Wassef M.-Analytics Engineer
Check rate
Experience
Analytics Engineer
Condor Airlines
Modernization of the Data Stack: Integration of DBT and Airflow for Data Mart modeling, orchestration, and test automation.
Automation & CI/CD Assisted by AI: Implementation of an AI-augmented CI/CD workflow for data modeling and Power BI semantic layer.
Modeling & Business Intelligence: Design, deployment, and maintenance of data models, the Power BI Semantic Layer, and dashboards.
Proactive monitoring and auto-correction through dynamic triggering of Cloud Functions for backfills.
AI Context Engineering: Automation of the context flow for the AI Agent via Airflow, dbt, the PBI git repo, and Nao
Tools: DBT, BigQuery, Airflow, nao, Google Cloud functions, Google Cloud Storage,VM, Docker, PowerBI
Senior Digital Analyst
GRDF (via Woptimo)
- Support and writing of technical specifications during the redesign mockup phase.
- Data modeling.
- Dashboard creation.
- Creation of data alerting models.
- Creation of Ads ROI models.
Tools: sGTM, Bigquery, DBT, Looker Studio
Insights & Analytics Manager
INNOCEAN Europe
- Migration of tracking and tagging from the Adobe stack to the Google stack.
- ETL of Adobe historical data.
- Adobe and Google data modeling.
- Dashboard creation.
Tools: sGTM,Bigquery, Dataform, Google Cloud Storage, Google Run Cloud Functions, Pub/Sub,Firestore, Looker Studio
Digital Analytics Manager
Redcare Pharmacy
Responsibilities:
- Duplication of Econda server-side tracking in GA4.
- Implementation of Consent Mode V2.
- ETL of Econda data and cookie banner data.
- Modeling of the extracted raw data.
- Dashboard creation.
- Creation of an alerting system in case of traffic decline or inconsistent data.
- Creation of lost revenue estimation reports following incidents.
Tools: sGTM, Bigquery, Dataform, Google Cloud Storage, Google Run Cloud Functions, Pub/Sub, Firestore,Looker
Senior Digital Analyst
Woptimo International
- Client-side and server-side tracking.
- Advanced user journey analysis and custom reporting with BigQuery.
- Digital data migration.
- Data visualisation.
Traffic Manager
Framboise Consulting - Franchise Consulting - Create, Let's Grow!
- Data tracking
- Online visitor behavior analysis
- Conversion funnel optimization (A/B testing)
- Campaign tracking
- Digital project/product management (CRM)
Junior Traffic Manager
Framboise Consulting - Franchise Consulting - Create, Let's Grow!
- Growth hacking
- SEA
- SEO
- Campaign tracking
- Event tracking
- Traffic optimization
- Website optimization.
Tools: GTM, GA4, Looker Studio
E-merchandiser
Groupe Keria
- E-merchandising
- Online customer behavior analysis
- Product/line performance tracking and analysis
- Creating online sales and special offers
- SEO/product page copywriting
Digital Brand Manager
Pâtisserie Masmoudi
Product launch backward planning.
- In charge of marketing campaigns taking place both in stores (20) and on social media.
In charge of:
- 2 websites.
- 10 Facebook accounts.
- 4 Instagram accounts.
- All Google My Business and Tripadvisor accounts.
- Copywriting.
- Customer service.
- SEO.
- Monthly reports and analysis of different KPIs.
Marketing Intern
Pâtisserie Masmoudi
- Development and administration of a customer satisfaction survey.
- Analysis and processing of survey data.
- Preparation of a competitive intelligence report.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Retail, Food and Beverage, Tourism, Healthcare, Professional Services, and Energy.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Business Intelligence, Information Technology, Customer Service, and Project Management.
Summary
I'm a freelance Analytics Engineer with 6+ years of experience building data platforms on GCP. I help organizations turn messy, raw BigQuery data into clean, structured models used for reliable reporting, business logic, and AI analytics agents.
- SQL, dbt, Dataform, BigQuery (GCP)
- Looker (LookML) and Power BI
- Data modeling, testing, and governance
- Structuring data schemas for self-service AI analytics agents
Currently focused on making warehouse data ready for AI integration.
Skills
- Bigquery
- Dbt
- Dataform
- Docker
- Airflow
- Gcp
- Pub/Sub
- Gcs
- Cloud Run Functions
- Gtm
- Firestore
- Looker
- Lookml
- Data Analytics
- Project Management
- Team Leading
Languages
Education
MyDigitalSchool Paris
MBA Digital Marketing Expert · Digital Marketing · Paris, France
IAE Grenoble
M2 · Brand Marketing Engineering · Grenoble, France
IHEC Sfax
M1 · Digital Marketing · Sfax, Tunisia
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
Wassef is based in Paris, France and can operate in on-site, hybrid, and remote work models.
Wassef speaks the following languages: English (Native), French (Native), German (Elementary).
Wassef has at least 8 years of experience. During this time, Wassef has worked in at least 9 different roles and for 8 different companies. The average length of individual experience is 1 year and 10 months. Note that Wassef may not have shared all experience and actually has more experience.
Based on recent experience, Wassef would be well-suited for roles such as: Analytics Engineer, Senior Digital Analyst, Insights & Analytics Manager.
Wassef's most recent position is Analytics Engineer at Condor Airlines.
In recent years, Wassef has worked for Condor Airlines, GRDF (via Woptimo), INNOCEAN Europe, Redcare Pharmacy, and Woptimo International.
Wassef is most experienced in industries like Retail, Food and Beverage, and Healthcare. Wassef also has some experience in Professional Services, Tourism, and Energy.
Wassef is most experienced in business areas like Marketing, Business Intelligence, and Information Technology. Wassef also has some experience in Customer Service and Project Management.
Wassef has recently worked in industries like Healthcare, Retail, and Tourism.
Wassef has recently worked in business areas like Marketing, Business Intelligence, and Information Technology.
Wassef holds a Master in Digital Marketing from MyDigitalSchool Paris, a Master in Brand Marketing Engineering from IAE Grenoble, a Master in Digital Marketing from IHEC Sfax and a Bachelor in Marketing from IHEC Sfax.
Wassef is immediately available full-time for suitable projects.
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Average rates for similar positions
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The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 5 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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