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Farren (E.) Bennett-Sabbatical / Caregiver

Farren (E.) Bennett - Sabbatical / Caregiver - profile avatar
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McKinney, United States

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Experience

Jul 2023 - Mar 2024

Sabbatical / Caregiver

Sabbatical / Caregiver

Position Summary
Sabbatical / Caregiver at Sabbatical / Caregiver
Industries
Healthcare

This sabbatical allowed me to focus my full attention on caring for an unexpectedly ill family member, while staying up on changing industry trends.

Jun 2021 - Jul 2023
Plano, United States

Executive and Corporate Communications, Senior Manager

Hilti North America

Position Summary
Executive and Corporate Communications, Senior Manager at Hilti North America
Industries
Construction
Manufacturing
Business Areas
Marketing
  • Managed content strategy and production for key executives, ensuring brand consistency across all media.
  • Counseled CEO and C-suite on internal and external communications messaging, including crisis situations.
  • Led collaboration across team silos (social media, social impact, HR, DEI, and traditional/retail sales) to produce content strategy calendars, ensuring that company initiatives were effectively harmonized across relevant media.
  • Managed DFW media relations; spokesperson for market.
  • Executive producer of monthly CEO Business Update and quarterly townhall; wrote all content, developed slides, managed live Q&A sessions.
  • Wrote content for key executives for speeches, in-person presentations and the media.
Dec 2018 - Jun 2020
Plano, United States

Corporate Communications, Senior Manager

Hilti North America

Position Summary
Corporate Communications, Senior Manager at Hilti North America
Industries
Construction
Business Areas
Marketing
  • Developed content strategies for online campaigns, including executive LinkedIn posts.
  • Created and managed intranet content relevant to executives, finance, HR and marketing.
  • Implemented the first collaborative cross-team communications cycle, ensuring all activities relevant to target audiences were captured and communicated.
  • Translated executive voices and customer needs into content for targeted internal and external media.
  • Developed and maintained the “This is Hilti” presentation used by over 3,000 sales employees with their customers.
  • Wrote successful nomination for Most Admired CEO, Dallas Business Journal, 2019.
  • Authored “World Trade Center: Hilti Emergency Response and Rebuilding,” highlighting the 18-year journey of team members and front-line construction workers from Sept. 11, 2001, through the completion of Towers 2, 3 & 4 in 2018.
Jan 2016 - Dec 2018
Plano, United States

Talent Attraction Manager

Hilti North America

Position Summary
Talent Attraction Manager at Hilti North America
Industries
Construction
Manufacturing
Business Areas
Human Resources
Marketing
  • Developed, wrote and edited all content for new career websites (US and Canada) using the Drupal CMS.
  • Rewrote all recruitment marketing material and executed online content management strategy, including geotargeted advertising.
  • Wrote and secured best employer awards, including the first Glassdoor Top 100 in the US and Top 100 Great Place to Work©.
  • Ideated employer brand and recruitment marketing into new areas.
  • Managed vendors, including LinkedIn, Glassdoor, local and global creative agencies, and freelance creatives.
Mar 2012 - Dec 2015
Liechtenstein

Senior Global Brand Consultant

Hilti Group Headquarters

Position Summary
Senior Global Brand Consultant at Hilti Group Headquarters
Industries
Construction
Manufacturing
Business Areas
Marketing
Project Management
  • Served as primary brand and communications consultant between global HQ and five European business hubs (Paris, Manchester, Munich, Milan, and Moscow); coached hub communications teams and led leadership workshops on brand strategy development.
  • Global project leader for employer branding strategy: scoped projects, conducted market research, defined target personas, facilitated senior-level workshops, and developed employer value propositions.
  • Selected and led a global, cross-functional team and brand agencies.
  • Built the company’s first Employer Brand ecosystem and prioritized a multi-year execution roadmap with executive buy-in.
  • Strategized and revised over 30 static websites into best-in-class recruitment storytelling platforms.
  • Hired and supervised the company’s first global transcreation agency, translating English master content into 20+ languages.

Brand Strategy & Consulting Manager

Hilti Global Headquarters

Position Summary
Brand Strategy & Consulting Manager at Hilti Global Headquarters
Industries
Construction
Business Areas
Marketing
Strategy

Led the first integrated marketing campaign development across diverse countries and regions to centralize global communications development and optimize costs while allowing for local customization.

International Brand and Communications Manager

Hilti Global Headquarters

Position Summary
International Brand and Communications Manager at Hilti Global Headquarters
Industries
Construction
Business Areas
Marketing

Guided the global development of communication assets and positioning of products, addressing the needs of local markets.

Core team developing global brand strategy.

Consultant to

Tulsa, United States

Head of Marketing Communications

Hilti North America

Position Summary
Head of Marketing Communications at Hilti North America
Industries
Construction
Manufacturing
Business Areas
Marketing
  • Managed a team of 10 responsible for all internal and customer-facing communications.
  • Oversaw a $3 million annual budget.
Tulsa, United States

Head of Communications

Tulsa Chamber of Commerce

Position Summary
Head of Communications at Tulsa Chamber of Commerce
Industries
Government and Administration
Business Areas
Marketing
  • Managed four-person team communicating with membership, government and donors.
  • Wrote weekly newsletter, annual report and speeches for the president.
  • Served as chamber media spokesperson.

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Construction, Manufacturing, and Healthcare.

Construction
Manufacturing
Healthcare
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, and Human Resources.

Marketing
Project Management
Human Resources
Profile match chart

Summary

Communications professional with extensive national and global experience developing global and local brand strategy, execution, and tracking. Executive communications and employer branding leadership.

Skills

  • Project Management

  • Content Strategy

  • Writing And Storytelling

  • Spokesperson

  • Media Relations

  • Mentor

  • Seo

  • Google Adwords

  • Cms: Drupal And Falcon

  • Wordpress

  • Adobe Suite

  • Asana

  • Intranet Management (Sharepoint)

  • Ms Suite Powerpoint, Excel, Project, Word, Teams

Languages

English
Advanced
German
Intermediate

Education

Arkansas State University

Bachelor of Science in Communications · Communications · Jonesboro, United States

Certifications & licenses

Executive Communications Summit

Lean Training, Yellow Belt In Organization Processes

Inclusion, Equity And Community Building

Univ. North Texas

Statistics

Experience

Total positions 9
Experience in Construction 10.5 y
Avg length 1 y 3 m
Longest experience 3 y 9 m

Global Experience

Countries worked in 2 (United States, Liechtenstein)
Primary country United States

Expertise

Recent roles Sabbatical / Caregiver, Executive and Corporate Communications, Senior Manager, Corporate Communications, Senior Manager
Main industries Construction, Manufacturing, Healthcare
Main business areas Marketing, Project Management, Human Resources

Qualifications

Highest degree Bachelor
Certifications earned 3

Profile

Created
Last Update

Frequently asked questions

Have questions? Find more information here.

Farren is based in McKinney, United States and can operate in on-site, hybrid, and remote work models.
Farren speaks the following languages: English (Advanced), German (Intermediate).
Farren has at least 11 years of experience. During this time, Farren has worked in at least 5 different roles and for 3 different companies. The average length of individual experience is 2 years and 2 months. Note that Farren may not have shared all experience and actually has more experience.
Based on recent experience, Farren would be well-suited for roles such as: Sabbatical / Caregiver, Executive and Corporate Communications, Senior Manager, Corporate Communications, Senior Manager.
Farren's most recent position is Sabbatical / Caregiver at Sabbatical / Caregiver.
In recent years, Farren has worked for Sabbatical / Caregiver and Hilti North America.
Farren is most experienced in industries like Construction, Manufacturing, and Healthcare.
Farren is most experienced in business areas like Marketing, Project Management, and Human Resources.
Farren has recently worked in industries like Construction, Manufacturing, and Healthcare.
Farren has recently worked in business areas like Marketing.
Farren holds a Bachelor in Communications from Arkansas State University.
Farren has 3 certificates. These include: Executive Communications Summit, Lean Training, Yellow Belt In Organization Processes, Inclusion, and Equity And Community Building.
Farren is immediately available part-time for suitable projects.
Farren's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
To hire Farren, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Market avg: 464-624 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.