Aleksandr M.-Senior Web & Visual Designer
Check rate
Experience
Web Developer
Heights Digital
- Pages and campaign landing pages from Figma for a London brand and product design agency's clients, with ongoing iteration for paid-media campaigns; extended the style guide with reusable components so marketers ship faster.
- Built a gated lead-gen landing page end-to-end for a podcast campaign: CMS, a custom JavaScript unlock flow and a GA4 tracking plan, shipped on deadline.
- Scoped a 184-page corporate rebuild into 13 page archetypes and 22 reusable components; the blueprint became the basis of the client proposal. Go-to Webflow expert, working directly with designers and PMs.
Web Designer / Webflow Developer
Embacy
- theScreener (Swiss fintech for banks and brokers) — led the visual direction: three brand concepts, A/B/C homepage options, the final homepage across 5 breakpoints, a token-based UI Kit and a live style guide mirrored 1:1 from Figma.
- Illustrations within one brand system: a master image prompt encoding the brand atmosphere produced unique on-brand illustrations across the site, in days instead of weeks of photography.
- Accessibility from the first layout: built against a WCAG 2.1 AA baseline (semantic HTML, keyboard focus states, alt text enforced in the CMS, contrast checked before launch); Lighthouse 90+.
- 15+ startup sites and landing pages delivered, tested after launch with usability sessions, A/B tests and GA4.
UX/UI Designer
Kommo
- Designed inside an established brand and design system: sole designer on the Partner Portal; every new component checked against existing tokens and patterns, so it read as part of Kommo. ~40 screens, ~20 components, shipped to production.
- Clear handoff to engineering: per-state notes and a typed site map that engineers implemented 1:1.
Webflow Developer / Web Designer
Cloudmill
- Marketing and e-commerce sites with an art director — concepts, responsive layouts for tablet and mobile, UI Kits with developer documentation, and competitor analysis to bring proven patterns in.
- From wireframes to launch: UI, build and QA with Core Web Vitals, SEO and accessibility checks; CMS set up so non-technical teams update content themselves.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Information Technology, Banking and Finance, and Retail.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Information Technology, Product Development, Marketing, and Quality Assurance.
Summary
Web and visual designer with 5+ years designing and building websites and landing pages, 15+ shipped. I led the rebrand and site of theScreener, a Swiss fintech that serves banks and online brokers: brand direction, a token-based UI Kit and on-brand illustrations made within one visual system. I design with accessibility and implementation in mind from the start, build in Webflow with HTML/CSS/JS myself, and work closely with developers, marketers and agency partners.
- Launched 15+ startup sites/LPs.
Skills
- Web & Landing Page Design
- Visual & Brand Design
- Fintech
- Accessibility (Wcag 2.1 Aa)
- Responsive Design
- Illustration Within A Brand System
- Ui Kits & Design Systems
- Campaign Pages
- Webflow
- Html / Css / Js
- Developer Collaboration
- Ai-Assisted Design
- Communication
- Cross-Functional Collaboration
- Empathy
- Problem-Solving
- Open-Mindedness
- Time-Management
- Figma
- Sketch
- Miro
- Vs Code
- Adobe Cc (Ps, Ii, Ae, Id)
- Html
- Css
- Jira
- Notion
- Slack
- Claude / Cursor (Ai)
Languages
Education
HU University of Applied Sciences Utrecht
Master's degree · Data Driven Design · Utrecht, Netherlands
Peoples' Friendship University of Russia
Bachelor's degree · Advertising And Public Relations · Russian Federation
Certifications & licenses
Design foundation
IELTS certificate
Ultimate Figma Masterclass
Designership by Michael Wong
Web designer for usability, UX designer
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Aleksandr is based in Utrecht, Netherlands.
Aleksandr speaks the following languages: Russian (Native), English (Intermediate), Spanish (Elementary), Dutch (Elementary).
Aleksandr has at least 4 years of experience. During this time, Aleksandr has worked in at least 4 different roles and for 4 different companies. The average length of individual experience is 1 year and 1 month. Note that Aleksandr may not have shared all experience and actually has more experience.
Based on recent experience, Aleksandr would be well-suited for roles such as: Web Developer, Web Designer / Webflow Developer, UX/UI Designer.
Aleksandr's most recent position is Web Developer at Heights Digital.
In recent years, Aleksandr has worked for Heights Digital, Embacy, Kommo, and Cloudmill.
Aleksandr is most experienced in industries like Information Technology, Banking and Finance, and Retail.
Aleksandr is most experienced in business areas like Information Technology, Product Development, and Marketing. Aleksandr also has some experience in Quality Assurance.
Aleksandr holds a Master in Data Driven Design from HU University of Applied Sciences Utrecht and a Bachelor in Advertising And Public Relations from Peoples' Friendship University of Russia.
Aleksandr has 4 certificates. Among them, these include: Design foundation, IELTS certificate, and Ultimate Figma Masterclass.
Aleksandr will be available full-time from October 2026.
Daily rate distribution
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Average rates for similar positions
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The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 16 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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