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Marketing Consultant Daily Rates in Germany

Compare the average daily rate of a freelance Marketing Consultant with related roles and cities in Germany, calculated live from the freelancers on FRATCH.

How Marketing Consultant rates compare with related roles

Among the 3 related roles compared, average daily rates range from:

744 € for Online Marketing Consultant → 983 € for Brand Consultant

Marketing Consultant averages:

865 € per day

Brand Consultant 983 € · 1000 € Digital Marketing Consultant 749 € · 740 € Online Marketing Consultant 744 € · 720 €
130 260 390 520 650 780 910 €/day

What the benchmark shows

With an average daily rate of 865 €, Marketing Consultant sits mid-field in this comparison — 1 of the compared roles above it, 2 below. Sharper specialisations tend to settle above the role, broader ones below.

Location shifts the picture as well: across the cities in Germany, average daily rates differ by up to 163 € — around 19% of the countrywide average. Dense metropolitan markets usually carry a premium over the national rate, smaller ones a discount; the chart below shows where each city lands.

Marketing Consultant daily rates across cities in Germany

Among the 6 cities compared, average daily rates range from:

759 € for Frankfurt → 922 € for Munich

Countrywide average:

865 € per day

Munich 922 € · 920 € Cologne 901 € · 860 € Berlin 885 € · 800 € Dusseldorf 833 € · 800 € Hamburg 809 € · 800 € Frankfurt 759 € · 720 €
120 240 360 480 600 720 840 €/day
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Frequently asked questions

Key details about Marketing Consultant, drawn from the questions we get asked most.

The average daily rate for Marketing Consultant in Germany is 865 € with a median of 800 €, based on an 8-hour working day — that corresponds to an average of 108 € per hour.

Based on the average daily rate of 865 €, a full-time month of 21 working days corresponds to about 18,174 € — the underlying hourly rate is 108 €.

The average of 865 € sits about 65 € per day above the median of 800 € (108 € versus 100 € per hour): a smaller number of high-priced specialists pulls the average up, while the median marks the typical middle of the market — half of the freelancers charge less, half charge more.

Between Frankfurt (759 €) and Munich (922 €) the difference is about 163 € per day, roughly 20 € per hour — around 19% of the countrywide average of 865 €.

Munich shows the highest average of the 6 cities compared, at 922 € per day (115 € per hour) — about 6% above the countrywide average of 865 €.

Frankfurt shows the lowest average of the cities compared, at 759 € per day (95 € per hour) — about 12% below the countrywide average of 865 €.

Among the 3 related roles compared, average daily rates range from 744 € for Online Marketing Consultant up to 983 € for Brand Consultant — that is 93 € to 123 € per hour.

Brand Consultant currently averages 983 € per day (123 € per hour), about 117 € per day above the rate for Marketing Consultant.

Online Marketing Consultant currently averages 744 € per day (93 € per hour), about 121 € per day below the rate for Marketing Consultant.

All figures are calculated live from the hourly rates of the freelancers on FRATCH matched to Marketing Consultant and its related roles and locations; daily rates assume an 8-hour working day. The average is a weighted mean with outliers trimmed, the median is the middle value of the individual rates, and both refresh continuously as freelancer profiles change.

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Philipp Thomaschewski

FRATCH CEO

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