Does it make sense to build yet another Freelancer Platform? - “Hell Yes, and here is why!”

· 3 min
Philipp Thomaschewski
FRATCH CEO
Does it make sense to build yet another Freelancer Platform? - “Hell Yes, and here is why!”

The common question

When talking to industry outsiders I often get the question: “Philipp, does it really need another freelancer booking platform?!” After working 3 years as a freelance management consultant I can tell you: “Hell yes, for sure!” But let me explain why?

Currently, everybody is lost in data (and more data / freelancers are coming)

Starting with the most critical issue first: Still too many projects do not get staffed and that is becoming a real problem - it harms the productivity of corporations to solve real world challenges. The reason projects do not get staffed is that intermediaries are getting “lost in data”: No access to the latest CVs and experiences, not knowing when freelancers will be available again, and all of that combined with semi-manual searches in databases with thousands of line items.

Freelancers: Good luck to get picked.

On top of that: the problem is becoming even more critical as more talents are joining the freelance market.

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Lack of transparency

Existing intermediaries tend to think projects are the greatest good and share the projects only selectively with freelancers, who they think are suitable. The result: They are missing out on major talent - especially if they are working on old datasets. How do they know if an experienced automotive consultant has changed his focus to e-mobility? Are we really expecting consultants to update all their profiles manually on a regular basis? If the answer to both of these questions is “no” how can intermediaries match the right freelancer with the right project at the right time?

We are in a network economy (and nobody uses it)

The most underrated advantage of all is still untouched: The freelance network. I personally would love to open up my network to help fellow consultants to find a project which I might not be qualified for.

Social networks are everywhere but encouraging users to profit from it still seems unacceptable for most intermediaries.

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User Experience like its “1999”

Lets assume you even find the right project or an intermediary finds you. Guess which picture reflects the application process best:

Correct, the last one…

So whats next?

It is time to build an operating system to bring transparency, simplicity, network and ease of use into the market - with fratch.io we are aiming to do just that. With the help of the latest AI technologies we help freelance talent to find the right project at the right time.

@Freelancers: You want to be a part of it from day 1 - join us now! Signing up takes 3 minutes.

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