Carolin R.-Social Media, Comms. & Community
Check rate
Experience
Volunteer Housekeeping
Republica Surf House
- Maintained cleanliness
- Organization of shared spaces and guest areas
- Prepared rooms and common areas for new guests
- Ensured a welcoming environment
- Supported the daily operations of the surf house
- Contribution to a positive guest experience
Volunteer and Community Manager
Wild Souls Coliving
- Supported the daily operations and community management of an international coliving house
- Welcomed new members, facilitated introductions and fostered a friendly, inclusive community
- Organized and supported social activities, community events and shared experiences
- Assisted with guest communication, house coordination and day-to-day organizational tasks
- Contributed to a positive coliving experience for an international community of remote workers and digital nomads
Freelance Contractor
P3000 GmbH
- Linkedin and Instagram caption creation for CLARIOS - global leading manufacturer of vehicle batteries, distinguished by innovative technologies and a strong commitment to sustainability and recycling
Media Analyst
cision Germany GmbH
- Conducted international media research and monitoring for clients, particularly in the chemical and pharmaceutical sectors
- Monitored real-time news and identified potential crisis topics for timely communication to senior management
- Produced daily media reviews and editorial summaries in German and English using CMS and media databases
- Supported the launch of new projects and contributed to project ramp-ups. Onboarded and trained new team members
- Managed client communication with senior representatives of international companies in both German and English
Freelance Social Media Manager
self-employed
My services:
Effective social media campaigns as a complete package
Initial consultation
Strategy development
Market analysis
Target group analysis
Selection of suitable communication channels
Content creation
Content publishing
Are you interested? Feel free to send me a message! 💌
Community Host and Marketing
Sun and Co. – Coliving, Coworking, Community
Creating meaningful personal connections and a thriving community in one of the renowned colivings in Europe. Social Media & Online Marketing
Content Production, Community Management, Placement of Advertisements, KPI Tracking, Benchmarking Analysis, Email Newsletter
Instagram, LinkedIn, Facebook
Senior Expert Social Media
German Energy Agency (dena)
The German Energy Agency (dena) is Germany’s centre of expertise for energy efficiency, renewable energy sources and intelligent energy systems. As the "Agency for the Applied Energy Transition" dena contributes to the attainment of energy and climate policy objectives.
In close cooperation with partners from politics and industry across all sectors, dena develops solutions and puts them into practice, both nationally and internationally.
Content Production, Community Management, KPI Tracking, Campaign Planning, Introduction of new Content Formats (e.g. LinkedIn Newsletter)
Complete Campaign Management for the annual dena Congress: Coordination of Online Marketing Agency, Content Planning & Production, Live Support
Follower increase: LINKEDIN: +34,000 Follower X (Twitter): +3,000 Follower YOUTUBE: +800 Subscriber
Channel management: LINKEDIN: 15 channels X (Twitter): 6 channels YOUTUBE: 3 channels
Volunteer Event Organization
Feté de la Musique Potsdam
Content-Production, Placement of Advertisements, Live Support
- Facebook, Instagram
Social Media Manager
Lotto Brandenburg
understanding of Social Media platforms, their respective participants (Facebook, Twitter, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
managing Social Media marketing campaigns and day-to-day activities
creating, curating, and managing all published content (images, video and written)
monitoring trends in Social Media tools, applications, channels, design and strategy
compile report for management showing results (ROI)
writing corporate blog posts
Working Student
Handwerkskammer Magdeburg
- wrote articles for the newspaper "Handwerk in Sachsen-Anhalt"
- wrote press releases
- took pictures
Corporate Communications Intern
AUDI AG
The AUDI AG stands for sporty vehicles, high build quality and progressive design – for “Vorsprung durch Technik.” The Audi Group is among the world’s leading producers of premium cars.
- wrote press releases and briefing booklets
- accompanied journalists at events
- organized photo shootings and museum visits of Chinese journalists
- supported speech writers
- updated the corporate presentation
- supported the daily press review
Editorial intern
Mitteldeutsche Zeitung
- wrote reports and news
- took part in editorial meetings
- made enquiries
- done phone and personal interviews
- proofread written material
- supported other editors and photographers
- identified interests of publication readers
Editorial Intern
Die WOCHE in Australien
- wrote articles especially about German-speaking immigrants
- took part in editorial meetings and events
- taught other interns how to do the work
- made enquiries
- proofread written material
- took pictures
- set page layout
- done phone and personal interviews
- translated articles
- supported other editors
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Arts and Crafts, Energy, Professional Services, Chemical, Pharmaceutical, and Real Estate.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Strategy, Customer Service, Business Intelligence, Operations, and Project Management.
Summary
I help organizations build their social media presence and communities, with a background spanning energy, media analysis and coliving industries. At the German Energy Agency, I managed campaigns across LinkedIn, X and YouTube, growing LinkedIn followership by 34,000 and overseeing multiple channels while producing content and running full campaign management for their annual congress.
My experience also covers media monitoring and analysis for international clients in chemical and pharmaceutical sectors, including crisis topic identification and daily editorial reviews in German and English. I've worked as a freelance social media manager offering full-service campaigns from strategy and market analysis to content creation and publishing.
I bring a mix of community management, content production and reporting skills, having worked in international, multicultural settings including coliving communities where I supported daily operations and organized social events for remote workers and digital nomads.
Skills
I Am A Freelance Social Media & Communications Manager With A Strong Background In Digital Communications, Content Creation And Community Management. My Key Skills Include Social Media Strategy And Management, Editorial Planning, Copywriting, Media Monitoring, Research, Crisis Communication And Client Communication.
I Specialise In Linkedin And Instagram And Work With A Wide Range Of Professional Tools, Including Adobe Creative Cloud, Canva, Meta Business Suite, Hootsuite, Scompler, Cms Platforms, Media Monitoring And Content Planning Tools. For Project Collaboration And Team Communication, I Use Slack And Asana. I Also Use Chatgpt And Other Ai Models To Support Research, Content Creation, Ideation And Workflow Optimisation.
What Sets Me Apart Is The Combination Of Strategic Thinking, Strong Editorial Skills And Hands-On Execution. I Am Highly Reliable, Organised And Proactive, With A Strong Ability To Quickly Understand Complex Topics And Turn Them Into Clear, Engaging Communication In Both German And English.
Languages
Education
Anhalt University of Applied Sciences
M. A. Online Communications · Online Communications · Bernburg (Saale), Germany · 1.5
University of Applied Sciences Magdeburg-Stendal
B. A. Journalism/Media Management · Journalism/Media Management · Magdeburg, Germany · 1.9
Certifications & licenses
Creative Strategy Diploma
Miami Ad School Europe
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Carolin is based in Raguhn-Jeßnitz, Germany and prefers 100% remote projects.
Carolin speaks the following languages: German (Native), English (Advanced), Spanish (Advanced), Portuguese (Elementary), Russian (Elementary).
Carolin has at least 13 years of experience. During this time, Carolin has worked in at least 13 different roles and for 13 different companies. The average length of individual experience is 1 year. Note that Carolin may not have shared all experience and actually has more experience.
Based on recent experience, Carolin would be well-suited for roles such as: Volunteer Housekeeping, Volunteer and Community Manager, Freelance Contractor.
Carolin's most recent position is Volunteer Housekeeping at Republica Surf House.
In recent years, Carolin has worked for Republica Surf House, Wild Souls Coliving, P3000 GmbH, cision Germany GmbH, and self-employed.
Carolin is most experienced in industries like Arts and Crafts, Energy, and Professional Services. Carolin also has some experience in Chemical, Pharmaceutical, and Automotive.
Carolin is most experienced in business areas like Marketing, Strategy, and Business Intelligence. Carolin also has some experience in Customer Service, Operations, and Project Management.
Carolin has recently worked in industries like Arts and Crafts, Energy, and Professional Services.
Carolin has recently worked in business areas like Marketing, Business Intelligence, and Customer Service.
Carolin holds a Master in Online Communications from Anhalt University of Applied Sciences and a Bachelor in Journalism/Media Management from University of Applied Sciences Magdeburg-Stendal.
Carolin has 1 certificate: Creative Strategy Diploma.
Carolin is immediately available part-time for suitable projects.
Daily rate distribution
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Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 7 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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