Adobe Experience Cloud Consultant (m/f/d)

The Digital Analytics department uses the Adobe Experience Cloud to create personalized user experiences. The goal is to increase conversion rates and improve the customer experience through targeted personalization and testing. The technical implementation is carried out independently by specialized consultants.

• A central part of the tasks includes maintaining the existing implementation within the Adobe Experience Platform. This especially includes monitoring the data and troubleshooting in the source connectors.
• As part of preparing new features for use in the Adobe Experience Platform, requirements and data are first translated into Adobe's Experience Data Model. This includes creating entity-relationship diagrams (ERDs) and contextualizing the relevant data.
• Based on that, the corresponding schemas are set up within the platform and data sets are prepared for further use.
• Other tasks include designing and setting up both new activation channels and additional data sources.
• In addition, new business-relevant use cases are developed across the various phases of the customer journey to specifically increase business value.
• Creating segments and performing error analysis using targeted SQL queries.
• Providing advice on all newly introduced processing activities, compliance with applicable data protection regulations, required internal approval processes, and documentation of legal and technical specifics.

• Experience with the Adobe Experience Cloud or Adobe Experience Manager and their implementation
• Knowledge of creating entity-relationship diagrams (ERDs)
• Expertise in SQL queries and data analysis
• Understanding of data protection regulations and their implementation
• Ability to design and set up new activation channels and data sources
• Experience developing use cases along the customer journey