
Apple App Store Experts in Berlin
with vetted, available freelancers matched in minutesHire experts who prepare App Store listings, manage releases through App Store Connect, and improve iOS app visibility with precise metadata and product positioning. FRATCH matches you quickly with vetted, available freelancers suited to your project.
Meet FRATCH Experts in Berlin, who have recently used Apple App Store
Lasse W.
Last position:
Managing Director | Agile Consultant | Scrum Master | Business Analyst at Wagener Consulting GmbH
- Spearheaded the transformation of Telefonica Germany’s cloud journey into a self-service, automated marketplace by leading process analysis and design efforts; facilitated UX/UI collaboration and served as Scrum Master for cross-functional agile teams to ensure timely and quality delivery
- Designed, launched, and managed an enterprise-wide Learning & Development program focused on cloud-native skills, upskilling over 1,500 employees; undertook full vendor management including sourcing, tendering, contract negotiation, and ongoing partnership to ensure curriculum alignment with evolving organizational needs
- Implemented cloud migration processes aligned with corporate compliance and process governance; improved process transparency and audit readiness while reducing operational risks
- Architected and led a cross-divisional communication strategy to enhance organizational engagement; developed multiple channels including newsletters and intranet content, acting as single point of contact for all departmental communications to ensure consistency and alignment
Alicja R.
Last position:
Senior Product Owner BFSG & UX – Web and App Booking Journey at AIDA Cruises
- Lead Product Owner role for the BFSG pilot journey “Search and Book” across web and app, focusing on digital accessibility, UX, conversion, and regulatory implementation.
- Created and prioritized the product backlog; derived user stories and acceptance criteria from legal standards (BFSG, WCAG 2.1)
- Developed a product vision that combines digital accessibility, user-centered UX, and conversion optimization for the booking journey
- Cross-stream release management and quality assurance across the entire web and app area, including go/no-go decisions, rollout, and user acceptance tests
- Coordinated and prioritized with Legal, Compliance, external BFSG consultants, UX, Development, Marketing, and Management
- Conducted user research as well as usability and accessibility tests (including screen readers and keyboard navigation) and prototyping with UX/UI
- Defined KPIs to measure accessibility, conversion, and user guidance
- BFSG pilot journey “Search and Book” successfully delivered: first accessible features rolled out and the foundation for a long-term BFSG-compliant booking journey established
- Established sustainable process integration through close collaboration with consulting partners and internal teams
Felix H.
Last position:
Product Manager at ON Running
- Managed the roadmap and vision for D2C e-commerce iOS & Android apps
- Introduced an agile design process
- Managed the transition of dedicated teams into squads
- Introduced usage tracking and an A/B testing and optimization process
- Optimized cross-country ASO and integrated multi-million-dollar marketing campaigns
Matthias Z.
Last position:
Senior Flutter Developer at Materna
- Developed a Flutter app for eID ID card logins
- Focus: Flutter, iOS, eID, AusweisAppSDK, Mason, Keycloak, Agentic Coding, Arc42, Jenkins
Steven M.
Last position:
Freelance Trainer at TĂśV Rheinland Akademie
- Practical seminar “Generative AI in Software Development”
- Mobile apps and cloud computing
- Internet of Things, smart home, and consumer healthcare
- The future of mobile communication
Gautam D.
Last position:
Founder at Proferent
- Shipped Memorable, a production iOS app using on-device CLIP-based semantic photo search. Owned the full stack: Core ML conversion, local inference pipeline, App Store release, and post-launch iteration.
- Built a practical AI deployment framework that covers workflow redesign, use-case prioritization, system integration, eval planning, and human-in-the-loop controls.
- Conducting AI use-case discovery and advisory conversations with professionals in legal, tax, and real estate sectors.
Matthias K.
Last position:
Requirements Manager (freelance) at Bundesdruckerei GmbH
- Maintenance of the product backlog in collaboration with the PO
- Analysis and alignment of requirements
- Creation of process documentation and status reports
- Definition of workflows
- Preparation and moderation of agile meetings
Christoph M.
Last position:
Interim Leadership, Digital Consulting & Change Management at Self-employed
- Acting as interim leader in lower and middle management for clients, setting up agile project structures and leading cross-functional teams
- Focusing on client needs and goals, building efficient structures and driving business development
- Collaborating closely with top management on strategic challenges while addressing organizational issues
- Optimizing growth strategy and business development for clients in retail, tourism and media
- Strategically managing RFPs and pitches with financial responsibility
- Leading cross-functional teams to scale digital business models
- Developing new sales channels and upselling opportunities in digital platforms
Stefan G.
Last position:
Freelance Product Owner / Manager at Self employed
- Working on [link] and [link]
- Temporary Product Owner / Product Manager
- Project management
- Jira/Confluence setup/configuration
- Requirements engineering
- User story mapping, backlog creation and prioritization
- Scrum Master for hybrid and remote teams
Calin C.
Last position:
Gorillas
- Successfully migrated 99.9% of the users to the new app by automatically logging them in using the token retrieved from the old app.
- Facilitated more than 400k signups in the first 3 months after releasing the redesigned app by supporting phone, Apple, Google, and Facebook authentication methods implemented using Firebase.
- Helped more than 250k users successfully add their address by supporting search using Google Places and by selecting the exact location using Google Maps based on the service delivery zones.
- Skills: Firebase Auth, Google Places, Google Maps, Segment, Adjust, Braze, Rich Push Notifications
Andreas K.
Last position:
Chief Product Officer at doctorly
- Responsible for the first customer launch in 2021 and for continuously growing the customer base
- Built and led a high-performing product team (3 PMs, 3 UX designers)
- Set up cross-functional teams in agile product development using SCRUM
- Formulated and translated overarching product strategies, analyzed market trends, and defined product requirements and design
- Transformed product development toward business value and user centricity by professionalizing processes and prioritization methods
- Established targeted communication with stakeholders inside and outside the company
- Supported regulatory approval with the KBV and gematik
Rima S.
Last position:
Demand Generation Manager at Yoyaba
- Lead performance channels for all SaaS clients
- Manage client communication & internal project coordination
- Develop, execute, and scale paid search & social campaigns (incl. Google, Microsoft, Reddit, LinkedIn) with a very strong track record of managing and executing successful Google ad campaigns
- Analyze and report on performance using key SaaS metrics (CPL, CAC, pipeline contribution, ROAS, etc.)
- Collaborate with team members to develop and refine performance marketing strategies informed by current industry trends and internal research
Ruby Catharin A.
Last position:
Product Manager at Juspay
- Led AI D2C checkout optimization Agent product strategy; instrumented Langfuse for AI evals (task success, latency, cost), iterated on prompts & routing, & drove adoption via cross-team (sales, mktg. & Cust. Success) enablement & 100-merchant launch event
- Led product discovery & built revenue optimization tools, created dashboards with funnel observability using Grafana to track conversion flows, drop-offs, latency, & errors, revenue up by €22.5K+/m
- Built & deployed 3 automation workflows using Claude Code: daily transaction anomaly detection with auto-ticket creation, weekly RCA analysis, monthly feature collation for leadership townhalls, reduced manual effort by 10+ hours/week
- Launched AI voice agent (demo) for e-commerce order & address confirmation/update workflow, designed multi-turn dialogue flows using Pipecat Framework, achieved 71% call pick rate, 100+ Shopify App Store installs
- Owned e2e product lifecycle for 30+ brand (B2B) integrations, collaborate cross-functional teams, ensured payment processing reliability at critical checkout touchpoints, established SLA framework, RCA cadences & ensured 99% SLA adherence
- Led Agile practices as Scrum Master for team of 12, owned sprint & release planning in Jira, established RCA cadences for transaction discrepancy analysis & observability KPIs with Grafana dashboards and delivered 3 major releases on time
Martin M.
Last position:
Florio C3G
- App that helps patients schedule their medication, track their symptoms, and biomarkers
- The app is being certified as a medical device
- Technologies: React Native, Expo, Redux Toolkit
Friederike B.
Last position:
Copywriter at BuildTech Software Group
- Copywriting for the company website in English and German
Discover over 15,000 top freelancers
Statistics of experts using Apple App Store
Aggregated from the professional profiles of matched freelancers.
Experience
16 years

Position duration
2.1 years (Germany: 2 years)

Positions per freelancer
12

Top business areas
Information Technology, Product Development, Project Management

Top industries
Information Technology, Media and Entertainment, Retail

Certification focus areas
Project Management, Information Technology, Product Development
Bachelor's degree or higher
100% (Germany: 98%)
Master's degree or higher
53% (Germany: 55%)
Doctorate
7%

Certifications per freelancer
1 (Germany: 2)

Most common languages
German, English, French

Speak two or more languages
100%
Based on our profile pool as of 29 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Berlin are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Berlin using Apple App Store
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 29 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Apple App Store experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (100%)
- Media and Entertainment (72%)
- Retail (56%)
- Banking and Finance (50%)
- Automotive (44%)
- Advertising (39%)
- Professional Services (39%)
- Telecommunication (39%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
What it is
The Apple App Store is Apple’s distribution channel for iPhone, iPad, Mac, Apple Watch and Apple TV apps. Companies use it to publish apps, present product information, manage availability and reach users through Apple devices. App Store Connect provides the operational workspace for submissions, testing, analytics and release management.
What companies build
The store supports consumer apps, business tools, subscription products, games, media services and connected-device experiences. Strong store work connects the app itself with a clear product page and a reliable release process.
- Create and refine product pages for different audiences
- Prepare app versions, screenshots, previews and metadata
- Configure subscriptions, in-app purchases and regional availability
- Coordinate review submissions, releases and phased rollouts
Ecosystem and tooling
Work commonly includes App Store Connect, TestFlight, Xcode, Swift, SwiftUI and Apple Developer account settings. Specialists may also use analytics, attribution, localization and experimentation tools to understand acquisition and conversion. Knowledge of iOS release workflows helps prevent avoidable submission delays.
When expertise helps
Companies often bring in freelance expertise before a major launch, during a redesign or when an app needs a stronger acquisition path. This is useful when internal teams lack time for store operations or when product, marketing and technical work need one coordinated process.
- A release is blocked by unclear submission requirements
- Product pages need localization for new markets
- Subscription or in-app purchase setup needs review
- Store performance needs a structured improvement plan
Berlin collaboration
Berlin teams may work with local specialists on launch planning, content reviews and stakeholder workshops, while remote collaboration suits ongoing store operations. German and English communication can both matter when product, legal and marketing contributors span local and international markets. The right arrangement depends on release cadence and team structure.
What good looks like
Strong professionals combine careful App Store Connect execution with an understanding of iOS product positioning. They write accurate metadata, create consistent visual assets, test every submission path and document decisions clearly. They also know that store optimisation must reflect the real app experience rather than promise features users will not find.
Frequently asked questions
Questions about Apple App Store? Start with the answers below.
The Apple App Store is used to distribute apps for Apple devices, including iPhone, iPad, Mac, Apple Watch and Apple TV. Companies use it to publish product pages, manage releases, offer subscriptions or in-app purchases and reach users in selected regions.
The Apple App Store serves Apple devices, while Google Play serves Android devices. The workflows, review expectations, account settings, metadata rules and release tools differ, so expertise in one store does not automatically cover the other.
A strong Apple App Store specialist often works with App Store Connect, TestFlight, Xcode, iOS release processes and product-page optimisation. Useful adjacent skills include subscription configuration, localization, analytics, attribution and clear communication with product and marketing teams.
The Apple App Store work required depends on the task. A metadata update may need focused support, while a first launch, subscription setup or multi-market rollout requires deeper knowledge of submissions, testing, compliance and release coordination.
Yes, Apple App Store work is often suitable for remote collaboration because assets, submissions and review steps are managed online. On-site sessions in Berlin can still help when several teams need to align on launch content, approvals or release decisions.
Ask a Apple App Store specialist to explain a comparable launch or release process and the decisions behind it. Review the quality of their metadata, screenshots, documentation and testing approach, and check whether they can connect store activity with the actual product experience.
An Apple App Store submission can encounter problems because of incomplete metadata, unstable functionality, inaccurate screenshots, missing account configuration or unclear handling of payments and user data. A careful pre-submission review and TestFlight validation can reduce avoidable issues.
An Apple App Store specialist does not always need German if the working language is English and the product targets international users. German can be valuable for Berlin-based teams handling local copy, market-specific approvals or collaboration with German-speaking stakeholders.
The average hourly rate of freelancers in Berlin, Germany who have used Apple App Store in their recent projects is 107 €, which corresponds to a daily rate of about 858 € based on an 8-hour working day.
Of the freelancers in Berlin, Germany who have used Apple App Store in their recent projects, 100% hold at least a Bachelor's degree, 53% hold at least a Master's degree, and 7% hold a doctorate.
On average, freelancers in Berlin, Germany who have used Apple App Store in their recent projects have 16 years of professional experience, with a single engagement typically lasting around 2.1 years.
The most common languages among freelancers in Berlin, Germany who have used Apple App Store in their recent projects are German (100%), English (100%), and French (28%).
The most common industries among freelancers in Berlin, Germany who have used Apple App Store in their recent projects are Information Technology (100%), Media and Entertainment (72%), and Retail (56%).
The most common business areas among freelancers in Berlin, Germany who have used Apple App Store in their recent projects are Information Technology (94%), Product Development (89%), and Project Management (67%).
Main locations of FRATCH Experts, who have recently used Apple App Store
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
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