WordPress Experts in Frankfurt
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Meet FRATCH Experts in Frankfurt, who have recently used WordPress
Ornel Franck Wora Yeno
Last position:
Purchasing Manager, Logistics & IT Manager at Onlinehandler
Proactive support of management in business field development & innovation management
New development of a suite of business applications for analyzing valuation, P&L, and market price risk data
Automation of all internal and external business and work processes
Development of AI-based and AI-supported ETL processes as well as data analysis
Business use-case development
Business and work process optimization
Enterprise architecture management
Sales data analysis and forecasting as well as capture
Inventory management & reordering
Supplier management and communication
Customs processing & clearance
Shipping handling & warehouse coordination
Interface management
Technologies used: Microsoft Office 365, Microsoft Teams, JTL-Wawi, JTL-WMS, OTTO Partner Connect (OPC), Amazon Seller Central, DHL Global Forwarding, Jira, Draw.IO, Java (8,17,21,25), Jenkins, SonarQube, Git, Gitea, Spring Boot, Spring Batch, Vaadin, H2, PostgreSQL, Docker, Local LLMs, Postman, JasperSoft Studio, JasperReports
Stefan Voigt
Last position:
Senior Manager Projects at Cognizant Technology Solutions GmbH
- Agile coach and scrum master in property insurance/underwriting for Allianz Technology
- Team 1: Kanban/Scrumban team in DevOps mode – new features, distributed monolith to microservices, reduction of technical debt & refactoring, implementation of CI/CD, expansion of automated testing
- Team 2: SAFe team – greenfield service for global software and German adaptation, AI integration (Cythora)
- Scrum trainings, scrum manuals in Confluence, all ceremonies, establishment of an experimental just culture, team replacement and scaling from 7 to 20
- Requirements engineering, prioritization via business value for product owners, risk identification
- Project budget management, JIRA monitoring and automation, steering committee support, test strategy
- SAFe integration, PI planning, flight levels and road mapping
Ebru Ataman
Last position:
Product Operations Manager, Media Operations & Growth, Global Marketing at Zalando SE
- End-to-end responsibility for the successful implementation and continuous optimization of Mediatool for strategic media planning (offline & online).
- Development and management of efficient onboarding, configuration, and support processes for international stakeholder teams.
- Leadership of API integrations to connect external systems (e.g., for result tracking and performance measurement).
- Advising departments on tool usage and development, including workshop design, training, and knowledge transfer.
- Establishment and maintenance of comprehensive PMO tracking for all tasks, milestones, and deliverables.
- Prioritization and documentation of requirements, change requests, and bugs in Jira, with transparent communication via Confluence.
- Systematic evaluation of user feedback to derive data-driven optimization measures.
- Responsibility for the monthly Mediatool communication newsletter, including content creation for users and leadership.
Nils Gabbe
Last position:
Sales Trainer at Self-employed
- Teaching sales techniques, automations, and body practices to increase acquisition, conversion rates, and objection handling.
- Created a 5-step transformation for freelancers based on 20+ feedbacks and 3 1-on-1 coachings.
- Developed, tested, and iterated a sales training system with AI.
Guido Krauß
Last position:
IT Consultant / Owner at Guido Krauß IT-Consulting
Self-employed consulting, implementation, and support of IT infrastructures with a focus on IT security, network and server administration, virtualization, backup & recovery, IT documentation, asset management, and business continuity management.
- IT security consulting and implementation of technical protective measures
- Windows server and client support, patch management, user support
- M365 – Entra ID – MS Azure administration
- Planning, installation, and operation of LAN, WAN, WLAN, and VLAN infrastructures, Cisco, HP, Netgear, Sophos, Securepoint
- Support of virtual systems based on Hyper-V, VMware, and Proxmox
- Backup and recovery concepts including test recovery, documentation, and handover
- Introduction and maintenance of IT documentation, asset management, and inventory tracking
- Implementation of measures related to IT baseline protection, emergency manuals, and BCM
- On-/offboarding concepts with a focus on permissions, devices, data access, and handover processes
Security awareness and practical sensitization of users and IT staff
Beate Müller
Last position:
Interim Senior Affiliate Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs at Publicis Media
- Interim responsibility for the affiliate marketing activities of MediaMarkt and Saturn
- Planning and execution of Q3 activities with a focus on Black Friday preparation
- Management and development of existing partner programs through EasyMarketing
- Expansion and activation of publisher and partner networks
- Project and account management, as well as campaign control and reporting
- Analysis and optimization of performance to increase revenue and efficiency
- Ensuring a smooth handover to internal teams
Christian Gasche
Last position:
Freelance Journalist at Adel & Link GmbH & Co. KG
- Wrote specialist articles on management consulting, digitalization and IT topics
Onik Mia
Last position:
SAP SuccessFactors & S4HANA Consultant at Banking Industry
Extracted relevant infotypes from SAP HCM for migration to SuccessFactors Employee Central and mapping to ECP fields.
Configured P2P integration including BAPI setup and secured data exchange with HTTPS and OAuth protocols.
Set up foundational settings in Recruiting (REC) including roles, permissions, and job requisition templates.
Implemented Career Site Builder to create a branded candidate experience and integrated external job boards.
Configured candidate application workflows, screening, interviewing, and hiring communication templates.
Set up pre-screening questions and assessment tools including DHB sanction list checks.
Implemented automated background check and KYC integration with external vendors in the REC module.
Localized job requisition templates to reflect regional job titles and regulatory compliance.
Customized onboarding document templates and localized document archiving protocols (DRTM).
Adjusted onboarding forms to capture country-specific employee information including Form I-9.
Enabled Form I-9 remote document verification and integrated eVerify with SuccessFactors.
Set up automated reminders for employees and HR to complete I-9 sections within deadlines.
Configured pre-Day 1 access for new hires to complete tasks and mandatory trainings prior to start date.
Enabled e-signature integration for onboarding documents to support remote verification.
Technologies: SAP SuccessFactors, BTP, CPI, HCM onPremise, EC, ECP, REC, ONB, Form I-9, eVerify, S4HANA.
Melissa
Last position:
SEO Freelancer at SEOLINGUA
- current projects: praxis-breitenberger.de, schmerzfrei-viernheim.de, nutcracker.de
Andreas Ilias
Last position:
Cybersecurity Specialist Assessor at Bundesnetzagentur
- Recognition of national notified bodies
- Preparation of cybersecurity competency reports
- EU Radio Equipment Directive
Anita Gläßner
Last position:
E-Commerce Content Creative at Opella (Sanofi)
- Brands: Allegra, Thomapyrin, Buscopan, Mucosolvan, Maaloxan, Ibuflam, Rhinospray, Essentiale, Dulcolax, Laxoberal
- Creative creation and editing of e-commerce content, digital assets, and ad banners
- Creation and implementation of A+ and B+ content and monitoring its execution by the client
- Creative execution of Amazon brand stores
Samet Polat
Last position:
Technical Product Owner & Rollout Manager at EY
- Provided leadership as Product Owner for the DMS module in an agile multi-team setup
- Coordinated the nationwide rollout including requirements management and roadmap development
- Built and maintained the product backlog focusing on scalability, usability and data protection
- Conducted sprint reviews, refinements and stakeholder demos with over 15 involved teams
- Developed a rollout and training concept for successful launch at over 200 government agencies
- Introduced a reporting and monitoring dashboard to measure usage success
- Worked closely with architects, QA and operations to ensure integration into the existing system landscape
Leonid Ravin
Last position:
IT Business Analyst / Requirements Engineer at S-Payment GmbH / Sparkasse (DSV-Gruppe)
- Business analysis of payments for the introduction of Wero EPI in Germany.
- Analysis and optimization of merchant processes in the context of acquiring and issuing.
- Analysis of interfaces for instant payments.
- Analysis of SCT-Inst processes, settlement mechanisms and reporting processes.
- Identification and clarification of gaps in merchant processes.
- Analysis and documentation of clearing and settlement processes.
- OSPlus process analysis and documentation.
- Coordination and alignment with scheme management as well as various payment service providers and financial institutions on merchant processes.
- Preparation and follow-up as well as active participation in EPI meetings on technical coordination and regulatory topics in payments, including content familiarization and prioritization.
- Preparation and documentation of project and steering committees in the EPI environment.
- Creation of status reports for the subproject.
- Maintenance and structuring of Confluence pages for project documentation.
- Coordination and alignment with the issuing teams on individual customer processes as well as aligning with bank processes and acquirer processes in the Wero environment.
- Communication with payment service providers regarding merchant and bank processes in the Wero environment.
- Organizational support for project management in special tasks in the EPI and Wero environment.
- Digital filing and documentation in Confluence and Microsoft Teams.
- Planning, implementation and tracking of work packages and steps.
- Quality assurance and project control.
- Consulting on IT strategy, IT architecture and interface management in the EPI and Wero environment.
- Technical environment: Jira, Confluence, XML, JSON, MS Office (Word, Excel, Teams, PowerPoint), SharePoint, Draw.io, Innovator, 3rd-level support, ITIL, creation and updating of software documentation, interface management, OSPlus, Scrum, KYC, payment, European Payments Initiative (EPI), Wero, Microsoft Loop, Instant Payments, SCT-Inst.
Mario Steiner
Last position:
Expert in Web Analytics, Tag and Consent Management at Deutsche Bahn AG
- Conducting and analyzing web analytics
- Creating and editing tags and scripts in tag management as well as banners and other client-side web elements in consent management
- Technologies used in development: Tealium, JavaScript, IntelliJ, Git, Android Studio, Selenium, Appium, Adobe Analytics, Power Automate, Power App
Moritz Pommer
Last position:
Sr. UX Designer at Razorfish
- Development of microsites and digital campaigns
- Clients: Nissan, Audi, Ikea
Discover over 15,000 top freelancers
Statistics of experts using WordPress
Aggregated from the professional profiles of matched freelancers.
Experience
17 years (Germany: 19 years)
Position duration
3.5 years (Germany: 3.6 years)
Positions per freelancer
12 (Germany: 11)
Top business areas
Information Technology, Marketing, Project Management
Top industries
Information Technology, Automotive, Professional Services
Certification focus areas
Project Management, Information Technology, Product Development
Bachelor's degree or higher
85% (Germany: 82%)
Master's degree or higher
48% (Germany: 44%)
Doctorate
15% (Germany: 7%)
Certifications per freelancer
4 (Germany: 2)
Most common languages
German, English, French
Speak two or more languages
97%
Based on our profile pool as of 30 Aug 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Frankfurt are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Frankfurt using WordPress
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
About the technology
WordPress work
WordPress is the CMS behind marketing sites, blogs, landing pages, portals, and content-heavy corporate websites. It is also used for campaign pages, multilingual publishing, and structured editorial workflows. Strong specialists know how to turn business goals into a site that is easy to edit and simple to maintain.
Core skills
- Theme work, block editing, and custom templates
- Plugin setup, configuration, and extension
- Performance, security, backups, and updates
- WooCommerce, SEO, and analytics integration
A good professional understands PHP, HTML, CSS, and JavaScript, plus the WordPress data model and admin tools. They should handle Gutenberg, custom post types, taxonomies, and hook-based customization without making the site fragile.
When to bring help
Companies usually bring in freelance WordPress expertise when a site needs a redesign, a migration, a rescue after plugin conflicts, or support for new features. It also helps when internal teams need extra hands for a launch or a release window. In Frankfurt, this often fits organizations that need close coordination with marketing, content, and local stakeholders.
What strong experts deliver
Strong WordPress specialists keep the code maintainable and the editing experience clean. They document decisions, avoid unnecessary plugin sprawl, and test changes across staging and production. Look for people who can explain trade-offs clearly and work well with designers, content teams, and backend specialists.
Common project types
- Corporate websites and campaign pages
- Editorial websites and multilingual publishing
- WooCommerce stores and catalog sites
- Site audits, migrations, and speed fixes
WordPress projects often depend on careful content structure, stable hosting, and clear release steps. That matters even more when teams in Frankfurt work across office and remote setups, or when German and English content need to stay aligned.
Ecosystem and tools
WordPress rarely stands alone. It often connects with page builders, SEO tools, form plugins, cache layers, search tools, and external systems such as CRM or newsletter services. Experienced specialists know when to use a plugin, when to customize, and when to keep the stack simple to avoid future maintenance issues.
Frequently asked questions
What clients ask us most about WordPress — answered in short.
WordPress is mainly used for websites that need fast content publishing and easy editing. Companies use it for marketing pages, blogs, company sites, knowledge hubs, and WooCommerce stores. It fits projects where non-technical teams need regular control over content.
WordPress is usually easier to manage for standard content sites and marketing teams. Drupal is often chosen for more complex content models and stricter governance, while headless setups suit teams that want to separate the front end from the CMS. The best choice depends on editing needs, integration depth, and long-term maintenance.
A strong WordPress specialist usually knows PHP, HTML, CSS, and JavaScript. For many projects, they also need Gutenberg, SEO basics, accessibility, performance tuning, and version control. If the site sells online, WooCommerce and payment or shipping integrations matter too.
WordPress projects vary a lot, so the right level depends on the task. A small content update may need only light support, while a redesign, migration, or plugin-heavy build needs a specialist with solid technical depth. The more custom the theme, integrations, or data structure, the more important experience becomes.
Yes, WordPress work is often done remotely because most tasks can be planned, reviewed, and tested online. For Frankfurt teams, this works well when there is a clear brief, shared staging access, and regular feedback. On-site meetings can still help during discovery, workshops, or launch planning.
Look for clean theme structure, careful plugin choices, and a site that is easy to maintain after handover. A strong WordPress professional can explain why a solution was chosen and how updates, backups, and security are handled. Good communication matters as much as technical skill.
If a WordPress site becomes slow, unstable, hard to edit, or full of plugin conflicts, it is time to bring in help. The same is true after a migration, a hacked site, a broken update, or a redesign that needs custom behavior. A specialist can diagnose the real issue instead of patching symptoms.
Yes, WordPress often includes WooCommerce when a site needs online sales. That work can involve product setup, checkout flow, shipping logic, tax configuration, and integrations with payment or ERP systems. A good freelancer should understand both content publishing and store operations.
The average hourly rate of freelancers in Frankfurt, Germany who have used WordPress in their recent projects is 92 €, which corresponds to a daily rate of about 740 € based on an 8-hour working day.
Of the freelancers in Frankfurt, Germany who have used WordPress in their recent projects, 85% hold at least a Bachelor's degree, 48% hold at least a Master's degree, and 15% hold a doctorate.
On average, freelancers in Frankfurt, Germany who have used WordPress in their recent projects have 17 years of professional experience, with a single engagement typically lasting around 3.5 years.
The most common languages among freelancers in Frankfurt, Germany who have used WordPress in their recent projects are German (100%), English (97%), and French (24%).
The most common industries among freelancers in Frankfurt, Germany who have used WordPress in their recent projects are Information Technology (76%), Automotive (49%), and Professional Services (49%).
The most common business areas among freelancers in Frankfurt, Germany who have used WordPress in their recent projects are Information Technology (76%), Marketing (70%), and Project Management (68%).
Main locations of FRATCH Experts, who have recently used WordPress
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
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