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Frank Gosch - Principal, Data & AI Strategy

Frank Gosch
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Hamburg, Germany

Experience

Jan 2026 - Present
3 months
Germany

Principal, Data & AI Strategy

Covytra

Expertise details
Position Summary
Principal, Data & AI Strategy at Covytra
Industries
Information Technology
Professional Services
Business Areas
Business Intelligence
Information Technology
Strategy

Relocation from the UK to Germany and structured transition period focused on consolidating executive experience in data platforms, analytics, and AI, and formalising decision-centric data and AI frameworks, including governance models in preparation for the next long-term leadership role.

Apr 2022 - Dec 2025
3 years 9 months
United Kingdom

Chief Analytics Officer

GB News

Expertise details
Position Summary
Chief Analytics Officer at GB News
Industries
Media and Entertainment
Business Areas
Business Intelligence
Information Technology
Strategy
  • Established the company’s first enterprise-grade data and analytics capability, building and leading a multidisciplinary team and embedding data-driven decision-making across TV, Digital, Subscriptions, and Finance. Member of Senior Management with accountability for data strategy, stakeholder alignment, and delivery of analytics and AI initiatives across the organisation.
  • Designed and deployed a modern cloud-based data platform covering ingestion, modelling, governance, and business intelligence.
  • Introduced applied AI and automation (including NLP-based content classification, audience segmentation, and speech-to-text), improving operational efficiency and insight generation.
  • Led and scaled multidisciplinary data teams, modernising financial and operational reporting through self-service analytics adoption.
  • Established anomaly detection and early-warning mechanisms across audience and subscription behaviours, enabling proactive intervention to mitigate revenue and reputational risk.
Aug 2019 - Apr 2022
2 years 9 months
United Kingdom

Global Head of Analytics

Daily Mail Group

Expertise details
Position Summary
Global Head of Analytics at Daily Mail Group
Industries
Media and Entertainment
Business Areas
Business Intelligence
Information Technology
  • Led global analytics and data engineering across MailOnline, Metro, and additional publications, with responsibility for building scalable analytics platforms and driving adoption across product, commercial, and executive stakeholders.
  • Designed and deployed a global, cloud-based analytics platform enabling reliable, enterprise-scale reporting and insight across multiple business units.
  • Built and led multidisciplinary teams spanning analytics, data engineering, and implementation, establishing structured delivery and strong organisational adoption.
  • Delivered integrated content and performance data models across platforms, aligning editorial, product, and commercial KPIs to support senior decision-making.
Mar 2018 - May 2019
1 year 3 months
Germany

VP, Marketing & Data Technology

Artefact

Expertise details
Position Summary
VP, Marketing & Data Technology at Artefact
Industries
Information Technology
Professional Services
Business Areas
Business Intelligence
Information Technology
Marketing
  • Led a 25-person cross-functional team spanning data engineering, analytics, SEO, and cloud modernisation initiatives for enterprise clients.
  • Delivered large-scale analytics platforms and automated reporting solutions, including migration of client data platforms and pipelines to Google Cloud.
Mar 2014 - Feb 2018
4 years
United States

Sr. Director, Analytics, SEO & Audience

Hearst Newspapers

Expertise details
Position Summary
Sr. Director, Analytics, SEO & Audience at Hearst Newspapers
Industries
Media and Entertainment
Business Areas
Business Intelligence
Marketing
  • Owned analytics and audience intelligence across a large newspaper portfolio, establishing data platforms for contextual, self-service access to performance KPIs.
  • Led analytics, SEO, and audience programs, including segmentation and predictive modelling to support growth and subscription decision-making.
May 2011 - Feb 2014
2 years 10 months
United States

Senior Program Manager Bing

Microsoft Corp.

Expertise details
Position Summary
Senior Program Manager Bing at Microsoft Corp.
Industries
Information Technology
Business Areas
Business Intelligence
Project Management
  • Led international business intelligence initiatives, delivering global performance frameworks, dashboards, and analytical tooling for search performance comparison and optimisation.
Aug 2007 - Apr 2011
3 years 9 months
United Kingdom

Global SEO Lead MSN

Microsoft Ltd.

Expertise details
Position Summary
Global SEO Lead MSN at Microsoft Ltd.
Industries
Information Technology
Business Areas
Marketing
  • Established and scaled MSN’s global SEO program across 40+ markets, driving organic traffic growth from ~1B to ~6B annual referrals through data-driven optimisation and tooling.
Jan 1995 - Dec 2007
13 years
Germany

Various roles

Various companies

Expertise details
Position Summary
Various roles at Various companies
Industries
Information Technology
Media and Entertainment
Real Estate
Business Areas
Marketing
Product Development
  • Head of Product Management & Online Marketing at PlanetHome: drove digital product strategy and customer acquisition.
  • General Manager and Co-founder at AO greencard.de (Hamburg): scaled the business.
  • Online Marketing Manager at JobScout24.
  • Content-focused positions at AOL Germany and Text Verlag.

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Media and Entertainment, Information Technology, Real Estate, and Professional Services.

Media and Entertainment
Information Technology
Real Estate
Professional Services
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Business Intelligence, Product Development, Information Technology, Strategy, and Project Management.

Marketing
Business Intelligence
Product Development
Information Technology
Strategy
Project Management
Profile match chart

Summary

Senior data & analytics leader with extensive experience building enterprise-scale data platforms and decision intelligence capabilities across large, complex organisations and early-stage, fast-scaling environments.

Proven track record of translating business strategy into scalable data architectures, analytics operating models, and AI-enabled solutions, including leadership in building cloud-based data and AI platforms that enable ML-supported decision-making, AI lifecycle governance, and analytics at scale across digital organisations. Experienced in leading multidisciplinary teams and working with senior stakeholders to embed data-driven ways of working.

Skills

  • Data & Analytics Strategy
  • Decision Intelligence
  • Data Platforms & Architecture
  • Advanced Analytics
  • Applied Ai & Ai Lifecycle Governance
  • Data Governance
  • Stakeholder Leadership
  • Team Building

Languages

German
Native
English
Advanced
Persian
Intermediate

Education

Oct 1990 - Jun 1993

Christian-Albrecht-University Kiel

Law · Kiel, Germany

Statistics

Experience

Total positions 8
Experience in Media and Entertainment 23 y
Avg length 3 y 10 m
Longest experience 12 y 11 m

Global Experience

Countries worked in 3 (Germany, United Kingdom, United States)
Primary country Germany

Expertise

Recent roles Principal, Data & AI Strategy, Chief Analytics Officer, Global Head of Analytics
Main industries Media and Entertainment, Information Technology, Real Estate
Main business areas Marketing, Business Intelligence, Product Development

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Frank based?

Frank is based in Hamburg, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Frank speak?

Frank speaks the following languages: German (Native), English (Advanced), Persian (Intermediate).

How many years of experience does Frank have?

Frank has at least 31 years of experience. During this time, Frank has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 4 years and 10 months. Note that Frank may not have shared all experience and actually has more experience.

What roles would Frank be best suited for?

Based on recent experience, Frank would be well-suited for roles such as: Principal, Data & AI Strategy, Chief Analytics Officer, Global Head of Analytics.

What is Frank's latest experience?

Frank's most recent position is Principal, Data & AI Strategy at Covytra.

What companies has Frank worked for in recent years?

In recent years, Frank has worked for Covytra, GB News, and Daily Mail Group.

Which industries is Frank most experienced in?

Frank is most experienced in industries like Media and Entertainment, Information Technology, and Real Estate. Frank also has some experience in Professional Services.

Which business areas is Frank most experienced in?

Frank is most experienced in business areas like Marketing, Business Intelligence, and Product Development. Frank also has some experience in Information Technology, Strategy, and Project Management.

Which industries has Frank worked in recently?

Frank has recently worked in industries like Media and Entertainment, Information Technology, and Professional Services.

Which business areas has Frank worked in recently?

Frank has recently worked in business areas like Business Intelligence, Information Technology, and Strategy.

What is Frank's education?

Frank attended Christian-Albrecht-University Kiel for Law.

What is the availability of Frank?

Frank will be available part-time from April 2026.

What is the rate of Frank?

Frank's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Frank?

To hire Frank, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Market avg: 848-1008 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

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