Chris Wyer-Product Leader Who Builds
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Experience
Senior Product / UX Designer
NOUMENA DIGITAL
- Designed services, interfaces and workflows for tokenized-finance and digital-asset ecosystems, including a MiCA-regulated stablecoin platform.
- Worked directly with product, engineering and stakeholders to translate business, regulatory, privacy and technical requirements into usable product experiences.
Founder & CXO
THE DRIVERS
- Created the brand, business model, digital product, content ecosystem and physical experiences from the ground up, owning proposition, product direction and customer experience.
- Scaled the community to 20,000+ users through editorial formats, digital engagement, curated events and strategic partnerships.
- Developed a partner and experience ecosystem spanning Vitra, Emil Frey Classics, THE VALLEY and Motorworld Kemptthal; created events including experiences on the Vitra Campus.
Hands-on ownership: proposition · product roadmap · UX/CX · brand · partnerships · content · events · community · growth
Registrar
Jaguar Drivers' Club Switzerland
Fellow
W.I.R.E.
Strategic foresight, research and innovation at the intersection of business, science and society.
Strategy Director & Founder
WIR & WYER
Independent strategy, product and experience consultancy working with leadership teams from opportunity definition and product discovery through to tangible digital products, services and customer experiences.
- Die Mobiliar — conceived and developed an interactive AI experience for the insurer's 200-year anniversary, turning generative AI into personalised visitor journeys and Future Skill profiles.
- Helsana — developed a foresight framework and content architecture to make emerging healthcare trends actionable and accessible.
- mobilezone — led the repositioning of TalkTalk and Jusit, translating distinct market propositions into new brand identities and design systems.
Selected: Die Mobiliar · Helsana · PostFinance · Mobilezone · Universitätspital Zürich · Innovation Zürich · FNBJ Lawyers
Experience Design Lead
ARGUS DATA INSIGHTS
Led the end-to-end redesign of ARGUSavenue, a data-driven B2B SaaS platform, transforming a fragmented form- and email-based onboarding process into a streamlined digital customer experience.
Senior Experience Consultant
FJORD / ACCENTURE INTERACTIVE
- Delivered product, innovation and customer-experience transformation initiatives for international enterprise clients including UBS, Credit Suisse and Roche.
- Led discovery and co-design sessions, translating customer and business needs into propositions, service concepts and digital product experiences.
Senior Experience Designer
ti&m
Developed digital product and platform concepts in regulated financial and infrastructure contexts, translating complex business requirements into customer-facing experiences.
Founder & Creative Director
RAWCUT
- Founded and built the consultancy over 13 years, combining company leadership, business development, client advisory and creative direction through to a successful exit.
- Led an in-house multidisciplinary team of up to 12 and production / specialist teams of up to 30 across brand, editorial, digital and experience assignments.
- Delivered brand and experience work for international lifestyle and corporate clients including Nike, Onitsuka Tiger, Diesel, Hugo Boss, Messe München and JTI.
- Won Red Dot and iF Design Awards for The Red Flag Magazine for Messe München.
Selected clients: Nike · Onitsuka Tiger · Diesel · Hugo Boss · Messe München · JTI
Partner & Creative Director
BÜRO NORD GMBH
Creative leadership, art direction and brand development across corporate mandates.
Clients: SZKB, Victorinox, Kanton Schwyz, Gemeinde Meggen, Manroof, PellePelle
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Banking and Finance, Fashion, Sport, Healthcare, Insurance, and Telecommunication.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Strategy, Sales, Product Development, Information Technology, and Research and Development.
Summary
Entrepreneurial product and experience leader with 20+ years across corporate, consulting and entrepreneurial environments.
I connect customer and business strategy with hands-on product execution - from identifying opportunities, product discovery and shaping propositions to defining product direction, leading multidisciplinary teams and bringing digital solutions to market.
My work spans financial services, healthcare, technology, mobility and consumer brands, with AI increasingly embedded in how I research, create, decide and deliver.
Skills
Product Strategy + Hands-On
Cx Transformation
Entrepreneurial
Ai-Enabled
Commercial
People + Quality
Led In-House Teams Of Up To 12 And Production / Specialist Teams Of Up To 30.
Comfortable Moving Between Executive Conversations, Customer Insight And Discovery, Product Decisions, Roadmaps, Workshops, Commercialization And Delivery.
Languages
Education
Zurich University of the Arts (ZHdK)
MA · Trends, Design Thinking & Strategic Foresight · Zürich, Switzerland
Middlesex University London / SAE
BA (Hons.) · Multimedia Arts · London, United Kingdom
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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