Diana Groeschel - Technical Project Manager in Salesforce

Recommended expert

Seville, Spain

Check rate

Experience

Jul 2024 - Present

2 years 2 months

Remote

AI Trainer

Outlier

Jan 2023 - May 2023

5 months

Hamburg, Germany

Senior Technical Account Manager

Advendio GmbH

Management of implementation projects of the ADvendio product at customers
Analysis and implementation of business processes
Development of business requirements, specifications, process flows, application configuration and customization, testing and deployment

Jun 2020 - Dec 2022

2 years 7 months

Hamburg, Germany

Senior Technical Project Manager

BurdaForward GmbH

Technical onboarding of new publishers, including project management
Publisher technical support
Communicate project plans and progress to key stakeholders
Develop project plans and manage project scope using methodologies to take projects from conceptualization to implementation and maintenance

Oct 2019 - Dec 2022

3 years 3 months

Hamburg, Germany

Salesforce Administration

BurdaForward GmbH

Quickly learn new skills and apply them to daily tasks to improve efficiency and productivity
User onboarding
Authorization management
Daily support
Managing the advertising products database
Create new accounting circles including page layouts, custom fields, and workflows
Interface configuration with XANDR
Training

Aug 2017 - Jun 2020

2 years 11 months

Hamburg, Germany

Technical Product Manager

BurdaForward Advertising GmbH

Product Owner: Native advertising
Implementation of the technical requirements for native advertising
Define tasks and formulate tickets for sprint planning
Agile project management in the company
Technical contact for sales and brand management
Coordination of service providers

Dec 2014 - Jul 2017

2 years 8 months

Hamburg, Germany

Senior Agency Manager

BurdaForward Advertising GmbH

Agency support for companies such as Carat, Vizeum, Performance Media and Publicis
Advising customers and expanding existing customer relationships through customer meetings, customer events and trade fairs
Annual meetings with customers and negotiation of prices and conditions for digital campaigns
Adaptation of up-sale offers to customer-specific conditions, e.g. display marketing and native advertising
Problem solver; troubleshooting; ad-hoc guru for technical support for systems such as Salesforce and dfp Adserver
Member of special task force for publisher-specific offers

Jul 2013 - Nov 2014

1 year 5 months

Hamburg, Germany

Sales Manager

Tomorrow Focus Media GmbH

Agency support for companies such as Pilot Hamburg + Berlin and Masterplan

Aug 2011 - Jun 2013

1 year 11 months

Munich, Germany

Sales Manager

Tomorrow Focus Media GmbH

Agency support for companies such as Serviceplan Group and Mediacom

Oct 2010 - Jul 2011

10 months

Munich, Germany

Trainee Master of Media

Tomorrow Focus Media GmbH

Trainee program with three partner companies
Two-month internships at organizations such as Sevenone Media, FOCUS Magazin Verlag and Serviceplan Group

Mar 2010 - Aug 2010

6 months

Jinzhou, China

Coordinator

Bohai University

Preparation of students before the start of the exchange program
Lessons in German and mathematics

Dec 2008 - Jun 2009

7 months

Berlin, Germany

Graduate Internship

Kijiji GmbH

Support of strategic cooperation partners in tasks such as contract renegotiation
Preparation and evaluation of analyses of key figures

Aug 2007 - May 2008

10 months

Berlin, Germany

Content Author

Hill & Knowlton Communications GmbH

Corporate communications (internship & freelance)

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Media and Entertainment, Advertising, Information Technology, and Education.

Media and Entertainment

Advertising

Information Technology

Education

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Sales, Product Development, Information Technology, and Customer Service.

Marketing

Project Management

Sales

Product Development

Information Technology

Customer Service

Languages

English

Advanced

Spanish

Elementary

Certifications & licenses

Salesforce Certified AI Associate

Agentforce

Salesforce Certified Platform Administrator

Salesforce

Statistics

Experience

Total positions 12

Experience in Media and Entertainment 8.5 y

Avg length 1 y 7 m

Longest experience 3 y 2 m

Global Experience

Countries worked in 2 (Germany, China)

Primary country Germany

Expertise

Recent roles AI Trainer, Senior Technical Account Manager, Senior Technical Project Manager

Main industries Media and Entertainment, Advertising, Information Technology

Main business areas Marketing, Project Management, Sales

Qualifications

Certifications earned 2

Profile

Created

September 2025

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Frequently asked questions

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Diana is based in Seville, Spain and prefers 100% remote projects.

Diana speaks the following languages: English (Advanced), Spanish (Elementary).

Diana has at least 16 years of experience. During this time, Diana has worked in at least 11 different roles and for 8 different companies. The average length of individual experience is 1 year and 4 months. Note that Diana may not have shared all experience and actually has more experience.

Based on recent experience, Diana would be well-suited for roles such as: AI Trainer, Senior Technical Account Manager, Senior Technical Project Manager.

Diana's most recent position is AI Trainer at Outlier.

In recent years, Diana has worked for Outlier, Advendio GmbH, and BurdaForward GmbH.

Diana is most experienced in industries like Media and Entertainment, Advertising, and Information Technology. Diana also has some experience in Education.

Diana is most experienced in business areas like Marketing, Sales, and Project Management. Diana also has some experience in Product Development, Information Technology, and Customer Service.

Diana has recently worked in industries like Media and Entertainment, Information Technology, and Advertising.

Diana has recently worked in business areas like Information Technology, Marketing, and Project Management.

Diana has 2 certificates. These include: Salesforce Certified AI Associate and Salesforce Certified Platform Administrator.

Diana is immediately available part-time for suitable projects.

Daily Rate Distribution

0 2 4 6 8

<€800 €800-1200 €1200+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

800

600

400

200

Daily rate avg. 671 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

800

600

400

200

Median rate 640 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.