Ammad Tarar-Senior Data Architect
Check rate
Experience
Senior Data Architect
Makerverse
- Designed and implemented the company's end-to-end data architecture, including ingestion, modeling, and BI layers.
- Developed modular and reusable dbt models to support product, finance, and marketing analytics.
- Introduced data governance practices and metadata management, improving trust and discoverability across teams.
Analytics Engineer
Tesla
- Developed and implemented data engineering pipelines and materialization using Dbt
- Collaborated with stakeholders to define business requirements and created dashboards and visualizations that provided actionable insights, leading to a 15% reduction in energy consumption.
- Identified opportunities to improve data accuracy and reliability, implementing data governance policies that resulted in a 20% increase in data quality.
Data Analyst
Zalando
- Development and migration of Zalando outlets sales reporting to SAP in Tableau which reduced extract refresh time by 25%
- Automation of Tableau admin functions including user group management and license management which reduced license costs by 35%
- Provided ad hoc analytics and Tableau trainings to Zalando Offprice division which reduced ad hoc requests by 20%.
Senior Data Engineer
IBM
- Developing and automating Fixlet ETL jobs, dashboards and reports with over 10 million data flow which increased system performance by 3x
- Developing and maintaining standards for ETL administration and operations for optimization, scheduling, running, monitoring and error recovery, reducing job failures by 15%
- Collaborating with cross functional teams on data driven projects to improve internal tools, systems and pipelines
- Mentoring team members and other technical and non-technical individuals to develop and deploy internal solutions
Senior Data Analyst
Ufone
- Designed and developed UReports portal which reduced ad hoc requests by 70%.
- Designed and developed Retailer Targets Module which increased retailer base by 20%.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Telecommunication, Information Technology, Professional Services, Automotive, Energy, and Fashion.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Business Intelligence and Information Technology.
Summary
Data Analytics professional with 10+ years of experience in data analytics, data engineering and analytics engineering. Proven ability to design scalable data architectures, build high-performance pipelines, and deliver actionable business intelligence. Adept in bridging technical and business teams to unlock value from data.
Skills
- Infosphere Datastage
- Db2
- Python
- Data Modeling
- Tableau
- Redshift
- Data Pipelines
- Data Visualization
- Airflow
- Sql
- Etl
- Data Analytics
Languages
Education
Seecs Nust
Master of Computer Science · Computer Science · Islamabad, Pakistan
Nuces Fast
Bachelor of Science in Computer Science · Computer Science · Islamabad, Pakistan
Certifications & licenses
5x Azure Certified
Microsoft
IBM Datastage Infosphere
IBM
Tableau Desktop Specialist
Tableau
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Ammad is based in Berlin, Germany and can operate in on-site, hybrid, and remote work models.
Ammad speaks the following languages: English (Advanced), German (Intermediate).
Ammad has at least 11 years of experience. During this time, Ammad has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 2 years and 2 months. Note that Ammad may not have shared all experience and actually has more experience.
Based on recent experience, Ammad would be well-suited for roles such as: Senior Data Architect, Analytics Engineer, Data Analyst.
Ammad's most recent position is Senior Data Architect at Makerverse.
In recent years, Ammad has worked for Makerverse, Tesla, Zalando, and IBM.
Ammad is most experienced in industries like Telecommunication, Information Technology, and Professional Services. Ammad also has some experience in Automotive, Energy, and Fashion.
Ammad is most experienced in business areas like Business Intelligence and Information Technology.
Ammad has recently worked in industries like Information Technology, Professional Services, and Automotive.
Ammad has recently worked in business areas like Business Intelligence and Information Technology.
Ammad holds a Master in Computer Science from Seecs Nust and a Bachelor in Computer Science from Nuces Fast.
Ammad has 3 certificates. These include: 5x Azure Certified, IBM Datastage Infosphere, and Tableau Desktop Specialist.
The availability of Ammad needs to be confirmed.
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Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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