Margarita Barrero-Cultural Engagement Project Lead
Check rate
Experience
Cultural Engagement Project Lead
Macondo & Ulysses
- Led a cross-cultural literary project bridging the interests of the Colombian Embassy and local Irish communities through multilingual storytelling.
- Designed and facilitated public engagement around shared migration narratives, strengthening cultural dialogue and mutual understanding between migrant and host communities.
- Project recognised by the Colombian Embassy for its contribution to cultural diplomacy and integration.
Digital Content Editor
France 24
- Led digital editorial strategy, ensuring accurate and timely content delivery.
- Managed cross-platform campaigns to boost reach and audience engagement.
- Coordinated collaboration across editorial, technical, and social media teams.
- Oversaw digital messaging for international audiences, ensuring clarity, tone, and relevance.
Programme Coordinator
Gabo Foundation
- Curated and coordinated logistics for Latin America's premier journalism event.
- Managed speaker coordination and cross-sector partnerships to deliver impactful programming.
- Facilitated public dialogue and community engagement through arts and journalism integration.
Editor – Cultural Preservation Campaign
International Organisation for Migration (IOM-UN)
- Developed bilingual (English/Spanish) advocacy materials for cultural preservation projects in marginalised Afro-Colombian coastal communities.
- Led community engagement initiatives promoting ancestral knowledge and traditions amongst vulnerable populations.
- Produced multimedia campaigns highlighting migrant and displaced community narratives.
- Built relationships with community leaders and supported grassroots advocacy efforts.
- Campaign Impact: Enhanced visibility and protection of cultural rights for at-risk communities through coordinated efforts across editorial, technical, and social media teams.
Marketing and PR Specialist
Ministry of Commerce, Industry, and Tourism
- Created cross-platform content to elevate Colombian crafts' digital presence.
- Led social media strategy and media coverage for Colombia's leading craft fair.
- Produced multimedia content with storytelling rooted in cultural heritage.
Digital Strategy Director
Presidency of Colombia
- Led national advocacy campaigns surrounding Colombia's historic peace plebiscite, directly impacting citizen participation in democratic processes.
- Developed and managed citizen engagement platforms reaching millions of Colombians, demonstrating large-scale campaign coordination abilities.
- Coordinated cross-government digital messaging efforts, building stakeholder relationships across multiple government departments.
PR Specialist (Cultural Advocacy)
Kitambo
- Created strategic multimedia content for social media campaigns, significantly improving audience engagement.
- Organised international community engagement events celebrating cultural heritage and creating connections amongst marginalised communities in partnership with Moleskine.
- Designed and implemented advocacy campaigns highlighting Afro-Colombian voices and addressing social exclusion.
- Campaign Results: Increased visibility for underrepresented communities and strengthened cultural identity advocacy.
Editor-in-Chief
El Colombiano
- Led editorial team through digital transformation, resulting in increased subscriptions and audience retention.
- Managed large-scale editorial projects and innovative content strategies.
- Built relationships with stakeholders across political, social, and business sectors.
- Developed strategic communication plans that significantly increased readership and engagement.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Media and Entertainment, Arts and Crafts, and Government and Administration.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Strategy, Logistics, and Operations.
Summary
Engagement and communications specialist with a strong track record in public consultation, stakeholder engagement, and culturally responsive outreach.
Experienced in designing and delivering inclusive campaigns across diverse communities and public-interest projects.
Skilled in communicating complex information into accessible messaging and fostering trust across sectors.
Skills
- Stakeholder Engagement
- Policy Translation
- Public Consultation
- Campaigns And Events
- Communications And Media
- Intercultural Fluency
Languages
Education
Xavierian Pontifical University
Diploma in Digital Journalism · Digital Journalism · Bogotá, Colombia
University of La Sabana
Bachelor of Arts · Social Communication & Journalism · Bogotá, Colombia
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Margarita is based in Dublin, Ireland.
Margarita speaks the following languages: Spanish (Native), English (Advanced), French (Elementary).
Margarita has at least 10 years of experience. During this time, Margarita has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 1 year and 2 months. Note that Margarita may not have shared all experience and actually has more experience.
Based on recent experience, Margarita would be well-suited for roles such as: Cultural Engagement Project Lead, Digital Content Editor, Programme Coordinator.
Margarita's most recent position is Cultural Engagement Project Lead at Macondo & Ulysses.
In recent years, Margarita has worked for Macondo & Ulysses, France 24, Gabo Foundation, International Organisation for Migration (IOM-UN), Ministry of Commerce, Industry, and and Tourism.
Margarita is most experienced in industries like Media and Entertainment, Arts and Crafts, and Government and Administration.
Margarita is most experienced in business areas like Marketing, Project Management, and Strategy. Margarita also has some experience in Logistics and Operations.
Margarita has recently worked in industries like Media and Entertainment, Arts and Crafts, and Government and Administration.
Margarita has recently worked in business areas like Marketing, Project Management, and Strategy.
Margarita holds a Bachelor in Social Communication & Journalism from University of La Sabana.
The availability of Margarita needs to be confirmed.
Daily rate distribution
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Average rates for similar positions
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The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 26 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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