.
- Organized events, seminars, sales representative education and sales meetings.
- Provided customer support and success.
- Fought unfair competition in the regional market.
- Established a new affiliate: NCH Bosnia Ltd.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Telecommunication, Chemical, Manufacturing, and Banking and Finance.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Procurement, Sales, Operations, Product Development, Strategy, and Finance.
Summary
Agile Operating Model & Execution Leader | Strategy → Delivery → Results | Org Design, Flow, Product & Leadership
Skills
- Business Development
- Strategy Execution
- Strategic Leadership
Languages
Certifications & licenses
Certified - Designing Agile
Certified Less Practitioner
Nlp Practitioner
Poligon Consulting
Professional Coach
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Branko is based in Zagreb, Croatia.
Branko speaks the following languages: English (Native), Croatian (Native).
Branko has at least 23 years of experience. During this time, Branko has worked in at least 6 different roles and for 4 different companies. The average length of individual experience is 4 years and 11 months. Note that Branko may not have shared all experience and actually has more experience.
Based on recent experience, Branko would be well-suited for roles such as: Agile & Innovation Coach | Innovation, Adaptability & Efficiency, Product Owner | Strategy → Discovery → Delivery → Outcomes → Results | B2B - Enterprise division, Business Development Manager.
Branko's most recent position is Agile & Innovation Coach | Innovation, Adaptability & Efficiency at Raiffeisenbank Hrvatska.
In recent years, Branko has worked for Raiffeisenbank Hrvatska and A1 Hrvatska d.o.o..
Branko is most experienced in industries like Telecommunication, Chemical, and Manufacturing. Branko also has some experience in Banking and Finance.
Branko is most experienced in business areas like Procurement, Sales, and Operations. Branko also has some experience in Product Development, Strategy, and Finance.
Branko has recently worked in industries like Telecommunication and Banking and Finance.
Branko has recently worked in business areas like Product Development, Strategy, and Operations.
Branko has 5 certificates. Among them, these include: Certified - Designing Agile, Certified Less Practitioner, and Nlp Practitioner.
The availability of Branko needs to be confirmed.
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Calculated based on our freelancers’ daily rates as of 27 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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